Software is eating the world, so do mobile apps. In times of What's App acquisition, viral growth of Snapchat, huge mobile ads earnings for Facebook, next IPO for mobile games potentate KING. Successes of Supercell and Rovio everyone is looking for best solutions to creating mobile apps. To succeed in this niche we need to predict trends, understand our users and deliver an excellent experience with our apps. Find out what you should now and where to look for ideas.
Presentation is from conference "Marketing i Technologie - WSNHiD, Poznań 2013".