Sales & Marketing Career Highlights
1960 West River Road Cambridge, ON N1R 5S5 Canada Home:  519-622-2030 Cell: 416-768-0341 Email:  [email_address] <ul><li>“...
<ul><li>The development and implementation of comprehensive programs have generated long-term, profitable, growth.  As an ...
<ul><li>Areas of Expertise </li></ul><ul><li>    </li></ul>1960 West River Road Cambridge, ON N1R 5S5 Canada Home:  519-62...
<ul><li>   Managed Sales for Canada and International Markets, initially, then in 2005 responsible for all  Gemtex sales <...
<ul><li>Vice-President Sales and Marketing  </li></ul><ul><li>Gemtex Abrasives - Toronto              Dec. 1, 2002 to June...
<ul><li>Manage all sales for five divisions of Katy Industries through widely varied channels of distribution including Sa...
Key Accounts 1960 West River Road Cambridge, ON N1R 5S5 Canada Home:  519-622-2030 Cell: 416-768-0341 Email:  [email_addre...
<ul><li>  Generated sales growth strategies to compete with internationally known manufacturer and innovator of product li...
1960 West River Road Cambridge, ON N1R 5S5 Canada Home:  519-622-2030 Cell: 416-768-0341 Email:  [email_address] Professio...
Key Accounts 1960 West River Road Cambridge, ON N1R 5S5 Canada Home:  519-622-2030 Cell: 416-768-0341 Email:  [email_addre...
<ul><li>Leigh Products – London, ON </li></ul><ul><li>Marketing Manager                                                   ...
<ul><li>3M Canada Inc. – London, ON              </li></ul><ul><li>Marketing Supervisor                                   ...
1960 West River Road Cambridge, ON N1R 5S5 Canada Home:  519-622-2030 Cell: 416-768-0341 Email:  [email_address] Vatican M...
1960 West River Road Cambridge, ON N1R 5S5 Canada Home:  519-622-2030 Cell: 416-768-0341 Email:  [email_address] Vatican M...
<ul><li>Education </li></ul><ul><ul><ul><ul><ul><li>University of Western Ontario - London, ON    Ongoing          </li></...
1960 West River Road Cambridge, ON N1R 5S5 Canada Home:  519-622-2030 Cell: 416-768-0341 Email:  [email_address]
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Brian Sparks Sales Resume

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Resume - Brian Sparks, Sales &amp; Marketing Professional

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Brian Sparks Sales Resume

  1. 1. Sales & Marketing Career Highlights
  2. 2. 1960 West River Road Cambridge, ON N1R 5S5 Canada Home: 519-622-2030 Cell: 416-768-0341 Email: [email_address] <ul><li>“ Brian is one of the industry experts in his very extensive line of products. He has great experience in both the consumer and industrial markets as he services both. Additionally, he has an excellent knowledge of both the Canadian and U.S. markets for abrasives.&quot; </li></ul>Dave Rahilly, Fmr. President, Woods Industries Rome, Italy “ The Latin American Market is really a huge challenge. With your hard work and especially your patience (due to our different languages and culture), you began from the bottom to construct and develop a plan. You never lost the focus on what you needed to do at the same time you kept your mind open for different ideas. You respected us a lot, our culture and way of doing thing, I admire you for that.” <ul><ul><ul><ul><ul><li>Gerardo Cabballero, Operations Manager, Key Quimica </li></ul></ul></ul></ul></ul>
  3. 3. <ul><li>The development and implementation of comprehensive programs have generated long-term, profitable, growth. As an experienced marketing and sales professional , much success has been achieved and maintained in a proven track record of reaching and surpassing targets throughout my career. </li></ul><ul><li>Highly skilled at developing representative and customer partnerships , I have built a strong rapport based on in-depth training and education . </li></ul><ul><li>A passion for new technology , information, products and processes, allow me to maintain an exceptional understanding of current events in the industry. </li></ul><ul><li>It is my mission to continue a career based on organization, assertiveness, reliability, strong interpersonal skills, determination, and teamwork, all of which have accomplished effective results and will be an asset to your company. </li></ul>1960 West River Road Cambridge, ON N1R 5S5 Canada Home: 519-622-2030 Cell: 416-768-0341 Email: [email_address] Mission Salzburg, Austria
