Research into Action Presentation

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An overview of the key findings and recommended actions of the Cultural Alliances 2009 report "Research Into Action: Pathways to New Opportunities." Presentation audio is as delivered by Peggy Amsterdam, Cultural Alliance President, at the Alliance's Annual Member Meeting, September 21, 2009. Offers specific insights into how the Philadelphia region's diverse population engages with the arts.

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Research into Action Presentation

  1. 1.
  2. 2. The 5 Studies<br />What are the emerging forms of cultural engagement?<br />The Cultural Engagement Index<br />
  3. 3. The 5 Studies<br />What will Philadelphia region’s population look like in 2020?<br />Demographic Trends and Forecasts in the Philadelphia Region<br />
  4. 4. The 5 Studies<br />How does our region’s engagement compare nationally?<br />Culture & the Arts Survey<br />
  5. 5. The 5 Studies<br />How do people migrate between cultural organizations?<br />Paid Patronage Study<br />
  6. 6. The 5 Studies<br />Who and what influence the decision to participate culturally?<br />Engage 2020 Focus Groups<br />
  7. 7. The 5 Studies<br />The Cultural Engagement Index<br />Demographic Trends and Forecastsin the Philadelphia Region Study<br />Culture & the Arts Survey<br />Paid Patronage Study<br />Engage 2020 Focus Groups<br />
  8. 8. 1<br />Philly scores well…<br />
  9. 9. 1<br />Philly scores well…<br />
  10. 10. 2<br />Our bucket is leaking<br />
  11. 11. 2<br />Our bucket is leaking<br />
  12. 12. 3<br />Personal practice is a gateway<br />
  13. 13. 4<br />People of color…engaged & growing<br />
  14. 14. 4<br />People of color…engaged & growing<br />
  15. 15. 5<br />Families matter<br />
  16. 16. 5<br />Families matter<br />
  17. 17. 5<br />Families matter<br />
  18. 18. 6<br />Role models are key<br />
  19. 19. 7<br />Marketing is multi-channel<br />
  20. 20. 7<br />Marketing is multi-channel<br />
  21. 21. 8<br />Product matters<br />
  22. 22. 9<br />Social connection is huge<br />
  23. 23. 10<br />Service is central<br />
  24. 24. 10 key findings<br /> Philly scores well<br />
  25. 25. 10 key findings<br /> Philly scores well<br /> Our bucket is leaking<br />
  26. 26. 10 key findings<br /> Philly scores well<br /> Our bucket is leaking<br /> Personal practice is a gateway<br />
  27. 27. 10 key findings<br /> Philly scores well<br /> Our bucket is leaking<br /> Personal practice is a gateway<br /> People of color…engaged & growing<br />
  28. 28. 10 key findings<br /> Philly scores well<br /> Our bucket is leaking<br /> Personal practice is a gateway<br /> People of color…engaged & growing<br /> Families matter<br />
  29. 29. 10 key findings<br /> Philly scores well<br /> Our bucket is leaking<br /> Personal practice is a gateway<br /> People of color…engaged & growing<br /> Families matter<br /> Role models are key<br />
  30. 30. 10 key findings<br /> Philly scores well<br /> Our bucket is leaking<br /> Personal practice is a gateway<br /> People of color…engaged & growing<br /> Families matter<br /> Role models are key<br /> Marketing is multi-channel<br />
  31. 31. 10 key findings<br /> Philly scores well<br /> Our bucket is leaking<br /> Personal practice is a gateway<br /> People of color…engaged & growing<br /> Families matter<br /> Role models are key<br /> Marketing is multi-channel<br /> Product matters<br />
  32. 32. 10 key findings<br /> Philly scores well<br /> Our bucket is leaking<br /> Personal practice is a gateway<br /> People of color…engaged & growing<br /> Families matter<br /> Role models are key<br /> Marketing is multi-channel<br /> Product matters<br /> Social connection is huge<br />
  33. 33. 10 key findings<br /> Philly scores well<br /> Our bucket is leaking<br /> Personal practice is a gateway<br /> People of color…engaged & growing<br /> Families matter<br /> Role models are key<br /> Marketing is multi-channel<br /> Product matters<br /> Social connection is huge<br /> Service is central<br />
  34. 34. 5 next steps<br />Read the report<br />
  35. 35. 5 next steps<br />Read the report<br /> Share it<br />
  36. 36. 5 next steps<br />Read the report<br /> Share it<br /> Read the 5 studies at philaculture.org<br />
  37. 37. 5 next steps<br />Read the report<br /> Share it<br /> Read the 5 studies at philaculture.org<br /> I.D. opportunities that fit mission<br />
  38. 38. 5 next steps<br />Read the report<br /> Share it<br /> Read the 5 studies at philaculture.org<br /> I.D. opportunities that fit mission<br /> Build one innovation element into next year’s plan<br />

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