Cloud services:
The democratization of IT
Dr. L.A. Plugge, SURF - Scientific Technical Council / Wetenschappelijk Technisc...
November 3, 2010
2
SURF - ICT innovation by and for higher education and research
January 2009May 2003
Edwards & Peppard’s Process Model
November 3, 2010
3
SURF - ICT innovation by and for higher education and research
Edward...
Problem statement by
Ray Ozzie in The Dawn of a New Day (Oct. 28, 2010)
• The PC-centric / server-centric model has accret...
…and the solution that has already begun
• the early adopters among us have decidedly begun to move
• to cope with complex...
The Cloud is a representation of the Internet…
November 3, 2010SURF - ICT innovation by and for higher education and resea...
…that we are all connected to…
Everything wants to be connected and works better if it is connected
Sheldon Renan
November...
…to enjoy an increasing number of Services…
November 3, 2010SURF - ICT innovation by and for higher education and research...
Hence the name:
Cloud Services.
Which ‘simply’ means:
Delivering IT Capability
through the cloud.
November 3, 2010SURF - I...
Source: Niraj Juneja, Webscale Solutions
“A Walk in the Clouds”
…capability delivered by the big cloud players…
SURF - ICT...
Cloud services are interesting,
because the IT in your organization is:
• not really 24x7
• expensive
• time consuming
• r...
Cloud Services
is a
Paradigm Shift
Cf.
Production,
Distribution,
Provisioning of Electricity
November 3, 2010SURF - ICT in...
Regional Monopoly (PZEM, PLEM, PEM, etc)
Towards market forces
Production Distribution Provisioning Client
Oxxio
Electrabe...
Google
Microsoft
Yahoo
Amazon
Force.com
Oracle(Sun)
…
University IT centers
Towards market forces
Production Distribution ...
Cloud Services
are
Disruptive
It’s easy to
miss the boat
Cf.
Digital Equipment Corp
and the personal computer
November 3, ...
SURF - ICT innovation by and for higher education and research
Digital Equipment Corp
Successful in mini computers
DEC PDP...
Along came Apple with a disruptive idea,
the Apple II
Home Computer
April 1977
Integer Basic
Full-stroke keyboard - only u...
SURF - ICT innovation by and for higher education and research
After spending millions $$
this was DEC’s answer to the PC:...
DEC fell apart and was eaten
November 3, 2010SURF - ICT innovation by and for higher education and research
Compaq
Hewlett...
The CIOs reaction to cloud services?
• Who is in control?
• Where are the servers doing the computing?
• Where are my data...
Cloud services users are looking for
• Freedom to choose
• Low costs
• Functionality
• Accessibility
• Reasonably high rel...
Consider this
Central facilities
• Student PC’s
• E-mail
• Calender
• Limited Storage
• Some Collaboration sw
• No synch
•...
It is time to rethink
which services
a higher education institution
should provide,
why and for whom
A postal office?
An i...
Let’s analyze what students, faculty and administration
really do and need to support those activities…
24
November 3, 201...
Answer this question:
Why do we offer certain facilities?
• as a marketing instrument?
− then you better outperform the ma...
Then decide: what to make, buy, or outsource,
and what to let go!
Make
Outsource
Partner
Contract
mission critical
context...
Disruption only started…
November 3, 2010SURF - ICT innovation by and for higher education and research
JSB, Deloitte, Clo...
…and developments in NL are picking up
November 3, 2010SURF - ICT innovation by and for higher education and research
Goog...
So prepare your IT organization:
• for a shift in focus
− Service production decreases;
− Service coordination increases;
...
Remember, many of your users can choose
with their feet and leave you with underused
expensive facilities!
November 3, 201...
