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Australian Sports Commission, conference on Gold Coast July 2010. Peter Holmes a Court presentation

Australian Sports Commission, conference on Gold Coast July 2010. Peter Holmes a Court presentation

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  • 1. good sports peter holmes à court australian sports commission 29.07.10 webcast: slideshare.net/peterhac
  • 2. good sports:
  • 3. good sports: why Australia must lead the world in integrating sports into the community
  • 4. good sports: why Australia must lead the world in integrating sports into the community and the community into sports.
  • 5. good sports: why Australia must lead the world in integrating sports into the community and the community into sports.
  • 6. dis.claimer the photos are from getty images, sportspix, and my own the words are mine any typos are mine the ideas are a combination of mine and those I borrowed and stolen. where I remember the source and think they deserve credit, I always give it this presentation is open source, nothing original here, borrow as much as you like, just give love to the photographers and, there are about 187 slides in this presentation
  • 7. dis.claimer the photos are from getty images, sportspix, and my own the words are mine any typos are mine the ideas are a combination of mine and those I borrowed and stolen. where I remember the source and think they deserve credit, I always give it this presentation is open source, nothing original here, borrow as much as you like, just give love to the photographers and, there are about 146 slides in this presentation
  • 8. dis.claimer the photos are from getty images, sportspix, and my own the words are mine any typos are mine the ideas are a combination of mine and those I borrowed and stolen. where I remember the source and think they deserve credit, I always give it this presentation is open source, nothing original here, borrow as much as you like, just give love to the photographers and, there are about 146 slides in this presentation (no bathroom break)
  • 9. my company: ISFM International Sports and Facilities Management helps organisations in the sports industry understand their assets and manage them better. We believe the key is understanding the unique properties of sport including all the intangible (read: emotional) elements. Sports will always be about encouraging heaps of participation at all levels and brilliance at the elite level. We help organisations devote their energy to the sporting bit, and not on the boring stuff. Thanks to our founder, Graeme Watson, we have been doing this for 20 years.
  • 10. “Sport is not a business, it is much more important than that.” Me, channelling Vince Lombadi
  • 11. “Sport is not a business, it is much more important than that.” Me, chanelling Vince Lombadi and Bill Shanky
  • 12. think global, local.
  • 13. think global, act local.
  • 14. think global, act local.
  • 15. global local
  • 16. global + local
  • 17. global + local glocal Author: Thomas Friedman from The World is Flat
  • 18. global + local lobal Author: Me
  • 19. global + local lobal Author: Me
  • 20. global + local glocal Author: Thomas Friedman from The World is Flat
  • 21. if you structure your activities
  • 22. if you structure your activities to be open and help the community
  • 23. if you structure your activities to be open and help the community then people will help you achieve your goals.
  • 24. sports business player behaviour facilities if you structure your activities to be open and help the community then people will help you achieve your goals.
  • 25. if you structure your activities! to be open and help the community! then people will help you achieve! governments! your goals.! sponsors! volunteers! members!
  • 26. if you structure your activities! to be open and help the community! then people will help you achieve! your goals.!
  • 27. best sporting facility in Australia ever built best sporting facility in t h e w o r l d f o u r e x a m p l e s : rabbitohs/surfing girls sydney kings/olympics why it is important and a c h i e v e a b l e
  • 28. best sporting facility in Australia ever built best sporting facility in t h e w o r l d f o u r e x a m p l e s : rabbitohs/surfing girls sydney kings/olympics why it is important and a c h i e v e a b l e
  • 29. Redfern Oval 2000
  • 30. Redfern Oval 2006
  • 31. Redfern Oval 2006
  • 32. redfern oval, thanks to the city of sydney, is now a vibrant community asset
  • 33. redfern oval: elite full  gymnasium   rehab  center   three  dressing  rooms   hot  showers  and  cold  baths   full  sized  dressing  rooms   1200  seats   elite  playing  field   compe00on  goal  posts   6000  capacity  
  • 34. redfern oval: elite fountain   canteen   & community public  toilets   full  gymnasium   interac0ve  playground   rehab  center   mee0ng  room   three  dressing  rooms   cafe   hot  showers  and  cold  baths   open  fields   full  sized  dressing  rooms   market  spaces   community  storage   1200  seats   sprint  track   elite  playing  field   7  water  bubblers   compe00on  goal  posts   skate  park   6000  capacity   walking  track   basketball  hoops  
  • 35. redfern oval: elite & community & open
  • 36. redfern oval didn’t just happen community consultation isfm’s master plan presentation back to community the fight (red and) green ban construction hurdles re-launch and community pride management agreements
  • 37. Redfern Oval 2010 the big boys go there to train
  • 38. so do the little boys
  • 39. and the young girls
  • 40. and the really young girls
  • 41. the students to work
  • 42. the men to work
  • 43. the kids to jump
  • 44. an open, transparent business, ! inviting rich participation 
 appropriate for an increasingly digital age!
