Announcement: Open Source
June 1st 2009 @ CommunityOne
• Code : http://kenai.com/projects/community-equity
• Twitter: http://twitter.com/communityequity
A social value system for communities 1

a social value system for social networks
Peter H. Reiser
Chief Architect Community Equity & Principal Field Technologist
Sun Microsystems Inc
http://blogs.sun.com/peterreiser
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Agenda
• Community Value System
• What is Community Equity ?
• Architecture
• Widgets
• Administration
• Integration
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Web n+1 Paradigm Shifts
• Web centric • People centric
• Pull and push • Mash-up
• Downloads & hits • Community Equity
• Read-only • Read/Write
• Social networking • Value driven
Communities
Web 2.0 Web n+1
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How to build vibrant communities
Community 1 Community 2 Community n Any internal or external community
Value System “What is in it for Me “
Methodology Active community management
Architecture Scalable Enterprise Architecture
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Community Value System
????
• How do I gain social
capital in a virtual
world?
• How do I know my
value?
• How do I gain social
reputation & trust?
• What is in it for
me?
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Community Value System
• How do I gain social
capital in a virtual
world?
• How do Iaboutmy
It's all know
value?
valued people
• How do I gain social
reputation & trust?
• What is in it for
me?
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Community Equity
CONTRIBUTION PARTICIPATION
EQUITY EQUITY
Attachments Rate
Wiki Comment
Blogs Re-use
My Value
IP Tags
SKILLS EQUITY Personal
Equity ROLE EQUITY
Skills Tags Reputation
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Community Equity basics
• Assign a Value per social activity
(e.g. create, update,tag,rate,comment etc.)
• Calculated Values per Information, Person, Tag
> Information Equity (IQ) = sum(activities related to an information)
> Person Contribution Equity (CQ) = sum(IQ) of authored content
> Person Participation Equity (PQ) = sum(participation activities)
> Tag Equity (TQ) = sum(IQ) of information tagged with tag
– TQ(person) and TQ(information)
• Value Aging
> Aging value per social activity
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Information Equity
Content Activities People
create
modify
download
view
rate
comment
tag
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Personal Equity
my Community Equity Activities Me
Contribution
create
modify
tag
Participation People
view
rate
comment
reuse
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Use Cases
• Show all Contribution Tags
of a user ordered by Tag
Equity (Social value of a
tag)
> Objective: Show a users
expertise based on her/his
overall contribution
• Show all Contributions
from user ordered by
Information Equity (Social
value of an information)
> Objective: Show a users
contributions with the highest
social value
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Tag Equity
Info 1 Info 2
IQ=10 IQ=20
Java Ruby
TQ=30 TQ=20
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Tag Equity
Info 1 Info 2 Info 3 Info 4
IQ=10 IQ=20 IQ=30 IQ=40
Java Ruby
TQ=60 TQ=90
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Tag Equity
TQ(Java)=30 TQ(Java)=30
TQ(Ruby)=20 TQ(Ruby)=70
Info 1 Info 2 Info 3 Info 4
IQ=10 IQ=20 IQ=30 IQ=40
Java Ruby
TQ=60 TQ=90
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Use Cases
• Show the top xx
information for tag x
> Objective: List top contributions
• Show the top xx experts for
tag x
> Objective: Automatically
calculate expertise of users
(our countries with expertise)
based on the social feedback
they receive on their
contributions
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Equity Aging and Administration
10 6 5 3
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Architecture
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Widgets
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Value Administration
• Manage IQ, PQ and Aging Value per Information
type (e.g. Wiki, Blog, Forum, Attachments, Microblogging etc.)
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Blacklist Administration
• Disable Equity for Information, People and Groups
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Activity Administration
• Cancel Equity Values for People and Information
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Integration
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Plugin Example:
Macros Actions
• {myCEQ} • Offline synchronization
• {topTQCommunities] • Online synchronization
• {topTQCountries}
• {topTQInfo}
• {topTQPeople}
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Join the community today !
• http://kenai.com/projects/community-equity
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