1
전략 비교
Vol. 40
목차
1. Social Commerce
2. Mobile Commerce
3. 전략
Social Commerce & Mobile Commerce
2
Social Commerce

 공동 구매

 경매 ( Acution )

 동호회 관련 판매
Social Commerce
3
Social Commerce
GROUPON (Group + Coupon)
4
Social Commerce
티켓 몬스터 ( 딜즈온 )
5
Social Commerce
GROUPON
회사가치 : 13억 5천만 $
매 출 : $764,447,185
6
Social Commerce
티켓몬스터
서비스 시작 : 5월 이후
매 출 : 100억이상
7
Social Commerce
8
Social Commerce
9
Mobile Commerce
Mobile
Mobile AD
Mobile Commerce
10
Mobile Commerce
Mobile

 Mobile AD ( Google 의 애드몬 인수 )
Mobile Commerce
11
Mobile Commerce
Mobile
Mobile AD

 Mobile Commerce ( 티켓판매 , 모바일쇼핑몰 )
12
Mobile Commerce
M-Commerce
Mobile ticketing
Mobile vouchers, coupons and loyalty cards
Content purchase
Location-based ...
13
Mobile Commerce
M-Commerce

 Mobile ticketing ( 영화, 연극, 기차표 등.. )
Mobile vouchers, coupons and loyalty cards
Content pu...
14
Mobile Commerce
M-Commerce
Mobile ticketing
Mobile vouchers, coupons and loyalty cards
Content purchase
Location-based ...
15
Mobile Commerce
M-Commerce
Mobile ticketing
Mobile vouchers, coupons and loyalty cards

 Content purchase ( 애플, 안드로이드.....
16
Mobile Commerce
M-Commerce
Mobile ticketing
Mobile vouchers, coupons and loyalty cards
Content purchase
Location-based ...
17
Mobile Commerce
M-Commerce
- 성장의 한계 ( 국내 시장 규모 예측 )
- 경쟁 심화 ( 수익 하락 , 현재의 유선 쇼핑몰 )
18
Mobile Commerce
M-Commerce
19
Mobile Commerce
M-Commerce
Mobile ticketing
+
Mobile vouchers, coupons and loyalty cards
+
Content purchase
+
Location-...
20
Mobile Commerce
M-Commerce
오프라인 -> 모바일화
Upcoming SlideShare
Loading in...5
×

Ignite SKcomms 10 박정호 social commerce 와 mobile commerce

1,115

Published on

0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total Views
1,115
On Slideshare
0
From Embeds
0
Number of Embeds
0
Actions
Shares
0
Downloads
29
Comments
0
Likes
0
Embeds 0
No embeds

No notes for slide

Ignite SKcomms 10 박정호 social commerce 와 mobile commerce

  1. 1. 1 전략 비교 Vol. 40 목차 1. Social Commerce 2. Mobile Commerce 3. 전략 Social Commerce & Mobile Commerce
  2. 2. 2 Social Commerce 공동 구매 경매 ( Acution ) 동호회 관련 판매 Social Commerce
  3. 3. 3 Social Commerce GROUPON (Group + Coupon)
  4. 4. 4 Social Commerce 티켓 몬스터 ( 딜즈온 )
  5. 5. 5 Social Commerce GROUPON 회사가치 : 13억 5천만 $ 매 출 : $764,447,185
  6. 6. 6 Social Commerce 티켓몬스터 서비스 시작 : 5월 이후 매 출 : 100억이상
  7. 7. 7 Social Commerce
  8. 8. 8 Social Commerce
  9. 9. 9 Mobile Commerce Mobile Mobile AD Mobile Commerce
  10. 10. 10 Mobile Commerce Mobile Mobile AD ( Google 의 애드몬 인수 ) Mobile Commerce
  11. 11. 11 Mobile Commerce Mobile Mobile AD Mobile Commerce ( 티켓판매 , 모바일쇼핑몰 )
  12. 12. 12 Mobile Commerce M-Commerce Mobile ticketing Mobile vouchers, coupons and loyalty cards Content purchase Location-based service …. Mobile banking, Mobile stock
  13. 13. 13 Mobile Commerce M-Commerce Mobile ticketing ( 영화, 연극, 기차표 등.. ) Mobile vouchers, coupons and loyalty cards Content purchase Location-based service
  14. 14. 14 Mobile Commerce M-Commerce Mobile ticketing Mobile vouchers, coupons and loyalty cards Content purchase Location-based service
  15. 15. 15 Mobile Commerce M-Commerce Mobile ticketing Mobile vouchers, coupons and loyalty cards Content purchase ( 애플, 안드로이드.. ) Location-based service
  16. 16. 16 Mobile Commerce M-Commerce Mobile ticketing Mobile vouchers, coupons and loyalty cards Content purchase Location-based service
  17. 17. 17 Mobile Commerce M-Commerce - 성장의 한계 ( 국내 시장 규모 예측 ) - 경쟁 심화 ( 수익 하락 , 현재의 유선 쇼핑몰 )
  18. 18. 18 Mobile Commerce M-Commerce
  19. 19. 19 Mobile Commerce M-Commerce Mobile ticketing + Mobile vouchers, coupons and loyalty cards + Content purchase + Location-based service
  20. 20. 20 Mobile Commerce M-Commerce 오프라인 -> 모바일화
  1. A particular slide catching your eye?

    Clipping is a handy way to collect important slides you want to go back to later.

×