  • 45. sure there are times when the gates are closed for a ticketed event, such as this trial game
  • 46. but even when you close the The   gates, we remain transparent
  • 47. The  
  • 48. businesses can give away a taste for The   free, and encourage greater interaction
  • 49. businesses can give away a taste for The   free, and encourage greater interaction established customers considering greater interaction
  • 50. businesses can give away a taste for The   free, and encourage greater interaction potential customers sampling the product
  • 51. businesses can give away a taste for The   free, and encourage greater interaction and if your product is good enough, they will want to get closer
  • 52. Redfern Oval 2000
  • 53. Redfern Oval 2010
  • 54. best sporting facility in Australia ever built best sporting facility in t h e w o r l d f o u r e x a m p l e s : rabitohs/surfing girls/ sydney kings/olympics why it is important and a c h i e v e a b l e
  • 55. “ a holistic strategy to promote sports participation, leisure, entertainment and lifestyle activities via a focus on community and grassroots sports. .” Dr Vivian Balakrishnan, Minister for Community Development, Youth and Sports Singapore
  • 56. best sporting facility in Australia ever built best sporting facility in t h e w o r l d f o u r e x a m p l e s : rabbitohs/surfing girls/ sydney kings/olympics why it is important and a c h i e v e a b l e
  • 57. the Rabbitohs play rugby league, and have won a record 20 first-grade premierships since their foundation in 1908 photograph of the 1908 premiership winning team
  • 58. unfortunately, they are all in black and white.
  • 59. in 1999, after nearly 3 decades of underperformance, the National Rugby League excluded the Rabbitohs from the competition. They did not play in the 2000 or 2001 seasons.
  • 60. in two marches through the streets of Sydney 100,000 people protested the decision in July 2001, a federal court decision found that the Rabbitohs were wrongfully excluded, and the Club was reinstated in 2002.
  • 61. Proposal to sell majority control to Russell Crowe and I: number of voters:! 3942! majority required:! 75.0%! majority received:!
  • 62. Proposal to sell majority control to Russell Crowe and I: number of voters:! 3942! majority required:! 75.0%! majority received:! 75.8%!
  • 63. to win, you need big guys like this
  • 64. capable of doing jobs like this
  • 65. and you also need guys like this
  • 66. to do jobs like this
  • 67. it is important what he does here
  • 68. capable  of  doing  jobs  like  this   it is essential what he does here
  • 69. !In 2007, the Rabbitohs qualified for the semi finals for the first time in 18 years! !Membership has risen from 6,000 to 19,000! In 2009, the Rabbitohs made a small profit. !
  • 70. “community is the brand”℠ Remo Giuffre thinker, retailer, friend.
  • 71. best sporting facility in Australia ever built best sporting facility in t h e w o r l d f o u r e x a m p l e s : rabitohs/surfing girls/ sydney kings/olympics why it is important and a c h i e v e a b l e
  • 72. best sporting facility in Australia ever built best sporting facility in t h e w o r l d f o u r e x a m p l e s : rabitohs/surfing girls/ sydney kings/olympics why it is important and a c h i e v e a b l e
  • 73. dedicated to Mike Wrublewski 1946 – 2009
  • 74. dedicated to Mike Wrublewski 1946 – 2009 “...we  did  over  660  school  visits  a  year  when  Mike  was  in  charge...   and  when  the  Kings  folded  two  years  ago  they  did  just  20  school   visits.”  