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HEUGCloud services the democratization of it (heug)

  1. 1. Cloud services: The democratization of IT Dr. L.A. Plugge, SURF - Scientific Technical Council / Wetenschappelijk Technische Raad November 3, 2010 – HEUG conference, InHolland
  2. 2. November 3, 2010 2 SURF - ICT innovation by and for higher education and research January 2009May 2003
  3. 3. Edwards & Peppard’s Process Model November 3, 2010 3 SURF - ICT innovation by and for higher education and research Edwards, C. & Peppard, J. A critical issue in business process re-engineering: focussing the initiative, Cranfield School of management, 1997
  4. 4. Problem statement by Ray Ozzie in The Dawn of a New Day (Oct. 28, 2010) • The PC-centric / server-centric model has accreted immense complexity • Complexity kills. • Complexity makes products difficult to plan, build, test and use. • And as time goes on and as software products mature – even with the best of intent – complexity is inescapable. November 3, 2010 4 SURF - ICT innovation by and for higher education and research http://ozzie.net/docs/dawn-of-a-new-day/
  5. 5. …and the solution that has already begun • the early adopters among us have decidedly begun to move • to cope with complexity a simple conceptual model is taking shape, a world of 1. cloud-based continuous services that connect us all 2. appliance-like connected devices enabling us to interact with those cloud-based services. November 3, 2010 5 SURF - ICT innovation by and for higher education and research http://ozzie.net/docs/dawn-of-a-new-day/
  6. 6. The Cloud is a representation of the Internet… November 3, 2010SURF - ICT innovation by and for higher education and research The Opte Project Mapping the internet in a single day 6
  7. 7. …that we are all connected to… Everything wants to be connected and works better if it is connected Sheldon Renan November 3, 2010SURF - ICT innovation by and for higher education and research 7
  8. 8. …to enjoy an increasing number of Services… November 3, 2010SURF - ICT innovation by and for higher education and research 8
  9. 9. Hence the name: Cloud Services. Which ‘simply’ means: Delivering IT Capability through the cloud. November 3, 2010SURF - ICT innovation by and for higher education and research It can be: • Software (SaaS) • Platform (PaaS) • Infrastructure (IaaS) Characteristics: • On demand • Scalable • Flexible 9
  10. 10. Source: Niraj Juneja, Webscale Solutions “A Walk in the Clouds” …capability delivered by the big cloud players… SURF - ICT innovation by and for higher education and research November 3, 2010 10
  11. 11. Cloud services are interesting, because the IT in your organization is: • not really 24x7 • expensive • time consuming • rigid, i.e., fixed functionality/options • increasingly complex and brittle • not meeting the increasing performance demands • lacking sufficient expertise • having difficulty keeping up with the pace of IT innovation • not your core business  not what the users expect November 3, 2010SURF - ICT innovation by and for higher education and research 11
  12. 12. Cloud Services is a Paradigm Shift Cf. Production, Distribution, Provisioning of Electricity November 3, 2010SURF - ICT innovation by and for higher education and research 12
  13. 13. Regional Monopoly (PZEM, PLEM, PEM, etc) Towards market forces Production Distribution Provisioning Client Oxxio Electrabel Greenchoice Ned. Energie Mij. E-ON Dong Energy … Tennet & Local ? November 3, 2010SURF - ICT innovation by and for higher education and research 13
  14. 14. Google Microsoft Yahoo Amazon Force.com Oracle(Sun) … University IT centers Towards market forces Production Distribution Provisioning Client Internet SURFnet Local Private ? November 3, 2010SURF - ICT innovation by and for higher education and research 14
  15. 15. Cloud Services are Disruptive It’s easy to miss the boat Cf. Digital Equipment Corp and the personal computer November 3, 2010SURF - ICT innovation by and for higher education and research 15
  16. 16. SURF - ICT innovation by and for higher education and research Digital Equipment Corp Successful in mini computers DEC PDP-12, 1969. Price $27,900. Applications: Psychology (a.o. Statistical analysis) Chemistry Patient monitoring Industrial tests En last but not least Zork. November 3, 2010 16
  17. 17. Along came Apple with a disruptive idea, the Apple II Home Computer April 1977 Integer Basic Full-stroke keyboard - only uppercase letters MOS 6502 1 MHz 4 KB (64 KB max.) 12 KB (Monitor + Integer Basic + 'sweet 16' mini-assembler ) 40 x 24 / 80 x 24 (with 80 columns card) 40 x 40-48 (16 colors), 280 x 192 (4 and later 6 colors) one channel Video out (composite), 8 expansion slots, Tape recorder, Paddles $1298 November 3, 2010SURF - ICT innovation by and for higher education and research 17 (Apple I a DIY kit)
