Welcome to Today’s Webinar! Secrets of a Successful Job Search – in Any Economy After today’s webinar, you will be able to: Create a positive and professional online image Tap into a variety of resources (beyond posted job openings) for your job search and lifelong career management VisualCV VisualCV Marketplace Niche job boards Social networks Blogs Recorded webinars available at http://www.visualcv.com/webinar Louise Kursmark Pierce Resler

Secrets of a Successful Job Search – in Any Economy

After today’s webinar, you will be able to:

Create a positive and professional online image

Tap into a variety of resources (beyond posted job openings) for your job search and lifelong career management

VisualCV

VisualCV Marketplace

Niche job boards

Social networks

Blogs

Recorded webinars available at http://www.visualcv.com/webinar

Today’s Webinar Hostess – Louise Kursmark Louise has 20-plus years of experience in the career management industry and has written 20 career-related books Louise is first-ever "Master Resume Writer” Louise wrote The Insider’s Guide to the VisualCV (a free e-book on VisualCV.com) to help you create a powerful VisualCV

Louise has 20-plus years of experience in the career management industry and has written 20 career-related books

Louise is first-ever "Master Resume Writer”

Louise wrote The Insider’s Guide to the VisualCV (a free e-book on

VisualCV.com) to help you create

a powerful VisualCV

Agenda Understand company hiring trends and drivers Create and maintain your online presence Scrubbing “digital dirt” Building a powerful VisualCV Explore strategies and resources for job search and lifelong career management Academic and association affiliations Online resources Your personal/professional network

Understand company hiring trends and drivers

Create and maintain your online presence

Scrubbing “digital dirt”

Building a powerful VisualCV

Explore strategies and resources for job search and lifelong career management

Academic and association affiliations

Online resources

Your personal/professional network

Who’s Hiring and Why? Even in the midst of downsizing, recession, hiring freezes, and cost cutting: Companies need to replace departing workers Good companies are always looking for good people Companies value: Contributors / high achievers Candidates who know what’s important to the business and show they can deliver it

Even in the midst of downsizing, recession, hiring freezes, and cost cutting:

Companies need to replace departing workers

Good companies are always looking for good people

Companies value:

Contributors / high achievers

Candidates who know what’s important to the business and show they can deliver it

How do Companies Find Candidates? Referrals and contacts Promises less risk, better culture fit Nurtures relationships Internal postings/company website Free! Job posting websites – general and specific Low cost High volume of resumes that may or may not fit Contingent and retained recruiters Saved for most difficult to fill/highest level

Referrals and contacts

Promises less risk, better culture fit

Nurtures relationships

Internal postings/company website

Free!

Job posting websites – general and specific

Low cost

High volume of resumes that may or may not fit

Contingent and retained recruiters

Saved for most difficult to fill/highest level

How do Recruiters Find People? Both internal (HR) and external recruiters use “sourcing” techniques Personal network and referrals Research / media Professional associations Educational affiliations Google etc. Takeaway: Be in the right places to be found by recruiters searching for people with your expertise

Both internal (HR) and external recruiters use “sourcing” techniques

Personal network and referrals

Research / media

Professional associations

Educational affiliations

Google etc.

Takeaway: Be in the right places to be found by recruiters searching for people with your expertise

What do Recruiters Look For? Expertise in field Accomplishments/contributions/value Initiative Consistency Professionalism Takeaway: Create an online image that consistently communicates your expertise, accomplishments, professionalism, and personal traits

Expertise in field

Accomplishments/contributions/value

Initiative

Consistency

Professionalism

Takeaway: Create an online image that consistently communicates your expertise, accomplishments, professionalism, and personal traits

Your Online Image VisualCV Use vast array of capabilities to show/tell/demonstrate what you do well Be creative! Let your personality/personal traits shine through Use “Insider’s Guide” to first craft a great resume, then a powerful VisualCV LinkedIn Create a profile that is consistent with your resume/VisualCV and showcases your unique value

VisualCV

Use vast array of capabilities

to show/tell/demonstrate

what you do well

Be creative! Let your personality/personal traits shine through

Use “Insider’s Guide” to first craft a great resume, then a powerful VisualCV

LinkedIn

Create a profile that is consistent with your resume/VisualCV and showcases your unique value

Your Online Image (continued) Additional ideas Write a blog focused on your area of expertise Use Twitter to follow/connect with leaders in your field and establish your own expertise Write relevant articles for your professional association website, alumni organization, etc. Comment on others’ blogs and articles Remove any inappropriate information If possible If not, accumulate tons of relevant positive info to outweigh the negative

Additional ideas

Write a blog focused on your area of expertise

Use Twitter to follow/connect with leaders in your field and establish your own expertise

Write relevant articles for your professional association website, alumni organization, etc.

