Phunware's HomeAway Case Study


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Phunware created HomeAway’s popular Android application using our integrated mobile services platform. Our case study details Phunware's approach to creating award-winning mobile solutions for the world biggest brands.

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Phunware's HomeAway Case Study

  1. 1. Case Study HomeAway
  2. 2. Phunware created HomeAway’s popular Android application using our brandME ™ mobile experience framework.  brandME™  is our approach to creating award-winning mobile solutions for the world’s biggest brands.  We provide in-house Creative, Engineering, Quality Assurance (QA), Program Management and a proprietary design methodology to develop mobile applications that are consistently ranked #1 globally.  In this case study, we will focus on three primary feature sets that answered the core needs of HomeAway and their customers.  At the end of the case study, you will find a detailed breakdown of the 26 custom features that power the HomeAway mobile experience.
  3. 3. Property Search Enabling a functional and elegant search experience within the application was a primary goal for HomeAway.  Phunware designed and engineered a search feature that includes vibrant, full-screen property photos (versus thumbnails) and the ability to share or inquire directly on every search result.  Incorporating reviews, similar properties, rates and an availability calendar on one screen requires a user experience (UX) that allows customers to drill down into whatever level of detail they need without overwhelming the visual product.
  4. 4. Communication between Parties HomeAway’s services are built on a social contract between owners and travellers.  The ability to interact in a simple and secure way is critical to driving reservations as well as ensuring that both owners and travellers get all of their questions answered beforehand. Creating this communication portal within the application (versus triggering an email program to open) allows the user to make and track multiple inquiries easily while staying engaged with the brand.
  5. 5. These three core use cases are comprised of 26 custom features that are the underpinnings of HomeAway’s mobile experience: Photo Albums, Custom Nav. Orientation, Rate and Review an Item, Show a Calendar, Scheduling, Filter – Popular, Content Search, Search Filter, Pre-Loaded Search, Custom Maps UI, GPS Save Location, GPS Directions, Custom Location Flags, Filter Applied' graphic, Number of Search Results Shown, Screen Toggle Switch, Custom Share Mechanism, Custom 'Open In' Button, Pre-Loaded Share Messages, Links, Social Media Logins, Twitter Feed, Twitter Re-Tweet Capability, FB News Feed Display, FB Like Capability, and Product Specials. Owner Management From an owner’s perspective, managing quotes and sending payment requests to guests is an important part of HomeAway’s mobile experience. Phunware architected a solution that enabled this functionality as well as the ability for owners to send cancellation policies and rental agreements within the application.
  6. 6. EVERYTHING YOU NEED TO SUCCEED ON MOBILE™ CORPORATE HEADQUARTERS 7800 Shoal Creek Blvd. Suite 210 West Austin, Texas 78757 (855) 521-8485 - Office