  18. 18. SURF - ICT innovation by and for higher education and research After spending millions $$ this was DEC’s answer to the PC: November 3, 2010 300 Professional series 1979 DCF-11 chipset (325/350) - Harris J-11 chipset (380) 13.33 MHz. (325 - 350), 15 MHz. (380) MMU and FPA (belong to the DCF-11 chipset) Memory 256 KB (up to 1 MB) Graphics 1024 x 256 dots. Video output, Keyboard, Printer output 325: 2 x 5.25 400 KB FDD P/OS, RT-11,, Venix $8,000 and up 18
  19. 19. DEC fell apart and was eaten November 3, 2010SURF - ICT innovation by and for higher education and research Compaq Hewlett-Packard 19
  20. 20. The CIOs reaction to cloud services? • Who is in control? • Where are the servers doing the computing? • Where are my data stored? • How are my data managed? • How is security organized? • What happens when a service fails? • What service levels can I choose from? • What are the service limitations? • How is continuity guaranteed? Cloud services are a big RISK! Let’s build our own cloud! November 3, 2010SURF - ICT innovation by and for higher education and research 20
  21. 21. Cloud services users are looking for • Freedom to choose • Low costs • Functionality • Accessibility • Reasonably high reliability • Reasonable assurance of security and privacy They care less about: • What platform is used • What hardware is used • How things are organized • Etc. November 3, 2010SURF - ICT innovation by and for higher education and research 21
  22. 22. Consider this Central facilities • Student PC’s • E-mail • Calender • Limited Storage • Some Collaboration sw • No synch • No Chat • “We’ll think about it” • “We know what’s best” Private facilities • They have their own laptop • They have their own account • Choose • Plenty • Can get it anywhere • Sync anything • They use it all the time • “Why? It’s there!” • “I decide (own risk)” November 3, 2010SURF - ICT innovation by and for higher education and research 22
  23. 23. It is time to rethink which services a higher education institution should provide, why and for whom A postal office? An internet access provider? A computer dealer? A software dealer? In the 90’s many of these services were scarce. But not anymore! November 3, 2010SURF - ICT innovation by and for higher education and research 23
  24. 24. Let’s analyze what students, faculty and administration really do and need to support those activities… 24 November 3, 2010SURF - ICT innovation by and for higher education and research 24
  25. 25. Answer this question: Why do we offer certain facilities? • as a marketing instrument? − then you better outperform the market facilities − or offer something unique • to control procedures, usage and results? − then you stifle creativity and professionalism − or encourage workarounds • to help those less skilled in IT use? − then what is the minimum skill needed? − why not let their peers help them? • what problem are you trying to solve? • Is it your problem, your responsibility? 25 November 3, 2010SURF - ICT innovation by and for higher education and research 25
  26. 26. Then decide: what to make, buy, or outsource, and what to let go! Make Outsource Partner Contract mission critical contextcore supporting I will Help myself! Cloud Services November 3, 2010SURF - ICT innovation by and for higher education and research 26
  27. 27. Disruption only started… November 3, 2010SURF - ICT innovation by and for higher education and research JSB, Deloitte, Cloud Computing – Storms on the Horizon, 2009 27
  28. 28. …and developments in NL are picking up November 3, 2010SURF - ICT innovation by and for higher education and research Google, Salesforce.com, IBM, de Universiteit Twente, Kennispark Twente en Caase.com 28
  29. 29. So prepare your IT organization: • for a shift in focus − Service production decreases; − Service coordination increases; − Information infrastructure importance increases; − more flexible / agile IT. • shift in expertise − less development and production; − more expertise on core business needs; − more architectural (information integration) expertise; − more market expertise. • shift toward cooperation with peer institutions − demand aggregation; − IT (energy) cost reduction. November 3, 2010SURF - ICT innovation by and for higher education and research 29
  30. 30. Remember, many of your users can choose with their feet and leave you with underused expensive facilities! November 3, 2010SURF - ICT innovation by and for higher education and research 30 Leo Plugge plugge@surf.nl www.surf.nl/wtr
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