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Aircel Innovation In Mumbai On Rains

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Aircel is a mobile phone operator. ...

Aircel is a mobile phone operator.
Mumbai is well known for its floods, and the inaction of the authorities to prevent them.
Aircel adopts a humorous tone and provides this "service" to the marooned citizens.
A great contextual advertising and PR initiative.
Yet, one could regret the absence of a tagline to link the service provided with the personality of the brand.

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13 of 3 previous next Post a comment

  • guestbced1c8 Mithun Marathe eventhough its a marketing strategy kind of helpull and innovative... 3 years ago
    Are you sure you want to
  • guest2162e7 Shivam Sinha Mast ! 3 years ago
    Are you sure you want to
  • vikasmba Vikas Rajput, Mba student at vnsgu surat very inetresting and amzing strategy, really very good ppt and marketing strategy 3 years ago
    Are you sure you want to
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Aircel Innovation In Mumbai On Rains Aircel Innovation In Mumbai On Rains Presentation Transcript