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Ito yokado
 

Ito yokado

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    Ito yokado Ito yokado Presentation Transcript

    • Establishment : MASATOSHI ITO Founded : 1 March 1948 Head quartered in tOKYO, Japanone of the 15 largest in the world, in terms of sales.
    • One of Japans leading retailers, It operates about 175 superstores throughoutJapan.In addition to food (more than half of total sales), the stores apparel,household goods, and more.
    • Business name ITO-YOKADO &CO.,LTD.President NORIKAZU ITOHead office ICHINOMIYA CITY , JAPANDistribution centre KITANAGOYA, JAPANCapital ¥ 30MILLIONFounded MARCH 1948Nature of Business: Operation of superstores selling food , apparel and household products.Total sales: ¥1,487.4 billionNumber of employees: 44,299
    • MASATOSHI ITO founder and honorary chairman of ito YokadoChairman of Seven-Eleven Japan TOSHIFUMI SUZUKIPresident and COO: SAKAE ISAKA Chief Administrative Officer: NORITOSHI MURATA MaSatOSHi
    • 1958: Yokado Co., Ltd. is established, originally to operate departmentstores.1961: Yokado opens a new store, which is essentially a superstore—asupermarket also selling nonfood items.1965: Company name is changed to Ito-Yokado Co., Ltd.; superstores arerenamed Ito-Yokado.1972: Ito Yokado goes public, with listing on the Tokyo Stock Exchangecompany, also expands into restaurants, with establishment of the Familchain.1973: Denny’s Japan is established to open Denny’s restaurants in Japanand Ito Yokado establishes Seven-Eleven Japan to open Seven Elevenconvenience stores throughout Japan.1975: York Mart supermarket chain is established.
    • 1978: Company launches MarY ann, a chain store specializingin fashionable in women’s clothing.1981: StepS , a chain of menswear stores, is established.1984: Company establishes the rObinSOn’S Japan departmentstore business and the OSHMan’S Japan sporting goodsbusiness.1991: Ito-Yokado acquires a 70 percent stake in SouthlandCorporation, owner of the 7-Eleven chain.1992: A scandal involved which leads to the resignation of Ito asPresident.1995: Shiba Park Publishing is formed as a magazine publisher. 1997: Company expands into China for the first time with theopening of a superstore in Sichuan.2001: IYBank begins its operations
    • 5399 Miscellaneous General Merchandise Store 5541 Gasoline Service Stations 5812 Eating Places 5411 Grocery Stores 5331 Variety Stores
    • • Retail stores•Financial Services•IT / Service
    • Yokado currently operates three formats i)Comprehensive Shopping Centers. ii)General Merchandizing Stores (GMSs). iii)Neighborhood Shopping Centers (NSCs).
    • COMpreHenSive SHOpping CenterSMall-styled stores featuring various retailing and amusementfacilities
    • Large-scale stores covering a full range of daily products,including food, apparel and household goods, to meetconsumer needs in highly populated urban areas
    • Food supermarkets and specialtystores to meet consumer needs insmaller commercial areas
    • STARTED IN 2001Offering wide range of varieties through online Ordered via PC / mobile phone Picking of ordered Pr o items on sales floor ce co ss e - e rc m in m e Items packed in back room Delivered to customer
    • Thank Ito Scholarship assistance to youngScholarship people who have "their ownFoundation learning" the willingness(Foundation)Http://Www.Ito-foundation.Or.Jp/ 
    • Installation of ice thermal storage systems andlight-adjusting facilities for reduced energy use inlarge stores Ice thermal storage system using nocturnal ice-making Accelerated installation of energy-efficient facilities to reduce CO2 emissions
    • EFFECTS OF AREA MARKET ONCENTRATION STRATEGY Greater familiarity with customersEfficient construction of production basesEffective sales promotionsEfficient construction of distribution structureImproved efficiency in guiding franchised storesPreventing entry by competitors
    • GLOBAL STRATEGYEstablishment of the supply structure required foroverseas expansion involving area licensees Promotion of Group wide joint procurement ofraw materials and productsSharing of information on global productionregionsDISTRIBUTION STRATEGY• Establishment of total optimization of distributionsystem• Systematizing the Group’s distribution section
    • DISTRIBUTION SYSTEMS Processing Centers and Perishables Distribution Centers Combined Delivery SystemGroup companies adopt a combined distribution system for greater efficiencyPerishables distribution center jointly operated by Ito-Yokado and York-Benimaru Ito-Yokado Perishables distribution centers 5 York-Benimaru Perishables distribution centers 10 Vegetables and fruits centers 4Seven-Eleven JapanMeat processing centers 6Seasonings packaging centers 8Vegetable processing centers 9
    • Ito follows different type of visual merchandising to attract customersThey will upgradev.m every week fornew look
    • Soft- drink display case Freezerinverter case
    • Group Card BusinessGroup companies have issued over 30million cards at presentMillennium 2.43 million CARDSCARD SAISON Member’s 1.58 million CardCLUB ON 2.41 millionCARD SAISONIto-Yokado 7.12 millionPoint CardSeven Card*1 3.11 million Nanaco 12.85 million
    • Multiple formats and solid market share in major metropolitan areas.Well known regional brandsDeveloped private label and loyalty marketing programsPricing imageVery strong organic growth (i.e., comparable and identical store sales)
    • consistent productivity and execution across divisionsWeak in own brand sales.Japan’s economy.Spending too much cost in transport.
    • Business expansion in North AmericaJoint ventures and acquisition for more expansion.Discount sales development.Improve sales performance.Reduce operating cost.
    • Fierce competition.Wal-Mart low prices is the biggest threat for YokadoNew player entering into the retail industry.Frequent changes in fashions