Your SlideShare is downloading. ×
0
Portfolio2
Portfolio2
Portfolio2
Portfolio2
Portfolio2
Portfolio2
Portfolio2
Portfolio2
Portfolio2
Portfolio2
Portfolio2
Portfolio2
Portfolio2
Portfolio2
Portfolio2
Portfolio2
Portfolio2
Portfolio2
Portfolio2
Portfolio2
Upcoming SlideShare
Loading in...5
×

Thanks for flagging this SlideShare!

Oops! An error has occurred.

×
Saving this for later? Get the SlideShare app to save on your phone or tablet. Read anywhere, anytime – even offline.
Text the download link to your phone
Standard text messaging rates apply

Portfolio2

762

Published on

Sampling of toys I designed or managed the design of, while working in-house at Fisher-Price, Hasbro, and RC2, and more more recently as a freelance designer.

Sampling of toys I designed or managed the design of, while working in-house at Fisher-Price, Hasbro, and RC2, and more more recently as a freelance designer.

0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total Views
762
On Slideshare
0
From Embeds
0
Number of Embeds
1
Actions
Shares
0
Downloads
5
Comments
0
Likes
0
Embeds 0
No embeds

Report content
Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
No notes for slide

Transcript

  • 1. Jen Long<br />pivotal.design.jen@gmail.com<br />
  • 2. Jen Long<br />pivotal.design.jen@gmail.com<br />
  • 3. Jen Long<br />pivotal.design.jen@gmail.com<br />
  • 4. Jen Long<br />pivotal.design.jen@gmail.com<br />
  • 5. Jen Long<br />pivotal.design.jen@gmail.com<br />
  • 6. Jen Long<br />pivotal.design.jen@gmail.com<br />
  • 7. Jen Long<br />pivotal.design.jen@gmail.com<br />
  • 8. Jen Long<br />pivotal.design.jen@gmail.com<br />
  • 9. Jen Long<br />pivotal.design.jen@gmail.com<br />Design Management<br />Achievements:<br />Directed the new look <br />Designed or contracted all product<br />Built cross-disciplinary team in-house<br />Developed through Far East Office<br />Contributed to IP and entertainment<br />$57 million sold in first six months!<br />2001 –2004<br />Product Design Manager<br />Rainbow Dash Illustration by Gayle Middleton<br />
  • 10. Jen Long<br />pivotal.design.jen@gmail.com<br />Salon / Boutique Playset<br />Original concept sketch by Jen Long<br />
  • 11. Jen Long<br />pivotal.design.jen@gmail.com<br />T<br />2003 Pony Re-launch<br />he new pony evolved from watching girls play, <br />asking them questions, and listening to <br />their answers.<br />This original '80s style was the one they favored.<br /> They liked to comb her hair and look into her eyes.<br />Her appeal seemed to be her soft shape and vulnerability.<br />And something about those eyes!<br />But this '90s style pony was the one they carried around.<br />It's smaller size fit so well in their hands.<br />Yet I did not see them returning to gaze at her.<br /> She had rhinestones in her eyes, which seemed to<br />deflect rather than draw in.<br />Blossomforth<br />The first prototype of<br />Generation 3 ponies<br />T<br />he solution was a simple combination. <br />The innocent appeal of the original '80s pony, <br />with a slightly smaller body. Her limbs were given<br />a little more shape without losing roundness. Then we <br />took a nodfrom anime and enlarged her eyes, taking care <br />to ensure that their shape and proportions drew<br />one deep into her world.<br />Their eyeswill tell you when you've got it right!<br />Clay sculpture by Debbie Barlow<br />
  • 12. Jen Long<br />pivotal.design.jen@gmail.com<br />The Celebration Castle<br />Original concept sketch<br />by Jen Long<br />Nominated for the Toy Industry Association’s <br />2003 TOTY (Toy of The Year) AwardGirls’ Category<br />
  • 13. Jen Long<br />pivotal.design.jen@gmail.com<br />’03 INDUSTRIAL DESIGN EXCELLENCE AWARDS<br />2-in-1<br />Consumer Products<br />Tummy<br />Time<br />Gym<br />BRONZE<br />An infant exerciser that converts <br />from an overhead position to a floor position <br />that stimulates development <br />of babies' abdominal and neck muscles.<br />
  • 14. Jen Long<br />pivotal.design.jen@gmail.com<br />Original concept rendering by Jen Long<br />Product Features<br /><ul><li> Traditional overhead gym easily converts to a toy babies can play with while
  • 15. on their tummies! 
  • 16. When the toy is in gym mode, babies </li></ul>lie on their backs and bat the dangling bee and butterfly to activate fun melodies, sounds and light-up characters! <br /><ul><li> When gym is used as a tummy toy, babies can press the bee, butterfly or other characters to enjoy the music and lights!
  • 17. Colorful roller spins 'round and 'round!
  • 18. Babies can see their reflections in the angled mirror!
  • 19. Two modes of music -- extended play and baby-activated!
  • 20. Plays 8 classic tunes.
  • 21. 2 volume control settings</li></ul>“Babies are able to crawl on hands and knees, move in and out of sitting, and eventually pull to stand as a result of tummy time in infancy.”<br />~Pro Baby, LLP <br />
  • 22. Long<br />Jen<br />Jen Long<br />65 Edgehill Road Providence, RI 02906 401.861.4295 pivotal@cox.net<br />pivotal.design.jen@gmail.com<br />Magic Screen Learning Desk<br />
  • 23. Jen Long<br />pivotal.design.jen@gmail.com<br />
  • 24. Long<br />Jen<br />Jen Long<br />65 Edgehill Road Providence, RI 02906 401.861.4295 pivotal@cox.net<br />pivotal.design.jen@gmail.com<br />Concept rendering & cost drawing by Jen Long <br />Alias computer model <br />by Jeanette Numbers<br />Magic Screen Learning Pal<br />
  • 25. Jen Long<br />pivotal.design.jen@gmail.com<br />
  • 26. Jen Long<br />pivotal.design.jen@gmail.com<br />
  • 27. Jen Long<br />pivotal.design.jen@gmail.com<br />Remote Control<br />Slumbertime Soother<br />The first crib attached soothing toy with a<br />remote control to allow parents to restart<br />its calming music and gentle lights without<br />completely re-entering baby’s room.<br />Baby can fall back to sleep without having<br />her desire to be picked up triggered<br />by the sight of her parents.<br />Received utility patent<br />First remote control product<br />in the baby care category<br />“I think Fisher Price or whoever invented this deserves a special award for <br />coming up with something so nifty and helpful. This Remote Control <br />has helped us ALL get a good night sleep on many occasions in my family.”<br />-patch3boys@epinions.com<br />Remote is designed to hang on door or to be stored in back of toy.<br />

×