Facebook & Twitter<br />
Facebook<br />Started at Harvard University commercially from 2006, <br />Now used by all Major Universities around the wo...
Why use it?<br />If you don’t students will anyway.  You need to be in the space to be able to respond.<br />Rats in the k...
How do I manage it?<br />Monitor, Respond and Ask Questions …<br />How do I promote it?<br />Everywhere, directly after en...
What’s In It for Me?<br />You are in “their” space – responses are clearly visible to all<br />Students interact with each...
Other OTEN Examples<br />
Twitter<br />21st Century Water Cooler<br />
Why use it? How do I manage it?<br />Brand Course Promotion<br />	Quality content; links to interesting sites/content; Ret...
How do I promote it?<br />Link to OLS/Blog  <br />How do I manage it?<br />Monitor during Allocated  times<br />
What’s In It for Me?<br /><ul><li>Fewer helpdesk inquiries.
Immediate feedback;
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Facebook & Twitter simplified

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Facebook & Twitter for Dummies

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Facebook & Twitter simplified

  1. 1. Facebook & Twitter<br />
  2. 2.
  3. 3. Facebook<br />Started at Harvard University commercially from 2006, <br />Now used by all Major Universities around the world.<br />Purpose: Student Retention, Creates a community for students<br />Community Connecting<br />
  4. 4. Why use it?<br />If you don’t students will anyway. You need to be in the space to be able to respond.<br />Rats in the kitchen<br />
  5. 5. How do I manage it?<br />Monitor, Respond and Ask Questions …<br />How do I promote it?<br />Everywhere, directly after enrolment students should join up and be part of the community. <br />
  6. 6. What’s In It for Me?<br />You are in “their” space – responses are clearly visible to all<br />Students interact with each other<br />Forming community<br /> <br />
  7. 7. Other OTEN Examples<br />
  8. 8. Twitter<br />21st Century Water Cooler<br />
  9. 9. Why use it? How do I manage it?<br />Brand Course Promotion<br /> Quality content; links to interesting sites/content; Retweet often<br />Student Support<br /> Receiving Questions from students and replying so all can see<br />
  10. 10. How do I promote it?<br />Link to OLS/Blog <br />How do I manage it?<br />Monitor during Allocated times<br />
  11. 11. What’s In It for Me?<br /><ul><li>Fewer helpdesk inquiries.
  12. 12. Immediate feedback;
  13. 13. Promote good will;
  14. 14. Public display of quality service
  15. 15. Social media presence.
  16. 16. See what people are saying
  17. 17. Get the Latest Information </li></li></ul><li>Contact <br />Paul King<br />Social Media Co-ordinator<br />Epaul.d.king@tafensw.edu.au<br />T (02) 9715 8051<br />Wemarketing.westernsydneyinstitute.wikispaces.net<br />Facebook : www.facebook.com/otende<br />Twitter : www.twitter.com/oten       <br />

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