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An Introduction to Facebook
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An Introduction to Facebook



A beginner's guide to using the social network Facebook.

A beginner's guide to using the social network Facebook.



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    An Introduction to Facebook An Introduction to Facebook Presentation Transcript

    • An Introduction to FacebookESRAKelli Brown | June 2011
    • About your presenter
      CEO and lead consultant at Pixel/Point Press
      Decade of experience:
      Web development and design
      Print and digital graphic design
      Web marketing
      Search Engine Optimization (SEO)
      Send questions to kelli@pixelpointpress.com
    • What we do:
      • Social Media
      • Search Engine Optimization (SEO)
      • Website Development in WordPress and Joomla!
      • Custom Facebook Tabs and Pages
      • Consulting
      • Strategy
      • Implementation
      • Maintenance
    • What is Facebook?
    • Facebook in a nutshell
      Largest social network worldwide
      Translated into 97 different languages and dialects (including Hebrew, Pirate English)
      Nearly 700 million active users
      Visited the site in the past month
      Passed Google as most visited site on the web
    • Facebook’s (short) history
      Founded at Harvard as an internal network
      Expanded to international colleges
      High schools also added
      Expanded to work networks
      Expanded worldwide – Sept. 2006
    • Facebook growth
    • Why use Facebook?
      To connect: With family, friends, organizations, companies, groups and communities
      To share: Storytelling, events, photos, videos
      To discuss: Comments, feedback, reviews, discussions, polls
    • News Feed
    • Facebook Page Types
      Four types of pages:
      Profile – for individual people
      Group – whether commercial or for fun
      Fan – Businesses, products, artists, public figures
      And others – it changes quickly and often
    • Getting Started – Personal profiles
      Use your real name and an email address you check often
      Add a picture to make it easier to find you
      Add basic biography information
      Adjust your privacy settings
    • My favorite part of Facebook is…
      Sharing news quickly with a huge amount of people I’m connected to worldwide…
      (posted about an hour after arrival)
    • Comments
    • Photos
    • Videos
    • Links to other sites on the web
    • Events
    • Notes
    • How to start sharing?
      Who will see the updates I post?How do I find friends first?
    • Finding new friends
    • Searching
    • Facebook Messages
    • Privacy Settings - Individual
    • Privacy Settings - Content
    • Questions about personal profiles?
    • Facebook Groups
    • Groups Controversy
      Anyone can add you to any group they are a member of
      Other group members can view your info
      Your group “affiliation” is visible
      Changes irk a lot of people
      Once you reject a group “invitation,” the host can’t invite you to any other groups
    • Pages
      To become a fan, click the Like button:
    • Games
    • Causes
    • For best results…
      Never give out your Facebook password
      Never input your credit card number on Facebook
      Don’t post anything you might regret…
      Use caution with location-based information
      When it doubt, change your password
      Don’t click on anything that looks suspicious
    • Questions?
      Feel free to contact me later at kelli@pixelpointpress.com