Mobile + Local = the NewSEOBy The piJnz Groupwww.piJnz.com www.piJnz.com
Customers are mobile • Over 80% of mobile interactions result in an action (call, visit or purchase) •79% of shoppers are using their smart phones to help with their purchasing needs • 90% of consumers have taken action based on a smart phone search www.piJnz.com
Customers are mobileMobile devices will pass PCs as the access device of choice in2013 www.piJnz.com
Elements of a great mobilewebsite •Your location, phone, hours of operation and contact information are clearly visible •Less text, more images, slideshows and videos •Easy ways to share on social networks and with friends •Current offer or coupon •Short mobile form. www.piJnz.com
Why invest in a mobile website? • 84% of small businesses who have invested in a mobile presence say that they see benefits (web.com) • Most searches for small businesses are local, and ½ of them are coming from mobile devices• Targeting better customers! • Mobile offers a very high(heavy smart phone users tend to be conversion rate (over 80% ofless price-sensitive and more influential) mobile visits result in an action) www.piJnz.com
Mobile coupon exampleMobile coupons offer 10X the redemption rate of traditionalcoupons www.piJnz.com
Why your customers love mobile • They can easily call you and find you • They can quickly find the information they need, when they need it (your services, hours of operation, menu, current offers) • Mobile engagement is fun! www.piJnz.com
What we offer Rich mobile experiences (slide shows, video, intuitive design) Customized to your brand Social sharing Geo location (store finder) Mobile lead generation M-commerce (PayPal or credit cards) Mobile coupons Stats on visits, interactions (calls, form submissions) and conversions www.piJnz.com
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