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Every connection is a new opportunity®
Presort Services
The new
presort paradigm
Five trends and innovations
that can chan...
August 23, 2013 The new presort paradigm 2Presort Services
Innovations in mail technology—particularly in the presort aren...
August 23, 2013 The new presort paradigm 3Presort Services
60 percent of consumers prefer direct mail for marketing messag...
August 23, 2013 The new presort paradigm 4Presort Services
As technology continues to evolve, national presort service pro...
August 23, 2013 The new presort paradigm 5Presort Services
Many of the innovations in mail processing in recent years (inc...
August 23, 2013 The new presort paradigm 6Presort Services
You can expect even greater advances in mail tracking solutions...
August 23, 2013 The new presort paradigm 7Presort Services
Does it make sense to presort onsite or via an offsite service?...
August 23, 2013 The new presort paradigm 8Presort Services
Download
The new presort
paradigm
Learn more about
innovations ...
Every connection is a new opportunity®
Presort Services
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5 Trends & Innovations That Can Change the Way You Mail

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Innovations in mail technology—particularly in the presort arena—have changed the way organizations approach mail. These advances are creating significant efficiency and cost savings opportunities—helping organizations engage prospects and customers more consistently and effectively.

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Transcript of "5 Trends & Innovations That Can Change the Way You Mail"

  1. 1. Every connection is a new opportunity® Presort Services The new presort paradigm Five trends and innovations that can change the way you mail
  2. 2. August 23, 2013 The new presort paradigm 2Presort Services Innovations in mail technology—particularly in the presort arena—have changed the way organizations approach mail. These advances are creating significant efficiency and cost savings opportunities—helping organizations engage prospects and customers more consistently and effectively. Take a look at five trends and innovations that will help change the way you mail in the decade to come.
  3. 3. August 23, 2013 The new presort paradigm 3Presort Services 60 percent of consumers prefer direct mail for marketing messages; reports show that mail offers the strongest ROI for retention and acquisition. Utilize this preferred channel by presorting to create a new cost advantage. Mail takes a magnified role in an increasingly multichannel world1
  4. 4. August 23, 2013 The new presort paradigm 4Presort Services As technology continues to evolve, national presort service providers will have the latest tools, including software that can track weather patterns, traffic accidents, even road construction—so your mail can quickly be re-routed to avoid possible delays in delivery. New geo-logistics add control and confidence2
  5. 5. August 23, 2013 The new presort paradigm 5Presort Services Many of the innovations in mail processing in recent years (including presorting) have enhanced Standard Mail®, creating an environment where you can expect consistent, reliable delivery dates; faster rollouts; and lower, fixed pricing. Standard Mail® benefits from a first-class experience3
  6. 6. August 23, 2013 The new presort paradigm 6Presort Services You can expect even greater advances in mail tracking solutions, with tools that make it easier to analyze individual campaigns and mail piece delivery for real-time budgetary decisions. Mailers gain greater visibility into the mailstream—and expenses4
  7. 7. August 23, 2013 The new presort paradigm 7Presort Services Does it make sense to presort onsite or via an offsite service? Some mailers recognize that they can have the best of both worlds. You can keep presorting onsite and use an external presort service where volumes fall short of the best discounts. “All of the above” becomes the new mantra in mail efficiency5
  8. 8. August 23, 2013 The new presort paradigm 8Presort Services Download The new presort paradigm Learn more about innovations in mail that will help change the way you mail in the decade to come
  9. 9. Every connection is a new opportunity® Presort Services
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