Comment on others’ blogs and articles

Remove any inappropriate information

If possible

If not, accumulate tons of relevant positive info to outweigh the negative

Resources Provided by Your School Career center – for alumni as well as students Books and other print resources Website access (e.g., hoovers.com) Guidance Referrals to influential alumni and companies that frequently hire people from your school Alumni network Personal/informal connections Formal network Takeaway: Tap into this often-overlooked resource

Career center – for alumni as well as students

Books and other print resources

Website access (e.g., hoovers.com)

Guidance

Referrals to influential alumni and

companies that frequently hire people from your school

Alumni network

Personal/informal connections

Formal network

Takeaway: Tap into this often-overlooked resource

Resources from Professional Associations Niche job boards Careers page Resume reviews Free coaching Career publications Articles and advice relevant to your field Seminars and other educational opportunities Conferences and meetings where you can connect with other professionals in your field Takeaway: Be active in your local chapter; attend regional/national conferences; reach out to speakers, association officers, etc.; ask directly for resources you need

Niche job boards

Careers page

Resume reviews

Free coaching

Career publications

Articles and advice relevant to your field

Seminars and other educational opportunities

Conferences and meetings where you can connect with other professionals in your field

Takeaway: Be active in your local chapter; attend regional/national conferences; reach out to speakers, association officers, etc.; ask directly for resources you need

Tap into the capabilities of VisualCV.com Start with traditional resume text and enhancing it with work product, images, performance charts and more to show and tell Via e-mail, LinkedIn, Twitter, add it to your e-mail signature, etc. Send your VisualCV to hiring managers to stand out when looking for your next job. Find over 700 companies using VisualCV.com to hire great professionals. Share your VisualCV for their open opportunities. Take advantage of our resources for you – Marketplace, Online Help, Insider’s Guide , Career Coach Forum

Start with traditional resume text and enhancing it with work product, images, performance charts and more to show and tell

Via e-mail, LinkedIn, Twitter, add it to your e-mail signature, etc. Send your VisualCV to hiring managers to stand out when looking for your next job.

Find over 700 companies using VisualCV.com to hire great professionals. Share your VisualCV for their open opportunities.

Take advantage of our resources for you – Marketplace, Online Help, Insider’s Guide , Career Coach Forum

Job Boards General Monster, Careerbuilder, etc. Niche dice.com, asme.org, etc. Tips Use aggregators (Indeed.com, SimplyHired) Have a quick, efficient process for responding When you can ID company, try to find a direct connection instead of/in addition to replying. Share your VisualCV directly with an e-mail share Visit job-hunt.org to find hundreds of vetted niche sites, association sites, and other resources Simply Hired search result

General

Monster, Careerbuilder, etc.

Niche

dice.com, asme.org, etc.

Tips

Use aggregators (Indeed.com, SimplyHired)

Have a quick, efficient process for responding

When you can ID company, try to find a direct connection instead of/in addition to replying. Share your VisualCV directly with an e-mail share

Visit job-hunt.org to find hundreds of vetted niche sites, association sites, and other resources

Social Networks LinkedIn “ The” place to be Minimum: Professional, branded profile Maximum: Make full use of linking capabilities, discussion groups/Q&A, etc. Facebook Even if used for personal networking, be sure nothing will haunt or embarrass you Use privacy features

LinkedIn

“ The” place to be

Minimum: Professional, branded profile

Maximum: Make full use of

linking capabilities, discussion

groups/Q&A, etc.

Facebook

Even if used for personal networking, be sure nothing will haunt or embarrass you

Use privacy features

Blogs and Twitter Your own blog and/or Twitter stream Career advice blogs Careerhub – a great place to start Blogs related to your profession Follow influential people on Twitter Takeaway: Position yourself as an expert in your field Write relevant blog posts Post relevant comments/ tweets

Your own blog and/or Twitter stream

Career advice blogs

Careerhub – a great place to start

Blogs related to your profession

Follow influential people on Twitter

Takeaway: Position yourself as an expert in your field

Write relevant blog posts

Post relevant comments/

tweets

Your Goal: Lifelong Career Management Become visible and respected in your field, and recruiters will come to you Build a solid network of people who know your value and want to help you Continuously expand your knowledge and share your findings with your network Review and refine your online identity on a regular basis Take charge of your career happiness and success

Become visible and respected in your field, and recruiters will come to you

Build a solid network of people who know your value and want to help you

Continuously expand your knowledge and share your findings with your network

Review and refine your online identity on a regular basis

Take charge of your career happiness and success

Any Questions?

Any Questions?

In Conclusion Thank you for joining today’s webinar! You should now have a better understanding of: Company hiring trends and drivers How to create and maintain your online presence How to explore strategies and resources for job search and lifelong career management Louise’s VisualCV: www.visualcv.com/louisekursmark

Thank you for joining today’s webinar!

You should now have a better understanding of:

Company hiring trends and drivers

How to create and maintain your online presence

How to explore strategies and resources for job search and lifelong career management

Louise’s VisualCV: www.visualcv.com/louisekursmark

Upcoming Events Our next webinar is February 10, 2009. Stay tuned for details. Check out our FREE virtual job fair on Feb. 3 rd www.visualcvjobfairs.com Follow us on Twitter - @visualcv http://twitter.com/visualcv

Our next webinar is February 10, 2009. Stay tuned for details.

Check out our FREE virtual job fair on Feb. 3 rd

www.visualcvjobfairs.com

Follow us on Twitter - @visualcv http://twitter.com/visualcv