The Social Networking Website for Financial Planners and IFAs - Presentation Transcript
Professional Networking for Financial Planners and IFAs
Huge growth in social networking websites
… including niche business networking websites
Find IFA Life on other networks
IFA Life content featured on other networks
IFA Life advertising featured on other networks
Why thousands of financial advisers have joined
“ Best Online Financial Community” 2008 Online Finance Awards
Professional Networking for Financial Planners and IFAs
Network with peers
Share best practice
Debate industry issues
Read news
Ask questions
Professional Networking for Financial Planners and IFAs
Find events
Get marketing advice
Attract new clients
Raise profile online
Build their brand
Plus…
Professional Networking for Financial Planners and IFAs Provide help and support to one another.
Networking at a time to suit you
Professional Networking for Financial Planners and IFAs “ A place where progressive and quality IFAs share ideas and information in a spirit of mutual generosity.” “ A great way to interact with other IFAs at a sensible and professional level.”
Professional Networking for Financial Planners and IFAs “… probably the best forum for IFAs in the country.” “ Everyone is there to help and assist one another. The latest developments in an IFA’s world are regularly reported on and I have made some very good contacts.”
Professional Networking for Financial Planners and IFAs “ I found more information about my educational requirements from IFA Life than from the CII!” “ I’m basing a lot of my business decisions on what I’m reading on IFA Life. It’s a great forum.”
Key sections
Profile
News
Articles
Forum
Resources
Events
Careers
Create a Profile
Create a Profile
Profile
Industry personalities
News from the industry
Articles – many exclusive to IFA Life
Input from global experts
Forum discussions – private to members
Forum discussions – popular topics
Remuneration
Commission Vs Fees
Exams and professionalism
Transitioning to ‘new model adviser’
Business and practice development
Investment
Active Vs Passive etc
Fund research
Forum discussions – popular topics
Marketing
Seminar selling
Internet marketing
Treating Customers Fairly
Acquisitions, mergers and sales
Wrap and back office software
Outsourcing
Resources
Events – IFA Life and Industry
Training, networking and industry events
Training, networking and industry events
IFA careers and jobs
Help for Financial Planners
Marketing help for Financial Planners
Marketing help for Financial Planners
Important sources of traffic to IFA Life
Other Important sources of traffic to IFA Life
Professional Networking for Financial Planners and IFAs “ Great site – spent most of this morning online. Excellent!” “ Really like your site – very impressed.”
Professional Networking for Financial Planners and IFAs “ As a consultant with over 30 years in financial services, I’m impressed. The info is very useful – keep up the good work.” “ Thank you for setting up the IFA Life website. I have been in the industry 30 years and nothing is new; but it’s great to refresh ideas – something IFA Life does every day.”
Easy to access on iPhone and BlackBerry
www.ifalife.com
www.twitter.com/ifalife
SELECTION OF ADVERTISING OPPORTUNITIES Full details on request
Highlighted articles and home page banners
Featured articles
Sponsor forum discussions
Resource listings
Resource listings
Twitter highlights
Daily Update email
Event listings and sponsor events
Founded July 2004 on Ecademy.com
Ecademy site receives 2m hits per day
Content indexed by Google every 10 minutes
Social networking site live in July 2008
98% IFAs/Financial Planners
Quality end of the market
More technology savvy than most
95% UK based
“ Best Online Financial Community” in the 2008 Online Finance Awards
Average time on site
6 minutes 26 seconds
IFA Life – Niche website for IFAs
Members as at mid May 2009: 1,980
Traffic sources
Direct: 48.93%
Referring: 25.81%
Search: 25.26%
In order, members visit
Forum
Articles
Resources
News
Careers
98% of members opt in to Daily Update email
IFA Life – Niche website for IFAs
Advertising enquiries: Nick Page, Page Media +44 (0)1428 740 554 +44 (0)7789 178802 [email_address] Speaking, Consultancy, Press and Media Philip Calvert +44 (0)1483 548 666 +44 (0)7773 359 619 [email_address] Call us now
Successful Financial Planners and IFAs are joining more
Successful Financial Planners and IFAs are joining our website to network, share best practice, debate industry issues, get marketing tips, build their brand and to provide help and support to one another. Join them today at http://www.ifalife.com or follow at http://www.twitter.com/ifalife less
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