Social Media Summit

674 views

Published on

0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total views
674
On SlideShare
0
From Embeds
0
Number of Embeds
2
Actions
Shares
0
Downloads
6
Comments
0
Likes
0
Embeds 0
No embeds

No notes for slide

Social Media Summit

  1. 1. for your enterpise with Paul Terry Walhus Leveraging Social Media
  2. 2. Leveraging Social Media Social networks are growing. And fast!
  3. 3. not so fast, myspace! facebook and hi5 are making a move!
  4. 4. Hot Social Networks
  5. 5. <ul><li>launched in Austin at SXSW </li></ul><ul><li>twist - see trends in twitter </li></ul><ul><li>search.twitter.com - find your niche </li></ul><ul><li>more trends and tweetstats </li></ul><ul><li>who's hot on twitter </li></ul><ul><li>tweetups! fast online or offline meetings </li></ul><ul><li>open source twitter - laconi.ca servers </li></ul>twitter - 3.3 million users
  6. 6. <ul><li>pulls together your social network like twitter, facebook, etc. </li></ul><ul><li>allows conversations and commenting </li></ul><ul><li>friendfeed &quot;spy&quot; </li></ul><ul><li>friendfeed embed for your blog or website </li></ul><ul><li>corporate example - fastcompany </li></ul>- social focal point
  7. 7. <ul><li>facebook growing to no. 1 network </li></ul><ul><li>new ad strategy - &quot;engagement&quot; </li></ul><ul><li>facebook is HR Block's social networking strategy </li></ul><ul><li>facebook is on the iphone and mobile devices </li></ul><ul><li>facebook has many social network add ons </li></ul>facebook is number 1
  8. 8. <ul><li>blogs - still the center of the universe </li></ul><ul><li>micro-blogs like twitter and friendfeed </li></ul><ul><li>video deployment - one to many </li></ul><ul><li>mobile apps - facebook, twitter, iphone </li></ul><ul><li>niche social networks - sugar </li></ul><ul><li>intra-social networks - yammer, socialtext </li></ul><ul><li>lifestreaming - ping.fm </li></ul>Hot Social Network Trends
  9. 9. <ul><li>Make your blog the center of your social networking universe </li></ul><ul><li>Embed social networking plugins , gadgets and widgets </li></ul><ul><li>Wordpress - excellent platform for individual and multi-user blogs </li></ul>Blogs - still relevant
  10. 10. video &quot;deployment&quot; deploy video to many sites at once, not just youtube . . .
  11. 11. mobile apps - iphone now facebook, twitter and &quot;twinkle&quot;, myspace, wordpress, and many more from App Store And the g-phone will be coming soon: Android
  12. 12. <ul><li>team sugar </li></ul><ul><li>cork'd and Gary Vee </li></ul><ul><li>dwellgo </li></ul><ul><li>zillow </li></ul><ul><li>curbly - diy </li></ul><ul><li>Jeep </li></ul><ul><li>Southwest Airlines </li></ul><ul><li>real estate social networks </li></ul>niche social networks
  13. 13. <ul><li>yammer - requires dedicated domain </li></ul><ul><li> socialtext combines facebook, twitter, and the Enterprise </li></ul><ul><li>present.ly - twitter for the enterprise </li></ul>intra social networks
  14. 14. lifestreaming What is a lifestream? Yourlifestream collects all of your socal media content (blogs posts,Flickr photos, YouTube videos, etc.) in a single page sort of like ablog. Example - ping.f m
  15. 15. <ul><li>add social streams to your site </li></ul><ul><li>establish your brand on social networks </li></ul><ul><li>know your community </li></ul><ul><li>broadcast your brand via social networks </li></ul><ul><li>deploy video to multiple video sites </li></ul><ul><li>build relationships with your followers </li></ul><ul><li>build an intra social network </li></ul>leveraging social networks
  16. 16. Thanks! Thanks for your participation today. You can find this presentation at spring.net/summi t

×