Be the first to like this
The presentation is based on the Univ of Toronto eBooks study. The purpose of the research was to evaluate the current uses and user understanding of eBooks, understand contexts of use for students and faculty, and identify trends and opportunities for adoption and eBooks innovation. The study addresses:
• Who: University users – Undergraduates, Graduate students, Faculty, and Staff
• What, How: eBooks Content and eBooks Services
• Where, When, Why: Contexts for eBooks use
This presentation was for a discussion held at the Strategic Innovation Lab at OCAD, Toronto, August 2008. The eBooks study findings were shared to frame the conflicts found between two practices: All pervasive online search AND the preference for print books. This type of conflict discloses a huge, but complex space for the Next Design opportunity.