0
http://www.nuttytimes.com/everyone-has-a-story-to-tell/!Leveraging	  Storytelling	  and	  Social	  Media	  to	  Connect	  ...
Tying traditional strategy and new tools together¡    The	  Art	  of	  Fundraising	  through	  Storytelling	  ¡    The	 ...
http://dianamurdock.wordpress.com/tag/hugging/
http://www.flickr.com/photos/ausnahmezustand/4752989186/sizes/l/in/photostream/
¡  The	  internet	  is	  a	      connection	  machine	      	  ¡  Social	  media	  is	  a	      natural	  progression	  ...
http://www.flickr.com/photos/49503019876@N01/1659321885/#
http://www.flickr.com/photos/ausnahmezustand/4752989186/sizes/l/in/photostream/
I care about                   I care about                       this important                 you so I’ll help!        ...
When	  asked	  by	  friends	  or	  family	  vs.	  nonprofit:	                       10x	  	                                ...
Art	  tells	  a	                           story	                       ies	            	  stor 	               What	  st ...
¡    Student	  Clubs	  ¡    PTA/PTO	  	  ¡    Classrooms	  ¡    Budget	  shortfalls	  in	        schools	  ¡    Creat...
Cultural               Diversity Recycling/Environment                                      Anti-Bullying                 ...
¡    Engage	  your	  students	        to	  share	  their	  story	        and	  passion	  ¡    Use	  technology	  and	   ...
 	  	  	  Questions?	  Ideas?	  Suggestions?	  Let’s	  Discuss!	  
Taline	  Levonian	  –	  Artsy	  Good	                                                 Facebook/artsygoodwww.artsygood.com	...
The Art and Science of Social Fundraising
The Art and Science of Social Fundraising
The Art and Science of Social Fundraising
The Art and Science of Social Fundraising
The Art and Science of Social Fundraising
The Art and Science of Social Fundraising
Upcoming SlideShare
Loading in...5
×

The Art and Science of Social Fundraising

206

Published on

Leveraging Storytelling and Social Media to Connect with Donors

Presentation for roundtable session at 2013 Texas School Public Relations Association conference.

Published in: Technology
0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total Views
206
On Slideshare
0
From Embeds
0
Number of Embeds
1
Actions
Shares
0
Downloads
3
Comments
0
Likes
0
Embeds 0
No embeds

No notes for slide

Transcript of "The Art and Science of Social Fundraising"

  1. 1. http://www.nuttytimes.com/everyone-has-a-story-to-tell/!Leveraging  Storytelling  and  Social  Media  to  Connect  with  Donors  
  2. 2. Tying traditional strategy and new tools together¡  The  Art  of  Fundraising  through  Storytelling  ¡  The  Science  of  Social  Fundraising  ¡  Online  Tools  that  Help  You  Better  Connect  with  Donors   http://www.flickr.com/photos/kristofclaes/5022611195/sizes/l/in/photostream/!
  3. 3. http://dianamurdock.wordpress.com/tag/hugging/
  4. 4. http://www.flickr.com/photos/ausnahmezustand/4752989186/sizes/l/in/photostream/
  5. 5. ¡  The  internet  is  a   connection  machine    ¡  Social  media  is  a   natural  progression  ¡  Gives  ordinary   people  a  voice  to   express  themselves   and  tell  their  story   http://www.flickr.com/photos/webtreatsetc/4390635960/sizes/z/in/photostream/
  6. 6. http://www.flickr.com/photos/49503019876@N01/1659321885/#
  7. 7. http://www.flickr.com/photos/ausnahmezustand/4752989186/sizes/l/in/photostream/
  8. 8. I care about I care about this important you so I’ll help! cause! Your   Your   Friend,  Family,  Nonprofit   Supporter   Colleague  
  9. 9. When  asked  by  friends  or  family  vs.  nonprofit:   10x     52%     higher  response  rate   larger  donations   Source: 2012 Online Giving Study by Network For Good
  10. 10. Art  tells  a   story   ies    stor   What  st hat ories  W  see? will  youwi ll  you  tell?  
  11. 11. ¡  Student  Clubs  ¡  PTA/PTO    ¡  Classrooms  ¡  Budget  shortfalls  in   schools  ¡  Creative  projects  that   need  funding  ¡  After-­‐school   enrichment  programs  ¡  And  much  more…  
  12. 12. Cultural Diversity Recycling/Environment Anti-Bullying Self- PortraitEndangered Species My Friendship Heroes
  13. 13. ¡  Engage  your  students   to  share  their  story   and  passion  ¡  Use  technology  and   social  media  to  help   you  do  more  with  less  ¡  Make  the  connection,   discover  what  inspires   donors     http://www.flickr.com/photos/73645804@N00/4759535970/
  14. 14.        Questions?  Ideas?  Suggestions?  Let’s  Discuss!  
  15. 15. Taline  Levonian  –  Artsy  Good   Facebook/artsygoodwww.artsygood.com   Twitter: @artsygoodtaline@artsygood.com   LinkedIn: Artsy Good
  1. A particular slide catching your eye?

    Clipping is a handy way to collect important slides you want to go back to later.

×