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France, Wine & Juniper: The True History Of Gin
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France, Wine & Juniper: The True History Of Gin

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The presentation and tasting given by Philip Duff (Liquid Solutions bar consulting and door 74 bar, Amsterdam) and Audrey Fort (Eurowinegate and G'Vine gin, Cognac) at the second Cocktail Spirits bar …

The presentation and tasting given by Philip Duff (Liquid Solutions bar consulting and door 74 bar, Amsterdam) and Audrey Fort (Eurowinegate and G'Vine gin, Cognac) at the second Cocktail Spirits bar show in La Maison Rouge, Paris on May 11, 2009 and on tour in San Francisco, Los Angeles and New York August 8 - 12, 2009.
Much extra info in the Notes!

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  • The history of wine
  • The mother of distilling
  • The Arab Invasion of the Iberian Peninsula
  • Jacob van Maerlant ten Damme
  • The Netherlands
  • The switch from grapes to grain
  • The rise of gin in the UK, and it’s epidemic
  • The spread of gin throughout the world, through the Navy and Army officer classes
  • The decline of gin as it got stereotyped into “gin and Jaguars”
  • The birth of modern gins
  • G’Vine!
  • Wine is cultivated near Damascus, Syria and spreads across Europe.
  • Wine is cultivated near Damascus, Syria and spreads across Europe.
  • Maria the Jewess in Egypt invents the alambic.
  • Maria the Jewess in Egypt invents the alambic.
  • Arab conquest of Spain, Portugal and south France as far as Bordeaux: the birth of distilled wine in France. Arabs defeated at the battle of Poitiers in 732 by Charles Martel.
  • Arab conquest of Spain, Portugal and south France as far as Bordeaux: the birth of distilled wine in France. Arabs defeated at the battle of Poitiers in 732 by Charles Martel.
  • The distilling knowledge went through Irish monks from the Iberian peninsula to Ireland, where the first whiskey was distilled. Close geographical, cultural and even family connections to Scotland led to the birth of whisky distilling in Scotland.
  • Jacob van Maerlant ten Damme writes the thirteen-volume “Nature’s Bloom (in rhyming verse!), a comprehensive encyclopedia of herbs, flowers, beer, wine, medicines – and distilled juniper.
  • The oldest reference to distilling in the Netherlands, one of the oldest in the world: a reference to cooking juniper berries in wine as a medicine for stomach cramps. “ Die met lancevel is bevaen, Siede jenewer in wine, Ets goet jegen sine pine”
  • Oldest reference to distilling in the Netherlands.
  • Geni è vre aqua vitae is the most popular drink in Holland: the “Constelijck Distilleer Boek” by Philippus Hermanni confirms “genever aqua vitae” is juniper-infused distilled wine.
  • Geni è vre aqua vitae is the most popular drink in Holland: the “Constelijck Distilleer Boek” by Philippus Hermanni confirms “genever aqua vitae” is juniper-infused distilled wine.
  • Geni è vre aqua vitae is the most popular drink in Holland: the “Constelijck Distilleer Boek” by Philippus Hermanni confirms “genever aqua vitae” is juniper-infused distilled wine.
  • Geni è vre aqua vitae is the most popular drink in Holland: the “Constelijck Distilleer Boek” by Philippus Hermanni confirms “genever aqua vitae” is juniper-infused distilled wine.
  • Otherwise undistinguished writer Philip Massinger published “The Duke of Milan”, containing the first use of the word “genever”; previously it was called Geni è vre aqua vitae , or simply “brandewijn”, meaning distilled wine.
  • Otherwise undistinguished writer Philip Massinger published “The Duke of Milan”, containing the first use of the word “genever”; previously it was called Geni è vre aqua vitae , or simply “brandewijn”, meaning distilled wine.
  • “ Stadhouder”Willem of Orange, already married to James II’s daughter Mary, was controversially made William III, King of England by a political elite determined to keep England Protestant. Being constantly either at war with, or almost at war with, France, William introduced large tariffs for imports such as wine and brandy while lowering the cost of licenses for distilling and relaxing the laws to encourage English distillers to produce locally instead of relying on French imports.
