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Upgrade Your World! Making the most of old-school allies and the expanding social web universe

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Upgrade your world by making the most of old-school allies and the expanding universe of the social web. We focus on how the messages of environmental conservation and responsible tourism can be told …

Upgrade your world by making the most of old-school allies and the expanding universe of the social web. We focus on how the messages of environmental conservation and responsible tourism can be told using hi-tech and lo-fi. Engage!

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http://planeta.wikispaces.com/upgrade

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  • 1. Photo: NASA Goddard
  • 2. You Twitter Facebook Flickr Planeta YouTube Wiki Upgrade (!) your world by making the most of old-school allies and the expanding universe of the social web.
  • 3. Be attentive Be generous Be creative Be curious Be empathetic Levels of Engagement 2 0 1 5 @ r o n m a d e r
  • 4. Se atento Se generoso Se creativo Se curioso Se empatico Niveles de Compromiso 2 0 1 5 @ r o n m a d e r
  • 5. Ahora es más fácil Aprende los ABCs de las Redes Sociales planeta.wikispaces.com/socialweb It’s easier than ever Learn the ABCs of the Social Web planeta.wikispaces.com/socialweb 08.2014
  • 6. Capacity Building 2 0 1 5 @ r o n m a d e r
  • 7. O t h e r Ar e we o n the same scre e n? T o w h at de gr e e do we i nte r act? 2 0 1 5 @ r o n m a d e rp l a n e t a . w i k i s p a c e s . c o m / s o c i a l w e b Are we on the same screen?
  • 8. O t r o s ¿Esta mos e n l a mi sma pantal l a? ¿Hasta que ni vel i nte r - actuamo s ? ¿Estamos en la misma pantalla? 2 0 1 5 @ r o n m a d e rp l a n e t a . w i k i s p a c e s . c o m / s o c i a l w e b
  • 9. View Upload photos Share / like / comment Create event Search Say ‘happy birthday’ Levels of Engagement 2 0 1 5 @ r o n m a d e r
  • 10. Read / Follow Add star Reply / Retweet Embed / Curate Tweet Search Levels of Engagement 2 0 1 5 @ r o n m a d e r
  • 11. View Add star / follow Share photos in groups Curate a gallery Upload pics Search Levels of Engagement 2 0 1 5 @ r o n m a d e r
  • 12. Subscribe Reflip Search Create a magazine Levels of Engagement 2 0 1 5 @ r o n m a d e r
  • 13. View Like / Favorite / Comment Search Check In Levels of Engagement Claim your place Take photo 2 0 1 5 @ r o n m a d e r
  • 14. Read +1 Search Claim your place Levels of Engagement Watch a Hangout Create a Hangout 2 0 1 5 @ r o n m a d e r
  • 15. Read Recommend/Endorse Share Post / Comment Levels of Engagement Search 2 0 1 5 @ r o n m a d e r
  • 16. Read Endorse Search Claim your place Levels of Engagement 2 0 1 5 @ r o n m a d e r
  • 17. View Thumbs Up! Search Upload Levels of Engagement 2 0 1 5 @ r o n m a d e r Create playlist
  • 18. View Favorite / Comment Explore / Search Upload presentation Levels of Engagement Embed presentation 2 0 1 5 @ r o n m a d e r
  • 19. View Create pages Share Upload photos Search Levels of Engagement 2 0 1 5 @ r o n m a d e r
  • 20. Read Thank Be kind Write Levels of Engagement 2 0 1 5 @ r o n m a d e r
  • 21. The Law of Two Feet If people find themselves in situations where they are neither learning nor contributing, they are responsible for moving to another place -- using their two feet to find a place where their participation is more meaningful. # O p e n S p a c e
  • 22. La Ley de Dos Pies La ley de dos pie dice que si las personas se encuentran en situaciones donde no están ni aprendiendo ni contribuyendo con nada, ellos son responsables de moverse hacia otro sitio - usando sus dos pies para encontrar un lugar donde su participación sea más significativa. # O p e n S p a c e
  • 23. Don’t be that Guy  No seas sangron (Mexican Spanish) Naac nde yis la lu (Zapoteco de la costa) Kety rachtee ru'u (Zapoteco de Teotitlán del Valle) Sei nicht so (German)
  • 24. The value of the social web becomes clear through repetition and redundancy. 2 0 1 5 @ r o n m a d e r
  • 25. El valor de los redes sociales se hace evidente a través de la repetición y la redundancia. 2 0 1 5 @ r o n m a d e r
  • 26. Värdet av den sociala webben blir klar genom upprepning och redundans. 2 0 1 5 @ r o n m a d e r
  • 27. Natural World Virtual World
  • 28. wikipedia.org/wiki/Hype_cycle
  • 29. wikipedia.org/wiki/crossing_the_chasm
  • 30. The Social Web is … Social oaxaca
  • 31. Translating: Touch the screen Ayuuk, Santa Maria Ocotepec: Tonï yi ixïn Spanish: Toca la pantalla French: Touche P'ecran Russian: Trogat' ecnan Zapotec, Teotitlán del Valle: Gudan gie-guan W ar n i n g: E ar l y dr af t! T h e r e may be e r r o r s 0 3 . 2 0 1 4 • U pd ate s : pl ane ta. wi k i space s. co m/ to uchscr e e n
  • 32. slideshare.net/planeta/upgradeyourworld Please Share!
  • 33. @ronmader planeta.com