Octobat
Our Mockups - http://bit.ly/1h0J7v3
Problem
As businesses grow and scale, generating
and sending invoices to their customers is
more and more painful
The fastest and most relaxing invoicing
solution for your SaaS business
Advantages
Only 3 clics and you‘re in
You’ll never have to enter an
invoice again…
Online payment gateways already store a...
Market & Sales
$ 12k MRR
Apr. 2014
SaaS tech startups
10k (AngelList)	
  
x 40$ Avg. MR / User	
  
$ 400k MRR	
  
Marketing
-30%
Mangopay
-15%
Stripe
Customer fees
500€
The Family
Credit offered
Hooks
Zapier
Add-on
Heroku
Integrations
A...
Competition
No-SaaS
Software
They can, we can’t
 We can, they can’t
No-API-based
SaaS software
API-based
software
Serve “f...
Business model
$40
Avg. MR / User
2.9%
Churn
Monthly Plans
Metrics
7%
Weekly Growth
$277
CAC
$1.4k
LTV
Forecast
0
100000
200000
300000
400000
500000
600000
700000
800000
Revenue
Expense
Nicolas Guillemain Gaultier Laperche
Team
Co-founder
Attracted 300 paying customers From idea to revenue in 9 weeks
Co-fou...
Milestones
10/14
$50k MRR
12/14
Hire a growth team 
2014, Q3&Q4
05/14
Churn below 3%
2014, Q1&Q2
09/13
Launch web app
12/1...
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Koudetat

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Koudetat

  1. 1. Octobat Our Mockups - http://bit.ly/1h0J7v3
  2. 2. Problem As businesses grow and scale, generating and sending invoices to their customers is more and more painful
  3. 3. The fastest and most relaxing invoicing solution for your SaaS business
  4. 4. Advantages Only 3 clics and you‘re in You’ll never have to enter an invoice again… Online payment gateways already store all the required data to generate invoices
  5. 5. Market & Sales $ 12k MRR Apr. 2014 SaaS tech startups 10k (AngelList)   x 40$ Avg. MR / User   $ 400k MRR  
  6. 6. Marketing -30% Mangopay -15% Stripe Customer fees 500€ The Family Credit offered Hooks Zapier Add-on Heroku Integrations API GitHub
  7. 7. Competition No-SaaS Software They can, we can’t We can, they can’t No-API-based SaaS software API-based software Serve “full-offline” businesses Centralize customer data in the cloud Handle complex sales workflows (quotes…) Fully automate invoices generation --------------------------- We don’t require programming
  8. 8. Business model $40 Avg. MR / User 2.9% Churn Monthly Plans Metrics 7% Weekly Growth $277 CAC $1.4k LTV
  9. 9. Forecast 0 100000 200000 300000 400000 500000 600000 700000 800000 Revenue Expense
  10. 10. Nicolas Guillemain Gaultier Laperche Team Co-founder Attracted 300 paying customers From idea to revenue in 9 weeks Co-founder Raised troops and declared war7% MRR weekly growth
  11. 11. Milestones 10/14 $50k MRR 12/14 Hire a growth team 2014, Q3&Q4 05/14 Churn below 3% 2014, Q1&Q2 09/13 Launch web app 12/13 50 paying customers 2013 02/14 $5k MRR 04/14 Hired Support Team
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