  4. 4. <ul><li>Areas of Expertise </li></ul><ul><li>  </li></ul>1960 West River Road Cambridge, ON N1R 5S5 Canada Home: 519-622-2030 Cell: 416-768-0341 Email: [email_address] Glasgow, Scotland <ul><li>International Marketing </li></ul><ul><li>Marketing Management </li></ul><ul><ul><ul><ul><ul><li>Sales Management </li></ul></ul></ul></ul></ul><ul><ul><ul><ul><ul><li>General Management </li></ul></ul></ul></ul></ul>
  5. 5. <ul><li>  Managed Sales for Canada and International Markets, initially, then in 2005 responsible for all Gemtex sales </li></ul><ul><li>Directed a direct Sales/Marketing/customer service team of 11 plus outside sales agents </li></ul><ul><li>Successfully launched new products, line extensions, and product modifications for industrial abrasives product for worldwide distribution from our factories in Toronto and Georgia. </li></ul><ul><li>Designed and implemented comprehensive training programs integrating literature, packaging, ideal product applications, and cross merchandising guides. </li></ul><ul><li>Implemented new sales strategy that reduced the total number of customers buying direct from the factory while at the same time increasing sales for industrial wholesalers.  The net result was improved bottom line and greater efficiency throughout the organization. </li></ul><ul><li>Successfully took a major retail account from a lacklustre performer with 25 SKU’s renowned for low growth and margins into a dynamic 150 SKU business at high margins.  Sales increased 500% in 24 months. </li></ul>Professional Accomplishments - Katy Industries 1960 West River Road Cambridge, ON N1R 5S5 Canada Home: 519-622-2030 Cell: 416-768-0341 Email: [email_address] Pisa, Italy Vice-President Sales and Marketing Gemtex Abrasives - Toronto             Dec. 1, 2002 to June 2009
  6. 6. <ul><li>Vice-President Sales and Marketing </li></ul><ul><li>Gemtex Abrasives - Toronto             Dec. 1, 2002 to June 2009 </li></ul>Key Accounts Professional Accomplishments - Katy Industries 1960 West River Road Cambridge, ON N1R 5S5 Canada Home: 519-622-2030 Cell: 416-768-0341 Email: [email_address] London, UK
  7. 7. <ul><li>Manage all sales for five divisions of Katy Industries through widely varied channels of distribution including Sanitary Maintenance, Food Service, Industrial Abrasives, and retail. </li></ul><ul><li>Successfully transformed a slow growth business into a high growth business at 35% compounded sales at the highest margins in the company.  </li></ul><ul><li>Opened up new markets in Eastern Europe, Asia, and Latin America. Created our first International Warehouse in Monterrey, Mexico in April 2001 then developed the second in Lodz, Poland in May 2001. </li></ul>1960 West River Road Cambridge, ON N1R 5S5 Canada Home: 519-622-2030 Cell: 416-768-0341 Email: [email_address] Cabo San Lucas, Mexico Professional Accomplishments - Katy Industries Katy Maintenance Group (Continental Commercial Products) International Export Director         Jan, 1, 1999 – Sept. 2005
  8. 8. Key Accounts 1960 West River Road Cambridge, ON N1R 5S5 Canada Home: 519-622-2030 Cell: 416-768-0341 Email: [email_address] Professional Accomplishments - Katy Industries Katy Maintenance Group (Continental Commercial Products) International Export Director         Jan, 1, 1999 – Sept. 2005 Florence, Italy
  9. 9. <ul><li>  Generated sales growth strategies to compete with internationally known manufacturer and innovator of product line. </li></ul><ul><li>  Floor Pad Market Share in Canada increased from 20% in 1992 to 65% by 1999 with a product line invented by our major competitor. </li></ul><ul><li>  incorporated four divisions of Katy’s US businesses into Canadian operations.  All were unsuccessful under US management.  Each ultimately generated significant sales growth and profits for Glit Canada. </li></ul>1960 West River Road Cambridge, ON N1R 5S5 Canada Home: 519-622-2030 Cell: 416-768-0341 Email: [email_address] Pompeii, Italy Professional Accomplishments - Katy Industries Glit Canada/Continental Commercial Products - Toronto                                                            Vice-President, Sales and Marketing                                            Aug. 1995 to Aug. 2005              Sales and Marketing Manager                                Jan. 1992 to Aug. 1995