  • “ Stadhouder”Willem of Orange, already married to James II’s daughter Mary, was controversially made William III, King of England by a political elite determined to keep England Protestant. Being constantly either at war with, or almost at war with, France, William introduced large tariffs for imports such as wine and brandy while lowering the cost of licenses for distilling and relaxing the laws to encourage English distillers to produce locally instead of relying on French imports.
  • From around this time, London, and most of England, was in the grip of a Gin Craze. People who already lived wretched lives, driven from the countryside to the cities by the lure of work in the Industrial Revolution, were exposed to full-strength gin cheaper than beer, having previously only drunk, at most, some beer or wine and not very strong beer or wine at that. Women seemed to be especially susceptible; gin acquired the name Mother’s Ruin, babies were born en masse with birth defects, in one shocking occurrence, a mother strangled her child to sell it’s clothes to buy gin.
  • From around this time, London, and most of England, was in the grip of a Gin Craze. People who already lived wretched lives, driven from the countryside to the cities by the lure of work in the Industrial Revolution, were exposed to full-strength gin cheaper than beer, having previously only drunk, at most, some beer or wine and not very strong beer or wine at that. Women seemed to be especially susceptible; gin acquired the name Mother’s Ruin, babies were born en masse with birth defects, in one shocking occurrence, a mother strangled her child to sell it’s clothes to buy gin. Hogarth’s Gin Lane depicts all the horrors, and was published as a sort of advertorial against the horrors of gin: in Beer Alley on the other hand…
  • … all was sweetness and light – happy families, pawnshop closed, no taverns, tradesman has his tools, etc.
  • The British Navy had a strong presence on Minorca for most of the 1700s, leading to the almost immediate development of Mahon gin, based on distilled local grapes and juniper.
  • The British Navy had a strong presence on Minorca for most of the 1700s, leading to the almost immediate development of Mahon gin, based on distilled local grapes and juniper.
  • Phylloxera devastated 60 – 90% of Europe’s vineyards, dealing an almost-fatal blow to brand, cognac and sherry while giving a head-start to gin and whiskey.
  • Phylloxera devastated 60 – 90% of Europe’s vineyards, dealing an almost-fatal blow to brand, cognac and sherry while giving a head-start to gin and whiskey.
  • Prohibition was terrible for mixology – but great for gin. Unlike whiskey, decent gin could be made quickly and cheaply and didn’t need to be aged. It’s versatility in a pre-vodka era made it very popular with ladies, who were the newest guests in illegal bars, who figured they couldn’t afford to turn guests away. When Prohibition ended, gin’s popularity only increased: whiskey firms hadn’t been able to lay down stocks, so they didn’t have much whiskey to sell and what they had wasn’t very good. Gin was on the up!
  • Prohibition was terrible for mixology – but great for gin. Unlike whiskey, decent gin could be made quickly and cheaply and didn’t need to be aged. It’s versatility in a pre-vodka era made it very popular with ladies, who were the newest guests in illegal bars, who figured they couldn’t afford to turn guests away. When Prohibition ended, gin’s popularity only increased: whiskey firms hadn’t been able to lay down stocks, so they didn’t have much whiskey to sell and what they had wasn’t very good. Gin was on the up!
  • Gin pigeonholed itself in it’s own advertising: it was posh, British, cultured, golf clubs, Jaguar cars, 2.5 children and the drink of doctors, lawyers, architects and hard-charging three-martini-lunch drinking businessmen.
  • Gin pigeonholed itself in it’s own advertising: it was posh, British, cultured, golf clubs, Jaguar cars, 2.5 children and the drink of doctors, lawyers, architects and hard-charging three-martini-lunch drinking businessmen.
  • Gin pigeonholed itself in it’s own advertising: it was posh, British, cultured, golf clubs, Jaguar cars, 2.5 children and the drink of doctors, lawyers, architects and hard-charging three-martini-lunch drinking businessmen.
  • Gin pigeonholed itself in it’s own advertising: it was posh, British, cultured, golf clubs, Jaguar cars, 2.5 children and the drink of doctors, lawyers, architects and hard-charging three-martini-lunch drinking businessmen.
