Design Expo: FarmBridge
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Design Expo: FarmBridge

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Team FarmBridge presentation for Design Expo, presented to NYU ITP | Spring 2010

Team FarmBridge presentation for Design Expo, presented to NYU ITP | Spring 2010

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Design Expo: FarmBridge Presentation Transcript

  • 1. FarmBridge Building communities around local food Design Expo, Spring 2010 Noah Waxman Julio Terra Tianwei Liu Cindy Wong Monday, May 17, 2010
  • 2. Flickr Credit: The Bitten Word Healthier, locally farmed food + Greater sense of connection and community Flickr Credit: ryanlachica Monday, May 17, 2010
  • 3. Our Product FarmBridge is an online platform that makes it easier for neighbors to form groups and gain access to locally farmed food. Monday, May 17, 2010
  • 4. Our Product It provides: 1) Management tools for community leaders 2) Social software for community members Monday, May 17, 2010
  • 5. Flickr Credit: XXXXXX Flickr Credit: p0ps Harlow CO-OPs Farmers’ Markets Flickr Credit: CantalopeAlone Flickr Credit: XXXX CSAs Gourmet Stores Monday, May 17, 2010
  • 6. WHAT IS CSA? COMMUNITY SUPPORTED AGRICULTURE Monday, May 17, 2010
  • 7. Number of registered CSAs (1997-2009) 5000 3750 2500 1250 1997 1999 2001 0 2003 2005 2007 2009 CSAs Registered Nationwide Source: LocalHarvest, January 2010 Monday, May 17, 2010
  • 8. CSAs are currently unable to keep up with demand. Monday, May 17, 2010
  • 9. Typical FarmBridge Community Site Monday, May 17, 2010
  • 10. Organizers & Members: User Research Monday, May 17, 2010
  • 11. Monday, May 17, 2010
  • 12. “Administrative work is definitely the biggest challenge.” - Lauren Melodia, Core Group, Bedstuy CSA Monday, May 17, 2010
  • 13. Monday, May 17, 2010
  • 14. “It took me a solid year to figure out what I was doing. Mostly because records were messy.” - Andrea Aldana Core Group, Washington Square CSA Monday, May 17, 2010
  • 15. “Living closely to your season and eating in accordance to that is really complicated. ” - Melissa Danielle, Core Group, Bedstuy CSA Monday, May 17, 2010
  • 16. Monday, May 17, 2010
  • 17. Monday, May 17, 2010
  • 18. VIDEO Monday, May 17, 2010
  • 19. Organizer Monday, May 17, 2010
  • 20. Members Local Farmer Organizer Monday, May 17, 2010
  • 21. Members Local Farmer Organizer Monday, May 17, 2010
  • 22. FarmBridge for Community Managers Monday, May 17, 2010
  • 23. Flickr Credit: Sean Dreilinger Monday, May 17, 2010
  • 24. Jen COMMUNITY MANAGER Occupation: PR Interests: Yoga, Vegan, Baking Flickr Credit: Sean Dreilinger Monday, May 17, 2010
  • 25. Flickr Credit: missginsu Monday, May 17, 2010
  • 26. Flickr Credit: ninahale Monday, May 17, 2010
  • 27. How Can We Address Community Manager Needs? Monday, May 17, 2010
  • 28. How Can We Address Community Manager Needs? • Decrease Administrative Burden • Increase Flexibility Monday, May 17, 2010
  • 29. Monday, May 17, 2010
  • 30. Collaborative Participation Monday, May 17, 2010
  • 31. Collaborative Participation Monday, May 17, 2010
  • 32. Monday, May 17, 2010
  • 33. Monday, May 17, 2010
  • 34. Collaborative Participation Monday, May 17, 2010
  • 35. Collaborative Participation Monday, May 17, 2010
  • 36. Monday, May 17, 2010
  • 37. Monday, May 17, 2010
  • 38. FarmBridge for Community Members Monday, May 17, 2010
  • 39. Flickr Credit: ryanlachica Monday, May 17, 2010
  • 40. Brian COMMUNITY MEMBER Occupation: Designer Interest: Cooking, Art, Local Food Flickr Credit: ryanlachica Monday, May 17, 2010
  • 41. My Basket Monday, May 17, 2010
  • 42. My Basket Monday, May 17, 2010
  • 43. Monday, May 17, 2010
  • 44. Monday, May 17, 2010
  • 45. Monday, May 17, 2010
  • 46. Monday, May 17, 2010
  • 47. Monday, May 17, 2010
  • 48. Monday, May 17, 2010
  • 49. My Basket Monday, May 17, 2010
  • 50. Flickr Credit: ryanlachica Monday, May 17, 2010
  • 51. Sharing Monday, May 17, 2010
  • 52. Sharing Monday, May 17, 2010
  • 53. Neighborhood View Monday, May 17, 2010
  • 54. Conclusion Monday, May 17, 2010
  • 55. Neighborhood View Monday, May 17, 2010
  • 56. Credit: WindFall Farms Monday, May 17, 2010