Nitro For Salesforce General Presentation
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  • Sales managers are also looking to get more usage out of salesforce.com. It’s common knowledge that if you want to get the most value out of your enterprise software investments, User Adoption is key – far and away more important than org changes, process alignment and functionality.Source material:http://www.readwriteweb.com/archives/focus_on_user_adoption_not_software_features.phpEffective user adoption is the absolute best predictor of enterprise software success. That was one of the key takeaways for me from theOpenAir User Conference this week.AccoSoftware functionality came in at 1% surprisingly, with organization change at 16% and process alignment at 13%. This is a remarkable result.You can have the best software in the world, with the most sophisticated features, analytics and integration, blah blahblah - but if people don't use it, it isn't going to add value. I can't tell you how many RFPs and software selection processes I've been involved with in prior lives that focus almost exclusively on tiny little features that few people will ever use. This study shows that focusing so much on features is missing the boat entirely.This finding is very interesting for all kinds of applications, particularly enterprise apps but also consumer apps. Features very rarely make someone take to an application or not. Moreover, I doubt most software companies really take user adoption as a holistic approach into account when designing their applications.If this trend is accurate (and my experience tells me it is), then I think it has very interesting ramifications on how software should be designed, sold and implemented. User adoption is typically something that comes at the end of a cycle. This says it should be one of the most important elements of the entire process. Please share any opinions or war stories that either confirm or refute this conclusion.rding to a study done by the Sand Hill Group and Neochange, the most critical factor (70% listed it as number 1) for software success and return-on-investment is effective user adoption.
  • So, today’s sales managers are faced with 2 problems: how do they automate their sales motivation programs, and how can they increase adoption of Salesforce. The good news is there’s an easy solution to both problems…
  • In fact, Bunchball has been helping companies solve this problem for years. Using our Nitro engagement platform, we help businesses automate motivation programs and engage users.
  • And now we’re bringing that technology to the salesforce platform. Nitro for Salesforce, which won the Best New App award at Dreamforce 2011, let’s sales managers automate their motivation programs and drive usage, right in Salesforce.

Nitro For Salesforce General Presentation Presentation Transcript

  • 1. Introducing Nitro for Salesforce.comAn easy, automated way to motivate your sales team.
  • 2. Sales Managers Have Always Relied on Proven Techniques for Motivating Salespeople
  • 3. But managing these programs has been a tedious, manual choreClunky spreadsheets Or worse
  • 4. At the same time, sales managers are always looking for ways to increase adoption of Salesforce Organizational Change Process Alignment 16% 13% Software Functionality 1% Most important factors for realizing value from enterprise software Effective User Adoption 70%Source: Sandhill.com 2008
  • 5. The Sales Manager’s DilemmaHow do I automate How do I increase my sales adoption and motivation usage of programs? Salesforce?
  • 6. Bunchball’s Nitro engine has been helping companiesautomate motivation and drive engagement for years A powerful, cloud-based rules engine complete with APIs, widgets and an admin console Enables businesses to easily add game mechanics to any digital experience Used by more than 100 businesses including NBC, Hasbro, Scripps, Intel, HP, Adobe, and others to motivate more than 125M users
  • 7. Now we’ve combined the leading engagement engine with the leading SFA platform to create the Best New Salesforce App of 2011
  • 8. Nitro for Salesforce is an easy, automated way tomotivate your sales team, right in Salesforce.com An easy to install app available on the AppExchange Focus your team on the activities that matter most to your business Nitro will do the heavy lifting and automate your motivation programs for you; no more manual tracking Drive adoption of salesforce by making it more enjoyable and rewarding for your team
  • 9. Right out of the box, Nitro for Salesforce engages your sales teamA persistent sidebar displays:
  • 10. Right out of the box, Nitro for Salesforce engages your sales teamA persistent sidebar displays:Progress Bar: shows them how they’re doingand how close they are to the next level
  • 11. Right out of the box, Nitro for Salesforce engages your sales teamA persistent sidebar displays:Progress Bar: shows them how they’re doingand how close they are to the next levelFeatured Challenge: what their manager wantsthem focused on and who’s already completed it
  • 12. Right out of the box, Nitro for Salesforce engages your sales teamA persistent sidebar displays:Progress Bar: shows them how they’re doingand how close they are to the next levelFeatured Challenge: what their manager wantsthem focused on and who’s already completed itTeam Leaderboard displaying who’s on top –and who’s not
  • 13. A dynamic newsfeed informs your team and helps them spread your marketing messages Manager Newsfeed: Share key messages, accolades, and new rewards Leader Showcase: Highlight your top-performers Marketing Booster Box: Give each salesperson their own URL, and they earn points when their connections click on it
  • 14. The Profile Page keeps your team focused on the activities that matter most to your business My Points: How many have I earned and how many do I need Featured Challenge: What should I be focused on achieving? Chatter Newsfeed: A chronological story of what I’ve accomplished
  • 15. The Profile Page keeps your team focused on the activities that matter most to your business My Trophies: How many have I earned and how many do I need Trophy Detail: The more important the activity, the more points I earn Progress Bar: How close am I to completing this task?
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  • 19. Unlock your sales team’s competitive spirit with Team Standings and Profiles Team Standings: Which teams are crushing it? Chatter Stream: who are the most active contributors to the team competitions?
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  • 23. Incentivize your team with rewards that are available right in Salesforce Real or virtual rewards: Provide real prizes or virtual gifts, with a running total of how many are available One-click buy: once the salesperson chooses their gift and clicks “buy,” an email is delivered to the individual responsible for fulfillment
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  • 25. A simple pre-configured admin console will get you up and running in no time. Pre-configured: Nitro for Salesforce comes with hooks into all of the key Salesforce actions, and it’s easy to create new ones for Custom Objects.
  • 26. A simple pre-configured admin console will get you up and running in no time. Pre-configured: Nitro for Salesforce comes with hooks into all of the key Salesforce actions, and it’s easy to create new ones for Custom Objects. Default challenges: Out of the box, Nitro for Salesforce comes with a package of default challenges related to winning deals, creating leads, and beating quotas. And you can use the New Challenge Wizard to create your own.
  • 27. Nitro for Salesforce is an easy, automated way tomotivate your sales team, right in Salesforce.com An easy to install app available on the AppExchange Focus your team on the activities that matter most to your business Nitro will do the heavy lifting and automate your motivation programs for you; no more manual tracking Drive adoption of salesforce by making it more enjoyable and rewarding for your team
  • 28. Get it today!sales@bunchball.com