  • A new generation emerged: they didn’t want their parents morals, or their jobs – or their drinks. They wanted something different. Sleek, elegant, rebellious, foreign – and since no gin brand was saying anything like that, they flocked to vodka. By 1967, vodka was America’s best-selling spirit, a position it has yet to lose. Gin as a category is now globally out-sold by vodka, but also by rum, cachaca, some liqueur and Scotch, Tennessee and Canadian whiskies.
  • A new generation emerged: they didn’t want their parents morals, or their jobs – or their drinks. They wanted something different. Sleek, elegant, rebellious, foreign – and since no gin brand was saying anything like that, they flocked to vodka. By 1967, vodka was America’s best-selling spirit, a position it has yet to lose. Gin as a category is now globally out-sold by vodka, but also by rum, cachaca, some liqueur and Scotch, Tennessee and Canadian whiskies.
  • A new generation emerged: they didn’t want their parents morals, or their jobs – or their drinks. They wanted something different. Sleek, elegant, rebellious, foreign – and since no gin brand was saying anything like that, they flocked to vodka. By 1967, vodka was America’s best-selling spirit, a position it has yet to lose. Gin as a category is now globally out-sold by vodka, but also by rum, cachaca, some liqueur and Scotch, Tennessee and Canadian whiskies.
  • Michel Roux changed all that. Having made an unknown vodka from a country whose vodka heritage was unknown into America’s best-selling vodka in less than six years, he was asked to do the same for a gin.
  • Michel Roux changed all that. Having made an unknown vodka from a country whose vodka heritage was unknown into America’s best-selling vodka in less than six years, he was asked to do the same for a gin.
  • In 1988, he took a cheap supermarket gin from England and re-branded it: a new name, a new bottle and a completely new image aimed at the style-conscious individuals. Crucially, he chose a gin that offered drinkers something different to the alcohol-heavy juniper-bombs: a balanced, pleasant presentation of botanicals. The gin he created?
  • Bombay Sapphire, the world’s fifth best-selling gin, barely twenty years old.
  • G’Vine Floraison was born in 2006, a delicious 80 proof combination of fresh, modern packaging, and a unique use of Ugni Blanc grape alcohol as a base and the delicate, elusive vine flower as a botanical – a world first that has seen G’Vine Floraison win industry accolades in the US, UK and in it’s native France.
  • … followed, after bartender feedback, by G’Vine Nouaison in 2008: 87,8 proof, with more less dominant vine flower and amplified elements of juniper and nutmeg.
  • The grape base of G’Vine is unique to the gin family. We chose the Ugni Blanc grape coming from the Cognac region (north of Bordeaux), not only because Cognac is our home base, but also because this grape variety is recognised for its abilities to be distilled. Its neutrality of flavour and high acidity makes it ideal for distillation. France’s Cognac region is home to the centuries-old best distillation practices. In September, the grapes are harvested and immediately pressed and converted to wine. The result is then distilled four times producing a grape neutral spirit over 96,4 % abv - 192,8 proof. Unlike the traditional grain spirit associated with Gin production, The neutral grape spirit is much smoother and more suave with a heady body and feeling new to the palate. It is the perfect canvas for any botanical to express its complex delicacy.
  • Once a year, in mid-June, something enchanting happens in the vineyards : the rare green grape flower blossoms to life , gently awakened by the sun. A bewitching and unique fragrance of flowers and fruits arises in the vineyards. This precious and delicate flower, which exists only for a few days before maturing into grape berries, is immediately handpicked to preserve its exhilarating and spellbinding fragrance. The flower is carefully macerated in the grape neutral spirit during several days to obtain the best floral essence. The infusion is then distilled in a small Florentine pot still . The result of this unique process is a wonderful fragrance, a journey into the very evanescence of the blossoming vineyards.
  • In a third step, the neutral grape spirit is then distilled in small batches with a unique combination of nine fresh whole-fruits botanicals , chosen for their purity and aromatic properties. The botanicals are infused over a two to five day process by family to extract their purest aromas and distilled in the grape neutral spirit. Small liquor stills are utilized to insure the best quintessence.
