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Market research analysis bobby philpot

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  • 1. Market Research Analysis Bobby Philpot Technocolips Nov. 16, 2011 6th period Mrs. Davis
  • 2. Table of contentsO PurposeO QuestionsO Graph 1O Graph 2O Graph 3O Graph 4O Graph 5O Graph 6O Graph 7O Graph 8O Customer profileO conclusion
  • 3. PurposeO The purpose of this analysis is to gather as much information as possible for me to know what I can do to improve my business
  • 4. QuestionsO How many electronics do you own?O Which electronic do you use the most?O How long do you use your computer?O How many different types of stores do you shop for electronic?O How many family members in your house hold use computers?O Has any of your electronics ever broke down on you?O Have you ever fixed any computers on your own?O What electronics do you have the most of?
  • 5. Graph #1O The highest result: over 5O The lowest result: 1 How many electronicsO The advantage of the highest do you own result is that people have 1 2 3 over 5 enough technology to get more information and/or 4% entertainment that they needO The disadvantage of the lowest 15% result is that people will not have enough technology to have the requirements that they need to assist with their life in 50% the futureO The benefit of this graph is to 31% learn how hard people work to gather information
  • 6. Graph #2O The highest result: cell phoneO The lowest result: video games Which electronic doO The advantage of the highest you use the most result is that people are more television cell phone social computer video gamesO The disadvantage of the lowest result is that it can distract you 3% from many important things. 11%O The benefit of this graph is to learn how serious people are about there goals 38%O I would offer the customer a low price on accessories for the electronic that they use the 48% most
  • 7. Graph #3O The highest result:3+ hoursO The lowest result: do not own how long do you use one your computer?O The advantage of the highest 30 min 2 hours 3+ hours do not own one result is that people use one of the most useful informational 3% technology in the worldO The disadvantage of the lowest result is that gathering information will be more harder 38% that what you could find on the computer 45%O The benefit of this graph is to know how long people be on there computers 14%
  • 8. Graph #4O The highest result: 2 How many differentO The lowest result: 4 types of stores do youO The advantage of the shop for electronics? highest and lowest 2 3 4 5+ result is that you have more than 1 store to 3% 11% shop atO The benefit of this graph is to learn that 25% 61% find out many ways to get help with electronics
  • 9. Graph #5O The highest result: 3+ how many familyO The lowest result: 1 members in yourO The advantage of the highest result is that you house hold use have more people who are computers? willing to help you with 1 2 3+ none anything that requires a 4% 0% computer 8%O The disadvantage of the lowest result that there will be less assistants with computer activitiesO The benefit of this graph is to know if more than one 88% person in a house uses computers
  • 10. Graph #6O The highest result: yes has any of yourO The lowest result: no electronics ever brokeO The advantage of the down on you? highest result is that yes no even though the electronic has broken down on you, you can 8% learn how to fix it.O There are no disadvantagesO The benefit of this graph is to know that I need to 92% learn different ways to fix computers
  • 11. Graph #7O The highest result: yes have you ever fixedO The lowest result: no any computers onO The advantage of the highest result is that people your own? know how to fix there own yes no problems (Technology related)O The disadvantage of the lowest result is that people will be constantly spending 46% money on broken computers 54%O The benefit of this graph is to learn what people do to solve their technical problemsO
  • 12. Graph # 8O The highest result: computers what electronic do youO The lowest result: video have the most of? games video games tv computers cell phoneO The advantage of the highest result is that more information comes from 20% computers 28%O There are no disadvantages to the lowest resultO The benefit of this graph is 17% to know what electronic my business is going to focus more on 35%
  • 13. Customer profileO Many people own and use electronics and that some own more than one of each.O People have more of computers that any other electronic in the world but cell phones are the most used than computers.O Many people have had electronics such as computers and television sets have broken down on them and some people have the knowledge to fix them.O Some people have more than one store that they shop for electronics.
  • 14. ConclusionO This information has helped me

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