Southlake Focus Group April LinkedIn Presentation


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LinkedIn -Gateway to your business network

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  • Content   Background information Summary Personal resources and goals The product or service The market Sale and marketing plan Management & organisation Development of the business Budgets Financial requirements Appendices
  • Southlake Focus Group April LinkedIn Presentation

    1. 1. Gateway To Your Business Network Presented Thursday April 28, 2011 Southlake Focus Group
    2. 2. Linkedin Gateway To Your Business Network Linkedin An introduction to the fastest growing business tool on the internet
    3. 3. Welcome and Introduction Goals Build Your Profile The Heart of LinkedIn – Connections Growing Your Network Profile Applications – Your Resume Groups and Companies LinkedIn Search Tool Summary Next Steps Linkedin Gateway To Your Business Network
    4. 4. <ul><li>Never heard of LinkedIn? </li></ul><ul><li>This is where you should be! </li></ul><ul><li>LinkedIn Pro? </li></ul><ul><li>Some new features for you! </li></ul><ul><li>Hattimer Search & Social Media – Using LinkedIn to find key employees and for employers to find you. </li></ul>Linkedin Gateway To Your Business Network
    5. 5. Goals What is LinkedIn? Why LinkedIn is important? Build your profile and your network Understand how to use groups and search Want to know more? Use it at least once a week In the next 60 minutes… “ If you don’t know where you are going, then anywhere is fine” 60 minutes to learn, a lifetime to master
    6. 6. Linkedin Gateway To Your Business Network LinkedIn is a free business social networking site that allows users to create a professional profile visible to others LinkedIn links customers, companies and suppliers LinkedIn links you to your future career LinkedIn links employers and job seekers
    7. 7. Linkedin Gateway To Your Business Network How fast is LinkedIn growing? Every second another person gets LinkedIn. Over 100 million users. Good ideas bring competition… BranchOut – Facebook’s answer to LinkedIn LinkedIn does not replace networking. It is a tool to facilitate networking.
    8. 9. Today’s Topics
    9. 11. Do not spam for connections! Intentionally or unintentionally Obey the rules of the blue box. No email address and no contact information. Build Your Profile Important rules of the road!
    10. 12. <ul><li>Skills </li></ul><ul><li>Up to 25 </li></ul><ul><li>Level of expertise </li></ul><ul><li>Years </li></ul><ul><li>Searches seek skills </li></ul><ul><li>Certifications </li></ul><ul><li>Wide range of certs </li></ul><ul><li>Date obtained </li></ul><ul><li>Publications </li></ul><ul><li>Date </li></ul><ul><li>Subject </li></ul><ul><li>Source </li></ul>Build Your Profile New Features
    11. 15. <ul><li>Search Engine Optimization </li></ul><ul><li>The fight for number 1 </li></ul><ul><li>Lists network connections first </li></ul><ul><li>Keywords </li></ul><ul><li>Test Keywords </li></ul><ul><li>Seek what you want to become </li></ul><ul><li>Remember the computer scans and people scan </li></ul><ul><li>Template </li></ul><ul><li>Template is a guide </li></ul><ul><li>Use sections for your purposes </li></ul><ul><li>Specialties and </li></ul><ul><li>Interests </li></ul>Build Your Profile Keywords
    12. 19. <ul><li>Events </li></ul><ul><li>Search for continuing education. Let people know what you have been studying and following. </li></ul><ul><li>Boxnet </li></ul><ul><li>Allows people visiting your profile to download files – brochures, resumes, articles, and newsletters. </li></ul><ul><li>Slideshare </li></ul><ul><li>Create a powerpoint to highlight your career or your business. Search for other presentations. </li></ul>Linkedin Gateway To Your Business Network
    13. 20. Next Steps Robust Profile LinkedInAnswers Polls Mobile Blogs Apps Reading Lists Advanced Search Linkedin Gateway To Your Business Network
    14. 21. Summary <ul><li>Summary </li></ul><ul><li>Google loves LinkedIn! Your profile gets you noticed </li></ul><ul><li>LinkedIn grows your network to help you find a job </li></ul><ul><li>Provides you with research tools for your interviews </li></ul><ul><li>Your network continues to be an asset as you move forward in </li></ul><ul><li>your career </li></ul>
    15. 22. <ul><li>Helpful Links </li></ul><ul><li> </li></ul><ul><li> </li></ul><ul><li> </li></ul><ul><li> </li></ul><ul><li> </li></ul><ul><li> </li></ul><ul><li> </li></ul>
    16. 23. Thank You! Hattimer Search & Social Media Paul Hattimer, CCM 817-889-1757 [email_address] Linkedin Gateway To Your Business Network