<ul>Case study: Innovascuola Giorgio Sironi (Nest Group) </ul>
Description <ul><li>Portal for fostering digital didactics </li></ul><ul><ul><li>directory of digital contents
education material about technology
social network </li></ul></ul><ul><li>Target users: teachers and educators, parents
Main actors: Public school personnel, Italian government </li></ul>
Description <ul><li>[Didactic] objectives </li><ul><li>Providing selected, categorized and human-reviewed material
Educating teachers about e-learning
Connecting teachers and students in their communities </li></ul><li>Business model </li><ul><li>public funding
possible role of mediator in the digital content market, or targeted advertising </li></ul></ul>
Homepage
Homepage <ul><li>Targets to the three thematic areas </li><ul><li>Content
Didactics (methodology)
Social network </li></ul><li>Also minor, classic areas </li><ul><li>Dictionary
Prizes
Newsletter
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Case study: Innovascuola

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Case study: Innovascuola

  1. 1. <ul>Case study: Innovascuola Giorgio Sironi (Nest Group) </ul>
  2. 2. Description <ul><li>Portal for fostering digital didactics </li></ul><ul><ul><li>directory of digital contents
  3. 3. education material about technology
  4. 4. social network </li></ul></ul><ul><li>Target users: teachers and educators, parents
  5. 5. Main actors: Public school personnel, Italian government </li></ul>
  6. 6. Description <ul><li>[Didactic] objectives </li><ul><li>Providing selected, categorized and human-reviewed material
  7. 7. Educating teachers about e-learning
  8. 8. Connecting teachers and students in their communities </li></ul><li>Business model </li><ul><li>public funding
  9. 9. possible role of mediator in the digital content market, or targeted advertising </li></ul></ul>
  10. 10. Homepage
  11. 11. Homepage <ul><li>Targets to the three thematic areas </li><ul><li>Content
  12. 12. Didactics (methodology)
  13. 13. Social network </li></ul><li>Also minor, classic areas </li><ul><li>Dictionary
  14. 14. Prizes
  15. 15. Newsletter
  16. 16. News </li></ul></ul>
  17. 17. Directory of contents
  18. 18. Directory of contents <ul><li>Search-based </li><ul><li>Criteria </li><ul><li>Payment required
  19. 19. Target students (age)
  20. 20. Subject (math, arts...)
  21. 21. Textual query </li></ul></ul><li>Contains reviews for some of the material </li><ul><li>Human selection can be activated as a filter </li></ul></ul>
  22. 22. Didactics
  23. 23. Didactics <ul><li>Dedicated to adults
  24. 24. Different channels </li><ul><li>By target </li><ul><li>Professors
  25. 25. Parents </li></ul><li>By topic </li><ul><li>Web 2.0
  26. 26. Interviews </li></ul><li>By frequency of updating </li><ul><li>Newsletter
  27. 27. Columns </li></ul></ul></ul>
  28. 28. Social network
  29. 29. Social network <ul><li>Profiles for professors </li><ul><li>Personal space and newsfeed
  30. 30. Classical web tools: forum, chat, wiki
  31. 31. Creation </li><ul><li>Communities (student census)
  32. 32. Content </li></ul></ul><li>Goal: connect professors and experiences from different schools </li></ul>
  33. 33. Syndication
  34. 34. Syndication <ul><li>Feeds for the different channels </li><ul><li>Can be followed in an aggregator
  35. 35. Can be filtered or mashed up in other tools </li></ul><li>Public content </li><ul><li>Creative Commons license
  36. 36. Distribution with attribution
  37. 37. Non-commercial use, Share-alike (derivative works must maintain the same license) </li></ul></ul>
  38. 38. Strengths & weaknesses <ul><li>Platform to improve the efficiency of didactic material market </li><ul><li>Expand supply
  39. 39. Makes supply and demand communicate easily
  40. 40. Gathers demand for electronic content </li></ul><li>Public-backed initiative, presenting externalities </li><ul><li>Its goal is not to make money </li></ul></ul>
  41. 41. Conclusions & take-aways <ul><li>A single platform as a point of reference can improve the market for digital content
  42. 42. Social networks allows for the best targeted advertising
  43. 43. Educational activity for adults is not to be ignored </li></ul>
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