Overview of WellPlay Health, it\'s product and primary markets.

1. WELLPLAY HEALTH, LLC
Developing engaging solutions to
help you improve your health

2. Our Focus
WellPlay Health seeks to change how health care is
delivered beyond the clinic by developing
engaging, interactive, accessible user-centered solutions
designed to maximize an individual’s health or recovery
by…
Designing and developing games that achieve health
outcomes;
Utilizing commercially available or emerging home-
based technologies;
Designing and developing solutions focused on
connecting providers with their patients.

3. Our Management Team
Pete Grogg, MHA – Co-Founder & Chief Executive. Pete has over 22 years of health
care management experience, more recently in areas of consumer health
engagement, health IT, HIE as the Associate Director of the IU Health Center.
Hamid Ekbia, PhD – Co-Founder & Chief Scientist. Hamid’s background is in
computer, cognitive, and information sciences. More recently, Hamid has applied
his knowledge in human-computer interaction to the technical advances in health
IT as Associate Professor at SLIS and Director, Center for Research on Mediated
Interaction.
Sonny Kirkley, PhD – Co-Founder & Chairman. Sonny oversees WT’s investment
and participation. He brings 18 years experience in fields of serious
games, augmented/mixed reality technologies, and utilizing new technologies in
various learning settings.
TJ Deckard, Chief Architect. TJ has over 13 years of development experience and
leading teams in the design, development, and deployment of applications and
technologies in the health care and financial

4. Our Current Status
WellPlay Health is a newly formed LLC seeking early-
seed/angel funding.
Initial funding will be used to develop a functional
prototype of an online platform featuring tele-health tools
and games.
WellPlay seeks incremental funding to facilitate prototype
development.
Once prototype phase has been successfully
completed, WellPlay will seek additional funding to further
build out functionality/games to enable a multi-site pilot of
this technology.

5. Our Technology: InSight Rehab
Online platform featuring tele-health tools and games designed to
achieve therapy outcomes for physical & cognitive functioning.
Initial focus on neurological rehab, particularly stroke & traumatic
brain injury.
Future opportunities include orthopedics, geriatrics (i.e., mobility &
injury prevention), cognitive development, burn victims, etc.
Clinical Team includes Drs. Flora Hammond, James Malec, and Jacob
Kean from both the Rehabilitation Hospital of Indiana and the IU
School of Medicine, Physical Medicine & Rehabilitation.
Technical Team includes WisdomTools developers and the support of
the Indiana University Advanced Visualization Lab.

6. InSight Rehab’s
Core Components
Suites of games designed to achieve functional outcomes
such as coordination, range of
motion, balance, strength, endurance, & cognition;
A toolset enabling therapists to remotely assess and
manage a patient’s treatment plan;
Game play is enhanced to provide the necessary social
support structure during rehab;
Data generated will be used to inform therapist’s selection
of games or combination of games achieving best
outcomes;
Necessary protocols and safeguards to comply with health
industry standards for the management and exchange of
personal health information.

7. InSight Rehab’s
Technical Platform
Leverage existing game console technology (e.g., Microsoft
Xbox 360) and adapting where/when necessary.
Utilize natural interaction devices/cameras that work with
gestures rather than game controllers (e.g., Microsoft
Kinect, PrimeSense, SoftKinetic, etc.).
Inherent benefits of today’s consoles:
60% of households already own a game console (ESA); about 650,000
new units sold per month (DigitalDigest);
Built-in facial, voice, & gesture recognition;
Built in Wi-fi for enabling secure communication and data exchange;
Enables multi-player experience for rehab partnering, in person or
remotely;
Remote, real-time communication with other players or with your
therapist/provider.

8. Why we think this is
a good idea
A Confluence of Factors:
Factor 1: High Incidence of Stroke
795,000+ strokes per year (CDC);
Over 4 million stroke & TBI survivors in U.S. (UH);
3rd leading cause of death in U.S. (CDC);
Total cost of stroke = $43 billion per year; 16% spent on rehab & another
14% on re-admissions (UH).
Factor 2: Health Status affecting Risk for Stroke:
An aging & growing population (of gamers) possessing too many risk factors
33% of adults have hypertension (CDC)
63.8% of adults are overweight or obese (Kaiser)
16.3% of adults have high cholesterol (CDC)
9.9% of adults are diabetic or pre-diabetic (Kaiser)
17% of adults smoke (Kaiser)

9. Why we think it’s
a good idea (cont…)
Factor 3: Popularity of Games
73% of households play games (ESA)
60% of households own a game console (ESA)
Game play by age (ESA):
18% - <18 years of age
53% - 18 – 49 years of age
29% - 50+ years of age
Factor 4: Rehab Games are Effective
Exercises provided are performed by only 31% of patients following
discharge (G.Alankus, 2010);
Games increase motivation & engagement which = more time playing.
More time playing = maximum recovery

10. Why we think this is a good
idea (cont…)
Factor 5: Emergence of Tele-Health
Global: $9.8 billion in 2010, $23 billion in 2015 (ATA);
U.S. Tele-health monitoring equipment: $607 million in ’10, $3.1 billion
by 2015 (ATA);
Partner in St. Vincent’s Health and Dr. Alan Snell, CMIO, committed to
explore the use of this technology for tele-rehab.
Factor 6: Our Partners
Rehabilitation Hospital of Indiana: the State’s largest inpatient neuro
rehab facility and a joint venture between IU Health & St. Vincent’s
Health
Commitment of St. Vincent’s Health and it’s CMIO, which serves as an
innovation site for the Ascension Health System, the largest non-profit
health system in the U.S.
IU’s Advanced Visualization Lab, experts in the development and
application of visualization and virtual reality technology.

11. Our questions for you
What are your initial impressions?
How can we best leverage our partnerships?
As we pursue funding, what do you see as the biggest
issue/question facing our approach?
What next steps would you suggest to better position
ourselves for funding?
What questions do you have of us?