Presentation Internet Marketing Overview

Online Marketing & More
Ways to make money from the internet
Where to register and host
Content Management Systems (CMS)
Blogging Will Get You More Traffic
Leverage Technology and Time
Niche Markets
Marketing Funnels
Marketing Avenues
Keyword Volume
Landing Pages
Conversions
Synopsys
Q and A

Introduction
Phelan Riessen - Digithrive
Previous business - Planet Apparel for 17 years
Greek Fonts & Drop Shipping sites, Startups
On the web since ’97, Prodigy ’91, BB’s before
Email: phelan@digithrive.com
Twitter: @imagium

Who's selling what?
Who already has a business?
Who has a website for it?
Are you getting the results you want?

Ways to Make Money Online
MLM's
Drop ship
Products and services
Affiliate marketing
Digital downloads
E-commerce
Membership sites

Places to Register and Host
Good Practices
Email VS Gmail/Yahoo/AOL etc.
Register one place
Host another

Content Management Systems
Make use of technology and automation
WordPress
Drupal
Joomla
Uses a Framework
Low cost, open source
Plugins, Extensions
Customizable
Minimal use of HTML code
Plenty of developers

Blogging Gets Higher Traffic
Optimize Your Automation with WordPress
- Fresh Content

Leverage Yourself
E-lance, The 4-Hour Workweek and other ways to leverage time
oDesk.com
Elance.com
Guru.com
ScriptLance.com
Freelancer.com
GetACoder.com
VirtualEmployee.com
Affordable Programmers.com
PeoplePerHour.com
AmazonTurk.com
Fiverr.com
7Richer.com
TenBux.com
Gigbucks.com
FiftyTown.com
UpHype.com
Zeerk.com

Find a Niche Market
Find a pain in the market and fix it
Become the Authority
Customers come to you
Opportunities for articles – inbound links
Able to attack and resolve their pains
How to implement:
Multiple websites
Landing pages
Check it over with your existing clients
Test
Utilize both Online and Offline advertising
Strategies
Speaking their language
Benefits over features
SEO opportunities

Marketing Funnel
X Visitors = X interests = X requests = X conversions

Marketing Avenues
Social media and networks - Facebook, Google +, LinkedIn, Twitter, Stumble Upon
PPC - sponsored ads
Building traffic - SEO, link building

Finding Keywords
https://adwords.google.com/select/KeywordToolExternal

Landing Pages
Social media and networks - Facebook, Google +, LinkedIn, Twitter, Stumble Upon
PPC - sponsored ads
Building traffic - SEO, link building

Leverage Social Networks
Fish where the fish are feeding
Be the authority

Website Conversions
Pay Per Click Sponsored Ads
Lead Captures or Give-a-way
Conversions
Do’s and Don’ts

Start to Finish
Find a Niche
Build a Website
Create a Campaign
Conversion
Test and Refine
Rinse and Repeat

Questions and Answers
Company: www.Digithrive.com
Email: phelan@digithrive.com
Twitter: @imagium

Integrated Web Services
User Experience
Ecommerce
Content Management Systems
Search Engine Optimization
Search Engine Marketing
Hosting
Web Design
Web Marketing
Web Development
Social Media
Web Strategies
Website Maintenance

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Presentation Internet Marketing Overview

by Phelan Riessen on Jul 14, 2011

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