Online Postage & Shipping:
The Advantages for Small Business
Presented By:
Peter Binder
Pitney Bowes
May 13, 2014
2
Presenter
Agenda
In this webinar, we’ll answer the following:
 What is the current mailing and shipping environment?
 ...
3
2014 Mailing & Shipping Environment
It’s a bit complicated…
 Mailing & Shipping Rates Have Increased
 Regulations Were...
4
What is Online Postage?
Online postage, or PC Postage, is a mailing and shipping
software application that you access vi...
5
Option 1: The Road Trip
 Time & Fuel
 Time
 Rates are not discounted
Option 2: The Guessing Game
 Price / Slow deliv...
6
 Never leave the office
 No waiting on line
 Get exclusive discounts
 Use the best mail class
 Use the correct post...
7
Advantages of an Online Postage Application
 Login to online postage app
 Select or enter the value(s)
 Print the sta...
8
Even More Advantages of Online Postage
 Login to online postage app
 Enter the destination or pull it
from your addres...
9
New Shipping Regulations Could Cost You
Effective January 26, 2014, USPS packages must include a unique Intelligent
Mail...
10
Take Another Look at the USPS®
USPS has made HUGE improvements
 Speed, agility, and reliability – not just a tagline
...
11
In Summary
 Mailing and shipping environment is dynamic and evolving
 Online Postage helps you:
 Save money
 Save t...
12
Q & A
Thank You For Your Time!
Have more questions? Send me an email:
peter.binder@pb.com
Upcoming SlideShare
Loading in...5
×

Online Postage & Shipping: The Advantages for Small Business

1,151

Published on

Postage has moved online, which saves mailers – especially in small businesses – both time and money.

From online address books to postal funds management to compliance with USPS Intelligent Mail® standards, online postage helps you to navigate some of the more complicated aspects of both letter and package shipments. In addition to simplicity and convenience, online postage gives you discounts of up to 55% on shipping costs, and a 2% savings on mailing costs.

Published in: Business, Technology
0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total Views
1,151
On Slideshare
0
From Embeds
0
Number of Embeds
9
Actions
Shares
0
Downloads
10
Comments
0
Likes
0
Embeds 0
No embeds