  10. 10. 1960 West River Road Cambridge, ON N1R 5S5 Canada Home: 519-622-2030 Cell: 416-768-0341 Email: [email_address] Professional Accomplishments - Katy Industries Glit Canada/Continental Commercial Products - Toronto                                                            Vice-President, Sales and Marketing                                            Aug. 1995 to 2005              Sales and Marketing Manager                                Jan. 1992 to Aug. 1995   Sydney, Australia
  11. 11. Key Accounts 1960 West River Road Cambridge, ON N1R 5S5 Canada Home: 519-622-2030 Cell: 416-768-0341 Email: [email_address] Pisa, Italy
  12. 12. <ul><li>Leigh Products – London, ON </li></ul><ul><li>Marketing Manager                                                                                      1985-1992 </li></ul><ul><li>  </li></ul><ul><li>  Separated the 6000 products into five clearly defined product groups. </li></ul><ul><li>  Created and activated multi-faceted division marketing plan, which integrated an optimized product mix, pricing, packaging and promotions. </li></ul><ul><li>   Designed and implemented comprehensive training programs integrating literature, packaging, ideal product applications, profitability reports and cross- merchandising guides. </li></ul><ul><li>  Product Champion for H.B Ives Architectural Hardware, Retail Program.  Sales reached $200,000 the first year with minimal investment. </li></ul>1960 West River Road Cambridge, ON N1R 5S5 Canada Home: 519-622-2030 Cell: 416-768-0341 Email: [email_address] Key Accounts Edinburgh Castle, Scotland
  13. 13. <ul><li>3M Canada Inc. – London, ON              </li></ul><ul><li>Marketing Supervisor                                                                               1981 – 1985 </li></ul><ul><li>  </li></ul><ul><li>      Managed a group of accounts each having more than $1 million+ in annual sales </li></ul><ul><li>      Created private label marketing programs, which were integrated into the business, plans of major (multi-billions in total sales) Canadian retailers:  Sears, Shoppers Drug Mart, Zellers, Real Canadian Superstores and others. </li></ul>1960 West River Road Cambridge, ON N1R 5S5 Canada Home: 519-622-2030 Cell: 416-768-0341 Email: [email_address] Vatican Museum, Rome Key Accounts Venice, Italy
  14. 14. 1960 West River Road Cambridge, ON N1R 5S5 Canada Home: 519-622-2030 Cell: 416-768-0341 Email: [email_address] Vatican Museum, Rome 3M Canada Inc. – London, ON              Marketing Supervisor 1981 – 1985 Cambridge, ON 3M Canada Inc. – London, ON              Marketing Supervisor 1981 – 1985
  15. 15. 1960 West River Road Cambridge, ON N1R 5S5 Canada Home: 519-622-2030 Cell: 416-768-0341 Email: [email_address] Vatican Museum, Rome Silver Medal for Merchandising & Graphic Presentation ....Packaging Association of Canada 3M Canada Inc. – London, ON              Marketing Supervisor 1981 – 1985
  16. 16. <ul><li>Education </li></ul><ul><ul><ul><ul><ul><li>University of Western Ontario - London, ON   Ongoing         </li></ul></ul></ul></ul></ul><ul><li>Administrative and Commercial Studies Program </li></ul><ul><li>Fanshawe College – London, ON   Graduated 1972 </li></ul><ul><li>Communication Arts </li></ul>Additional Training programs Dale Carnegie Course: Effective Communications and Human Relations graduates Schrello Product Evaluation and Planning Xerox Professional Selling Skills <ul><ul><ul><ul><ul><li>Associations </li></ul></ul></ul></ul></ul><ul><li>Sanitary Supplies Wholesalers Association (SSWA) </li></ul><ul><li>Elected to the Board of Directors 2000 to 2002 </li></ul>Hobbies Avid photographer with interesting photos taken around the world (a selection of which are shown throughout the presentation). References Available upon request. 1960 West River Road Cambridge, ON N1R 5S5 Canada Home: 519-622-2030 Cell: 416-768-0341 Email: [email_address] near Munich, Germany
  17. 17. 1960 West River Road Cambridge, ON N1R 5S5 Canada Home: 519-622-2030 Cell: 416-768-0341 Email: [email_address]

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