  • 75. dedicated to Mike Wrublewski 1946 – 2009 “...we  did  over  660  school  visits  a  year  when  Mike  was  in  charge...   and  when  the  Kings  folded  two  years  ago  they  did  just  20  school   visits.”   The  Kings  went  out  of  business  in  2007,  the  year  they  had  won   their  third  consecu0ve  na0onal  championship.      
  • 76. best sporting facility in Australia ever built best sporting facility in t h e w o r l d f o u r e x a m p l e s : rabitohs/surfing girls/ sydney kings/olympics why it is important and a c h i e v e a b l e
  • 77. how to win at the olympics
  • 78. 2016 Olympics
  • 79. Australia’s First National Team? 1868 Indigenous Cricket IX
  • 80. do  we   have  the   balls  
  • 81. do  we   have  the  
  • 82. best sporting facility in Australia ever built best sporting facility in t h e w o r l d f o u r e x a m p l e s : rabitohs/surfing girls/ sydney kings/olympics why it is important and a c h i e v e a b l e
  • 83. the power of sport in Australia ! ©  www.ISFM.com.au  
  • 84. the power of sport in Australia ! live ! human ! professional ! games! ©  www.ISFM.com.au  
  • 85. the power*of sport in Australia ! * not the box office clout, the TV ratings or the ©  www.ISFM.com.au   value of our assets
  • 86. the power of sport in Australia ! to build to transform - people - communities - ideas ©  www.ISFM.com.au  
  • 87. the power of sport in Australia ! ©  www.ISFM.com.au  
  • 88. the power of sport in Australia !  headstart!  uniquely ours!  community grounded!  urgent health need!  indigenous relevance!  brand Australia ! ©  www.ISFM.com.au  
  • 89. the power of sport in Australia !  headstart!  uniquely ours!  community grounded!  urgent health need!  indigenous relevance!  brand Australia ! ©  www.ISFM.com.au  
  • 90. the power of sport in Australia !  headstart!  uniquely ours!  community grounded!  urgent health need!  indigenous relevance!  brand Australia ! ©  www.ISFM.com.au  
  • 91. the power of sport in Australia !  headstart!  uniquely ours!  community grounded!  urgent health need!  indigenous relevance!  brand Australia ! ©  www.ISFM.com.au  
  • 92. the power of sport in Australia !  headstart!  uniquely ours!  community grounded!  urgent health need!  indigenous relevance!  brand Australia ! ©  www.ISFM.com.au  
  • 93. the power of sport in Australia !  headstart!  uniquely ours!  community grounded!  urgent health need!  indigenous relevance!  brand Australia ! ©  www.ISFM.com.au  
  • 94. good sports: why Australia can lead the world in integrating sports into the community and the community into sports.
  • 95. big finish:
  • 96. photographer: Me
  • 97. thank you.
  • 98. want to comment? comment: facebook.com/peterhac info: www.isfm.com blog: www.tumblr.com/peterhac Janie Barrett - Bodybuilder at Coogee Beach
  • 99. isfm does: International Sports and Facilities Management helps organisations in the sports and leisure industries understand their assets and manage them better through a number of processes we have been using (and improving) for over 20 years. We believe the key is understanding that the sport industry has unique properties and that nothing can be done without extensive consultation to understand all the intangible (read: emotional) elements. While the intangibles are important, all sporting and recreational organisations need to know and manage the boring stuff: know exactly what their assets are, manage and maintain them, monetise as appropriate, and never forget your community wants you around. Sports will always be about encouraging heaps of participation at all levels and brilliance at the elite level. We help organisations devote their energy to the sporting bit, and not on the boring stuff. Thanks to our founder, Graeme Watson, we have been doing this for 20 years and have worked in every state in Australia, across NZ and Asia and for virtually every major sporting body and many Clubs and Government entities. Peter Holmes à Court acquired the business in 2007 and Chris Green became CEO 2008.   ©11/09 www.isfm.com.au
