The Problem <ul><li>Customized, quality, and affordability in home improvement solutions are an impossible combination for...
Custom-Designed Concrete, Inc. You Design, We Inspire Peter Csullogh <ul><li>Mission: Provide the highest quality, customi...
Industry <ul><li>&quot;Remodelers are suffering from weak consumer confidence and constricted credit lines,&quot; – NAHB R...
Market <ul><li>Real-Estate Developers: Both Industrial and Residential </li></ul><ul><li>Individual Homeowners </li></ul><...
Competition <ul><li>DuPont, Lowes, Home Depot </li></ul>Strengths : Allows for a greater amount of customization and desig...
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Week2

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Week2

  1. 1. The Problem <ul><li>Customized, quality, and affordability in home improvement solutions are an impossible combination for most households. </li></ul><ul><li>As property prices fall, are potential customers willing to spend money on home improvement? </li></ul>
  2. 2. Custom-Designed Concrete, Inc. You Design, We Inspire Peter Csullogh <ul><li>Mission: Provide the highest quality, customized home improvement solutions at affordable prices </li></ul><ul><li>Vision: A company that leads in design and quality to go above and beyond in customer satisfaction. </li></ul><ul><li>Values: We prioritize the customer relationship as a vital core of our business. </li></ul><ul><li>Strategy: Utilize our design and manufacturing expertise to build the highest quality products. </li></ul>
  3. 3. Industry <ul><li>&quot;Remodelers are suffering from weak consumer confidence and constricted credit lines,&quot; – NAHB Remodelers Chairman Donna Shirey, CGR, CAPS, CGP, a remodeler from Issaquah, Wash. &quot;Homeowners are delaying remodeling projects because of economic uncertainty.&quot; – National Assc. of Home Builders </li></ul>
  4. 4. Market <ul><li>Real-Estate Developers: Both Industrial and Residential </li></ul><ul><li>Individual Homeowners </li></ul><ul><li>Renovators </li></ul>
  5. 5. Competition <ul><li>DuPont, Lowes, Home Depot </li></ul>Strengths : Allows for a greater amount of customization and design opportunities for customers Weaknesses : Labor and relationship intensive work, current economic conditions where potential customers are delaying decisions. Opportunities : Concrete offers a cheaper alternative than quartz, marble, and other synthetic surfaces at much lower prices and design opportunities. Threats : Scarcity in suppliers, many smaller suppliers and vendors have shut down due to economy, biggest competitors might be largest suppliers.
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