Evaluation Proposal Presentation

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  • The masthead is made too look scratched/mashed up as the name suggests, which shows the themes of the magazine, which are: disorganisation, rebellion and attitude in order to make the magazine appeal to its audience like a direct contrast with conventions of the magazine Q, because Q uses more organisation and conforms more to different conventions where as my magazine deliberately challenges them. Since it is the masthead, it has been placed in the primary optical area which is a conventional feature of magazines and to occupy that space in which the background image has nothing interesting to show. The colours of my magazine are yellow, red, and black which are all colours which connonotates the rock genre. The main image uses direct mode of address to make the magazine more personal as it looks right at the reader bringing them into the magazine another typical convention of all magazines, the image is made to look humorous with the facial expressions and fits in with the rule of thirds which keeps tension and energy in the photo. I have used buzz words like “Plus” and “Awesome” to attract attention to the magazine which makes sure it stands out above over magazines. I have used a banner at the bottom with bands names on the bottom to attract the audience who will appeal to the audience.
  • The title is keeping in with the style of the masthead but with a different font and coloured text to keep variety to the magazine. The top left image interacts with the text as it points down to “face palm” the main feature in the page which is an interesting technique to use and is one that magazines rarely use, so it directs the readers eyes as if interacting with them and breaking the fourth wall where the image seems to know its in a magazine so with the direct mode of address it gives the magazine a personal touch. On the left side of the page I have used grid lines to keep the texts in line with each over keeping the contents in order, however with the background effects making it looked smashed/scratched it keeps the page in order however gives off the effect it is still disorganised. I have also kept the logo next to the contents which is featured in the front cover to keep consistency with both pages.
  • The double page
  • The main image shows out the social group as it shows a band which the audience would like, and with the long hair and funny expressions it is made to look like the audience as most of them have long hair, and that is usually associated with rock music. The language on the front cover also touches on the type of language my audience would use. The colours also represent my audience as especially with the black and red as part of my social group would like to be associated with these colours with the clothes they wear. Also the whole style of the magazine is quite rebellious and gives off attitude, which represents my audience as they like to be associated with these things, and so in parts of the magazine I have purposely given the magazine its smashed up kind of style.
  • The contents represents my audience in the images used, as the characters in them are wearing clothes that my social group would wear with the dark leather jackets and hoods which represent the audience.
  • The double page spread represents my social group in the background picture because they look like they are done in a graphite style, in which my social group is usually represented with as graphite is a popular hobbies among teenagers and part of my social group today it also, it is also made to look like its at night time. I have also given the images to appeal to the social group as part of it will like to be seen in this way, however i have put variety in the images to appeal to girls for instance Alex usually has a calmer face to appeal to them, and with small and “cute” images appealing to a wider audience
  • After some consideration i decided that distribute my product I came to the conclusion that it would be “Bauer Media Group.” The reason I have chosen this group is because it is also the distributer of “Kerrang” magazine. This is significant as to why I chose it as this music magazine is also of the same genre of music to my media product and it also publishes “Q” magazine as well. This highlights that it publishes a wide range of rock music ranging from heavy rock and metal to the calmer classic rock genre. This then means that if I use such a distributor that has these qualities then my product will branch out to other social groups rather than those that were intended, as stated on the previous slides.
  • The target audience is:16-19 year old They would like to hang round Manchester in urbis and some can be stereo typed as Goths/Emo’s and Mosher's They Would like mainly rock music, metal and “screamo” music. They would like to wear dark, usually black or individual looking cloths, with spikes on and things like that on. and some of the audience would wear eye-liner, and style their hair and sometimes dyes it. Common words they would say include: “awesome” ,“sweet” and “epic”They would probably like to go into town with their friends and go to concerts like, Rob zombie, Death Stars, mindless self indulgence, and underground bands like terminal hospitality. They like these bands because they are quite different, and they like their individuality and like to look individual themselves so would use them as inspiration for their style and way of life.
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  • Evaluation Proposal Presentation