  • In a third step, the neutral grape spirit is then distilled in small batches with a unique combination of nine fresh whole-fruits botanicals , chosen for their purity and aromatic properties. The botanicals are infused over a two to five day process by family to extract their purest aromas and distilled in the grape neutral spirit. Small liquor stills are utilized to insure the best quintessence.
  • In a third step, the neutral grape spirit is then distilled in small batches with a unique combination of nine fresh whole-fruits botanicals , chosen for their purity and aromatic properties. The botanicals are infused over a two to five day process by family to extract their purest aromas and distilled in the grape neutral spirit. Small liquor stills are utilized to insure the best quintessence.
  • In a third step, the neutral grape spirit is then distilled in small batches with a unique combination of nine fresh whole-fruits botanicals , chosen for their purity and aromatic properties. The botanicals are infused over a two to five day process by family to extract their purest aromas and distilled in the grape neutral spirit. Small liquor stills are utilized to insure the best quintessence.
  • As a final step, the green grape flowers infusion, the botanicals distillates and more grape neutral spirit are blended together in perfect proportion and copper pot distilled one last time for an exquisite marriage. The result : G’Vine Floraison (flowering in French), 40 % abv – 80 proof

Transcript

  • 1. France, Wine & Juniper: The Real History of Gin
  • 2. France, Wine & Juniper: The Real History of Gin
  • 3. France, Wine & Juniper: The Real History of Gin
  • 4. France, Wine & Juniper: The Real History of Gin
  • 5. France, Wine & Juniper: The Real History of Gin
  • 6. France, Wine & Juniper: The Real History of Gin
  • 7. France, Wine & Juniper: The Real History of Gin
  • 8. France, Wine & Juniper: The Real History of Gin
  • 9. France, Wine & Juniper: The Real History of Gin
  • 10. France, Wine & Juniper: The Real History of Gin
  • 11. France, Wine & Juniper: The Real History of Gin
  • 12. France, Wine & Juniper: The Real History of Gin
  • 13. France, Wine & Juniper: The Real History of Gin
  • 14. ginesis 6000 B.C.: Wine in Damascus
  • 15. ginesis
  • 16. ginesis 100 A.D.: Maria the Jewess
  • 17. ginesis
  • 18. ginesis
    • - 732 A.D:
    • Arab Invasion
  • 19. ginesis
  • 20. ginesis 1174 Aqua vitae in Ireland.
  • 21. ginesis
  • 22. ginesis 1269 Der Naturen Bloeme
  • 23. ginesis
  • 24. ginesis 1269 Der Naturen Bloeme
  • 25. ginesis 1269 Der Naturen Bloeme
  • 26. ginesis 1269 Der Naturen Bloeme “ "He who wants to be rid of stomach pain Should use juniper cooked in rainwater. He who has cramps Cook juniper in wine It's good against the pain"
  • 27. ginesis 1552 Genièvre aqua vitae .
  • 28. ginesis
  • 29. ginesis
  • 30. ginesis .
  • 31. ginesis 1623 Philip Massinger: “The Duke of Milan”.
  • 32. ginesis Genever
  • 33. ginesis 1689 King Willem
  • 34. ginesis
  • 35. ginesis 1715 Gin Craze
  • 36. ginesis
  • 37. ginesis
  • 38. ginesis 1708 English Navy - Mahon gin.