No notes for slide

Online Postage & Shipping: The Advantages for Small Business

  1. 1. Online Postage & Shipping: The Advantages for Small Business Presented By: Peter Binder Pitney Bowes May 13, 2014
  2. 2. 2 Presenter Agenda In this webinar, we’ll answer the following:  What is the current mailing and shipping environment?  What is Online Postage? Why should I consider it?  How can I make Online Postage work for my business?  What’s new or coming? What do I need to know? At the conclusion, we’ll open the floor to questions. Peter Binder, MBA Pitney Bowes peter.binder@pb.com
  3. 3. 3 2014 Mailing & Shipping Environment It’s a bit complicated…  Mailing & Shipping Rates Have Increased  Regulations Were Introduced – More on the Way But can’t be ignored  Customers Value Mailed Communications  More than 64% value the physical mail they receive  They like to receive bills in the mail to remind them to pay.  Transactional mail is opened 97% of the time and read for 2-5 minutes  65% made a purchase based on something they received in the mail  Customers Demand Reliable/Affordable Shipping  In 2013, 73% of Americans made a purchase that required shipping  50% have abandoned a purchase due to the cost of shipping  77% prefer free shipping versus 19% who prefer faster shipping  81% have tracked their shipment - 30% track their shipment six or more times
  4. 4. 4 What is Online Postage? Online postage, or PC Postage, is a mailing and shipping software application that you access via your computer’s web browser. Standard Functions Include:  Stamp Printing  Shipping Label Printing  Address Book  Reporting/Analytics  Package Tracking
  5. 5. 5 Option 1: The Road Trip  Time & Fuel  Time  Rates are not discounted Option 2: The Guessing Game  Price / Slow delivery  Price / Not delivered  Peace of mind / Customer Satisfaction Option 3: The Heck with It  Use a premium carrier Option 1: The Road Trip  Drive to Post Office  Wait on line  Pay retail postage rates Option 2: The Guessing Game  Choose the wrong mail class  Over/under-stamp your mail/package  Wonder if package will arrive Option 3: The Heck with It  Use a premium carrier Why Use an Online Postage Application? Common Scenario: Sending a Package Before Online Postage Your Costs
  6. 6. 6  Never leave the office  No waiting on line  Get exclusive discounts  Use the best mail class  Use the correct postage  Classify your spend  Analyze your spend Option 1: The Road Trip  Drive to Post Office  Wait on line  Pay retail postage rates Option 2: The Guessing Game  Choose the wrong mail class  Over/under-stamp your mail/package  Wonder if package will arrive Option 3: The Heck with It  Use a premium carrier Why Use an Online Postage Application? Common Scenario: Sending a Package Before Online Postage After Online Postage
  7. 7. 7 Advantages of an Online Postage Application  Login to online postage app  Select or enter the value(s)  Print the stamps on a:  Stamp sheet  Envelope  Roll (requires label printer) How easy is it to print stamps?Save Money  Print the exact amount of postage you need  Save 2% on First-Class stamps  Save up to 35% on Priority Mail  Save up to 55% on Priority Mail Express Save Time  Print, mail, and ship from anywhere  Import your customers into your address books  Print on sheets of paper or labels  Track your packages  Most applications are easy to learn and use
  8. 8. 8 Even More Advantages of Online Postage  Login to online postage app  Enter the destination or pull it from your address book  Weigh the package  Choose the best class and rate  Print your shipping label on:  Sheet of paper  Label  Roll (required label printer)  Schedule a pickup  Track your package How easy is it to ship a package?Optimize Mailing & Shipping  Compare rates and classes  Compare delivery times  Add additional services/insurance  Verify addresses Understand Your Spend  Assign cost codes to each transaction  Stay on budget with real-time expense tracking  Generate, print and save reports  Dashboards provide at-a-glance snapshots
  9. 9. 9 New Shipping Regulations Could Cost You Effective January 26, 2014, USPS packages must include a unique Intelligent Mail® Package Barcode (Impb™). Most businesses have two options: By 2015, if you’re not using an IMpb-compliant shipping label, you could be required to:  Pay full retail pricing (up to 55% more expensive than Commercial Base Price (CBP)  Pay a surcharge for each package sent Online Postage applications print IMpb-compliant shipping labels. You don’t need to do anything else! Stay Compliant with IMpb! If printing via Online Postage… If printing postage via a meter…  Affix an IMpb-compliant shipping label  Affix the postage label  Affix an additional label (Label 400) VOID +
  10. 10. 10 Take Another Look at the USPS® USPS has made HUGE improvements  Speed, agility, and reliability – not just a tagline  When sent locally, 96% of First-Class Mail arrives within 1 day  When sent nationwide, 94% arrives within 3 days Major upgrades to Priority Mail® & Priority Mail Express™  Enhanced tracking  Day specific delivery  Free insurance included ($50/$100)  Free USPS pickup & Optional hold for pickup Shipping with the USPS is now on par with major carriers  98% of USPS mail carriers now carry package scanners  Average number of scans for the USPS, UPS®, and FedEx® are very close  Lowest costs for packages under 3lbs  Free daily pickup; Saturday Delivery at no extra charge  No fuel/residential surcharges; no hidden costs
  11. 11. 11 In Summary  Mailing and shipping environment is dynamic and evolving  Online Postage helps you:  Save money  Save time  Work more efficiently  Work more intelligently  Stay compliant Most Online Postage applications give you a 30-day free trial. Take one for a spin and see how it can help your business. Try Online Postage Yourself
  12. 12. 12 Q & A Thank You For Your Time! Have more questions? Send me an email: peter.binder@pb.com
  1. A particular slide catching your eye?

    Clipping is a handy way to collect important slides you want to go back to later.

×