    1. 1. Evaluation<br />
    2. 2. How does the media product use/develop/challenge forms and conventions of a real media product?<br />The style of the magazine is quite laid back and funny <br />Made too look scratched/mashed up to []<br />The main colours of the magazine are yellow, red and black.<br />Direct mode of address<br />Picture of band to be quite humorous to attract the target audience/to represent them .<br />The title <br />The black and red colours represent the rock genre of the magazine <br />Buzz words attract the audience to a certain part of the page.<br />I have used the typical banner seen at the bottom of magazines which states the bands featured in the magazine and to add effect I have placed images in-between the spaces.<br />
    3. 3. The contents is in the primary optical area<br />The text in the contents is all in line with the same coloured text <br />With the picture pointing downwards it directs the eyes towards the main feature of the magazine<br />It’s conventional to have the columns in the contents<br />I’ve used grid lines to make sure the different coloured texts are in line <br />This background looks scratched with the eraser tool to keep the theme of the magazine<br />
    4. 4. Title styled like graffiti and since it is the title it has been placed in the primary optical area<br />The double page spread also breaks the conventions as the colour scheme isn’t conforming to the rest of the pages as the yellow colour as been replaced with a dark orange to give this page a unique look.<br />Typical banner with guitars for the background to represent the rock/heavy metal theme <br />Same width <br />Changed the hue and saturation of this image to make it look like it is night time to add effect to the other parts of the page <br />conventional intro however instead of making it bold to attract attention I have changed its colour. <br />Mainly image on this side of the page<br />Buzz words to attract attention to the page.<br />
    5. 5. How does the media product represent particular social groups?<br />Shows out the social group with the long hair as the social group looks like that.<br />Using language that me target audience would use so the magazine seems more personal to them<br />
    6. 6. this image represents my particular social group because the character is wearing the type of clothes they would wear. <br />
    7. 7. This image expresses a childish and cocky attitude to the magazine <br />Images look like graphite to represent my audience’s style<br />These different picture’s represent my social group because they are posing in quite a cocky style which my social group would appeal to as they would be cocky in nature<br />
    8. 8. What kind of media institution might distribute your media product and why?<br /><ul><li>For media distribution I will use Bauer media because they are also the distributers of kerrang and which is great since it is of a similar style to the my magazine
    9. 9. it also publishes Q, highlighting the fact it publishes a wide range of rock music. The main type of music my magazine is based around </li></li></ul><li>Ideal audience <br />The target audience is:<br />16-19 year old <br />They would like to hang round Manchester in urbis and some can be stereo typed as Goths/Emo’s and Mosher's <br />They Would like mainly rock music, metal and “screamo” music. <br />They would like to wear dark, usually black or individual looking cloths, with spikes on and things like that on. and some of the audience would wear eye-liner, and style their hair and sometimes dyes it. <br />Common words they would say include: “awesome” ,“sweet” and “epic”<br />They would probably like to go into town with their friends and go to concerts like, Rob zombie, Death Stars, mindless self indulgence, and underground bands like terminal hospitality. <br /> They like these bands because they are quite different, and they like their individuality and like to look individual themselves so would use them as inspiration for their style and way of life.<br />
    10. 10. The audience can be either gender<br />Kerrang seems to be the best style of magazine, <br />It seems like muse is the most preferred type of music <br />Most preferred music seems to be metal<br />
    11. 11. How did you attract/address your audience ?<br />This image is quite humorous because it is quite random with the funny looking creature, and so this will appeal to the audience <br />Bands like this attract the audience because the audience will appeal to these bands <br />To attract the audience I used people with long hair to look like my audience and appeal to them in that way.<br />Language that my target audience would use so this appeals to them <br />
    12. 12. This small picture in the corner is quite humorous with its funny facial expression appealing to the audience. <br />These pictures of the band members will appeal to the target audience because of there expressions and physicality's.<br />With metal bands like Dethklok which keeps the metal theme but also appeals to the audience as they see bands which appeal to their interests in bands.<br />n<br />
    13. 13. This image appeals to the audience in its cocky attitude, which appeals to the audience with the rock sign which my target audience appeals to<br />This title appeals to the audience in is black and red which are colours my audience would be attracted too and it also like graphite which my audience will appeal to as part of it would take it as a hobby<br />The background image appeals to the audience because it is humorous and looks like it is graphite which appeals to my target age range as part of my audience would be interested in graphite <br />The language in the article is quite informal and uses some swear words to appeal to the audience<br />Images like these are quite cocky images with poses<br />
    14. 14. What have you learnt about technologies from the process of constructing this product?<br />I have learnt a great many things during this process, for instance the principle of thirds where by my pictures I produced for the magazine have been improved with more focus on certain people or objects in the image.<br />I have also learnt about the Gutenberg diagram in which has helped me with the layout of the magazine, making sure the main titles are always in the primary optical area.<br />photography<br />
    15. 15. Photoshop<br />I have learnt more about Photoshop, with the tools, effects and many different things that Photoshop offers helping me acquire a good media product.<br />Tools, the main tools I used in creating effect: like the lasso tool and eraser tool, I have used in order to make the typography; of the magazine seem , broken cracked and scratched which gives the connotation that the music is heavy, aggressive and rebellious<br />There are also a great many effects I used to change image’s hue and saturation to fit in with the colours/give more variety in the magazine. Like in the double page in which I discovered this by changing the background image to give it a unique effect as if it was taken at night time giving effect to all the other texts in the magazine as it makes them seem brighter <br />
    16. 16. Blogging<br />I have also learnt about blogging at blogger.com which has helped me showcase my work where by I can post, all kinds of items, like: video's images documents to be shown on the world wide web <br />
    17. 17. Looking back at your preliminary task, what do you feel you have learnt in the progression from it to the full product<br />The preliminary task has been quite useful in my developments leading up to the magazine, I have learnt many things from it which have helped me on my final product. As you can see I have improved greatly since my ancillary project for instance I have: a better colour range in my final product which is designed for a particular audience rather than the random colour range in my ancillary project, I also have an individual masthead that has its own font and I haven't used that font for any other text on the page. The texts on my final product are more distinct and the background picture fits in with all the other images and texts on the page where as my ancillary project doesn’t look very distinct with the colours and images. Fromlooking at other magazine double page articles I have managed to use them as models for my own, and I have been able to see how the editor uses language to involve the reader. An example of this would be with Kerrangmagazine, in which it focuses informal language using swear words and colloquial language to attract its audience because they are used to this type of language.<br />I have also learnt how all music magazines conform to the same conventions irrelevant of their genre. They will all have bar codes, issue numbers, dates and prices on the front cover. This is Shown by the comparison of Q to KERRANG which both display the same layout and structure despite containing different musical genres. <br />

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