  • 39. ginesis
  • 40. ginesis 1860 - 1900 Phylloxera
  • 41. ginesis
  • 42. ginesis 1920 Prohibition
  • 43. ginesis
  • 44. ginesis 1950s
  • 45. ginesis
  • 46. ginesis
  • 47. ginesis
  • 48. ginesis 1960s
  • 49. ginesis
  • 50. ginesis
  • 51. ginesis
  • 52. ginesis
  • 53. ginesis 1988
  • 54. ginesis 1988
  • 55. ginesis 2006
  • 56. ginesis 2008
  • 57. THE BIRTH OF G’VINE : The vineyard
  • 58. G’INSPIRATION: The grape neutral spirit
  • 59. G’INNOVATION: The vine flower infusion
  • 60. G’INTENSITY: The botanicals
  • 61. G’INTENSITY: The botanicals
  • 62. G’INTENSITY: The botanicals
  • 63. G’INTENSITY: The botanicals
  • 64. G’VINITY : The final blend
  • 65. 4 x Ugni Blanc Grape Ugni Blanc Wine GRAPE NEUTRAL SPIRIT
  • 66. 4 x Vine Flower Ugni Blanc Grape Ugni Blanc Wine GRAPE NEUTRAL SPIRIT Maceration in the Grape neutral spirit
  • 67. 4 x Vine Flower Ugni Blanc Grape 9 fresh botanicals Ugni Blanc Wine GRAPE NEUTRAL SPIRIT Maceration in the Grape neutral spirit 3 different infusions by family in the grape neutral spirit
  • 68. 4 x Vine Flower Ugni Blanc Grape 9 fresh botanicals Ugni Blanc Wine GRAPE NEUTRAL SPIRIT Maceration in the Grape neutral spirit 3 different infusions by family in the grape neutral spirit DISTILLATE OF THE VINE FLOWER 1 x
  • 69. 4 x Vine Flower Ugni Blanc Grape 9 fresh botanicals Ugni Blanc Wine GRAPE NEUTRAL SPIRIT Maceration in the Grape neutral spirit 3 different infusions by family in the grape neutral spirit DISTILLATE OF THE VINE FLOWER 3 DIFFERENT DISTILLATES OF THE BOTANICALS 1 x 1 x
  • 70. 4 x Blend & Final Distillation Vine Flower Ugni Blanc Grape 9 fresh botanicals Ugni Blanc Wine GRAPE NEUTRAL SPIRIT Maceration in the Grape neutral spirit 3 different infusions by family in the grape neutral spirit DISTILLATE OF THE VINE FLOWER 3 DIFFERENT DISTILLATES OF THE BOTANICALS 1 x 1 x
  • 71. 4 x Blend & Final Distillation Vine Flower Ugni Blanc Grape 9 fresh botanicals Ugni Blanc Wine GRAPE NEUTRAL SPIRIT Maceration in the Grape neutral spirit 3 different infusions by family in the grape neutral spirit DISTILLATE OF THE VINE FLOWER 3 DIFFERENT DISTILLATES OF THE BOTANICALS 1 x 1 x
  • 72. 4 x Blend & Final Distillation Vine Flower Ugni Blanc Grape 9 fresh botanicals Ugni Blanc Wine GRAPE NEUTRAL SPIRIT Maceration in the Grape neutral spirit 3 different infusions by family in the grape neutral spirit DISTILLATE OF THE VINE FLOWER 3 DIFFERENT DISTILLATES OF THE BOTANICALS 1 x 1 x
  • 73. 4 x Blend & Final Distillation Vine Flower Ugni Blanc Grape 9 fresh botanicals Ugni Blanc Wine GRAPE NEUTRAL SPIRIT Maceration in the Grape neutral spirit 3 different infusions by family in the grape neutral spirit DISTILLATE OF THE VINE FLOWER 3 DIFFERENT DISTILLATES OF THE BOTANICALS 1 x 1 x
  • 74. www.slideshare.net/philipduff “ France, Wine & Juniper” [email_address]
  • 75.  
  • 76. The Winner: $3,000
  • 77. The Winner: Luxury trip for 2 around the past, present and future Cities of Gin
  • 78. The Winner: Platinum Vine Flower Pin
  • 79. The Winner: 1 Year’s Supply of G’Vine for your bar
  • 80. The Winner: … and the title “ G’Vine Gin Connoisseur 2010”
  • 81. 12 World Finalists: One week of challenges - and unique seminars in Cognac & Paris
  • 82. 20 National Finalists: G’Vine aroma kits, ice-ball moulds and vine-flower cufflinks
  • 83.  
  • 84. The search for the world’s finest gin bartender.
  • 85. The search for the world’s finest gin bartender. Are you ready?
  • 86. The search for the world’s finest gin bartender. Are you ready? www.g-vine.com
  • 87. Thank you for your attention! www.slideshare.net/philipduff www.g-vine.com