  • 100. isfm execs: Peter Holmes à Court, Executive Chairman, is also a director of Viocorp International, Australia’s leading internet video technology company, a director of Queensland Rail and the Barangaroo Delivery Authority, and since 2006 he has been the co-owner with Russell Crowe of the South Sydney Rabbitohs. Peter was Executive Chairman of the Club from mid-2006 to mid-2008. Previously Peter was CEO of the Australian Agricultural company, and prior to that Peter founded and ran Back Row Productions, an international producer of theatrical productions, producing of over 20 different productions in 300 cities and 20 countries. Peter warmed the bench for the Oxford Blues team and today rides a bike and does the odd triathlon, both of which he does slowly. Graeme Watson, Founder and Director Facility & Business Master Planning, Graeme has in excess of 40 years experience in the sports and entertainment industry as a qualified architect, strategic business and financial planner. Establishing ISFM some 20 years ago, Graeme has worked with the majority of sporting codes to assist them in restructuring and building their businesses to ensure long-term financial well being. A significant part of Graeme’s work today is devoted to the master planning of facilities and businesses which satisfy long-term objectives and optimise financial returns of clients. Recognised by his peers as a leader in the industry, Graeme’s early involvement in the sports industry included representing Australia, as well as Victoria, Western Australia, and New South Wales, in cricket during the 1960’s and 1970’s. In addition, Graeme played Australian Rules Football for Melbourne during the 1960s which included 1964, Melbourne’s premiership year. Chris Green, CEO, has extensive experience in the sports and entertainment industry, beginning with CMA in Dallas (a division of Host Communications), and implementing Sears’ sponsorship of collegiate sport. On returning to Australia in 1999, Chris was appointed Marketing Manager for Athletics Australia, the governing body for track and field, in the lead up to the 2000 Sydney Olympic Games. Following the success of the Games, Chris became General Manager (Marketing) of the horse racing industry, overseeing 26 tracks and 500 race meetings per annum. He held this position from 2001 until 2004.Following this, Chris was General Manager (Strategy) for DSEG, a sports marketing consulting business which has become a leader in the delivery of negotiation and advisory services. During 2007, Chris joined Peter Holmes à Court at White Bull Holdings and provides specialist advice to the sports industry through ISFM. ©11/09 www.isfm.com.au
  • 101. additional resources: www.isfm.com.au/projects_redfernoval.html A summary ISFM’s work on the redevelopment of Redfern Oval and adjacent commercial properties in conjunction with the major stakeholders including the City of Sydney Council, South Sydney Rabbitohs, South Sydney Leagues Club, and property developers Trivest. The completed project, and the adjoining park is considered a benchmark in community and elite sports integration. www.slideshare.net/isfm/crawford-report-summary-by-isfm-draft-finding summary of the crawford report by ISFM, november 21 2009 www.cyclingmasters.tv Viocorp developed this site to create a broadcast model for the track cycling masters championship. The model demonstrated how high quality multi-camera coverage, produced efficiently (i.e., cheaply) could create multiple new revenue streams (organiser, participants, sponsors, syndication) and enable a small participation sport to reach its geographically diverse fan base. photo credits: david sproule, col wheelan, peter holmes à court more peter hac presentations: www.slideshare.net/peterhac © 11/09 www.isfm.com.au
  • 102. women in sports governance
  • 103. 20% = 0 including 3 very naughty boys
  • 104. in 2006: 70 percent of the NFL's players were black but only 6 percent of the head coaches were African-Americans
  • 105. in 2010: 70 percent of the NFL's players are black but now 22 percent of the head coaches are African-Americans
  • 106.  My  Proposal:   1.  selec0on  process  transparent  (i.e.   adver0sed)   2.  (at  least)  one  women  on  the  selec0on   panel     3.  and  then  50%  of  the  candidates   interviewed  for  board  posi0ons  must  be   women.   then  chose  only  on  merit!  
  • 107. “I really feel and hope, that we will not need a Rooney Rule very long.” Dan Rooney, US Ambassador to Ireland, Chairman Emeritus Pittsburg Steelers, Legend
  • 108. “rugby league’s independent commission must have 50% women.”
  • 109. “rugby league’s independent commission must have 50% women.” Me, wearing appropriate head gear
  • 110. not all men are grumpy
  • 111. not all men are grumpy

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