Jasmine de Gaia Product Management WorldCat Consumer Discovery Social Networking & WorldCat.org
Social networking is now mainstream <ul><li>Widespread adoption of social networking!  </li></ul><ul><li>Library of Congre...
WorldCat.org Strategy <ul><li>WorldCat.org Strategy </li></ul><ul><li>Create a  worldwide web-scale, end-user centered  pr...
Driving Usage of Libraries via WorldCat.org Connect to Libraries Provide Value Generate Traffic WorldCat.org Libraries
Driving Usage of Libraries via WorldCat.org Connect to Libraries Provide Value Generate Traffic WorldCat.org Libraries
People are twittering about us!
WorldCat Downloadable Widgets –  Search Box
WorldCat Downloadable Widgets – Keyword Search
List Widget
 
Google Books
Facebook Ad Campaigns
YouTube Videos <ul><li>Citations Tool  – over 16,000 downloads!  </li></ul><ul><li>Hackathon </li></ul><ul><li>List creati...
 
Driving Usage of Libraries via WorldCat.org Connect to Libraries Provide Value Generate Traffic WorldCat.org Libraries
Demo <ul><li>Detailed record redesign </li></ul><ul><li>Reviews & Ratings </li></ul><ul><li>Lists </li></ul><ul><li>List w...
WorldCat Hackathon <ul><li>Held at NYC Public Library, Nov. 7-8, 2008 </li></ul><ul><li>Over 35 participants </li></ul><ul...
Visualizing WorldCat Holdings Created by Mark Matienzo at NYPL
Driving Usage of Libraries via WorldCat.org Connect to Libraries Provide Value Generate Traffic WorldCat.org Libraries
Demo <ul><li>Library affiliation </li></ul><ul><li>Library profile page – new!  </li></ul>
Find in a Library through your Android Phone
Mobile Web Applications http://mobileworldcat.org
WorldCat Mobile pilot Over 14,000 downloads since Jan. 2009!  Download at www.worldcat.org/m/
Using WorldCat.org to Build Web-scale for Libraries <ul><li>WorldCat.org aims to provide unique value by: </li></ul><ul><l...
WorldCat.org numbers –  Good news for libraries <ul><li>Traffic continues to grow at an impressive rate!  </li></ul><ul><l...
<ul><li>Enhanced digital material search & access </li></ul><ul><li>Library search </li></ul><ul><li>Further international...
Open Discussion <ul><li>Are we on the right track? </li></ul><ul><li>What do you like / dislike? </li></ul><ul><li>What ot...
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  • Mark Matienzo at NYPL developed this demonstration application, which uses the WorldCat API and xISBN along with Google Maps to locate nearby libraries holding an item.
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    1. 1. Jasmine de Gaia Product Management WorldCat Consumer Discovery Social Networking & WorldCat.org
    2. 2. Social networking is now mainstream <ul><li>Widespread adoption of social networking! </li></ul><ul><li>Library of Congress </li></ul><ul><ul><li>Expanded on its successful 15.7M views Flickr experiment and is now posting material at iTunes and YouTube. </li></ul></ul><ul><li>Museums / Special Libraries </li></ul><ul><ul><li>Conversations with curators and content providers </li></ul></ul><ul><li>National Science Foundation </li></ul><ul><ul><li>$15M grant program for social computational systems </li></ul></ul><ul><li>Fastest growing demographic on Facebook? Women over 55! </li></ul>
    3. 3. WorldCat.org Strategy <ul><li>WorldCat.org Strategy </li></ul><ul><li>Create a worldwide web-scale, end-user centered presence for libraries driven by three key objectives: </li></ul><ul><li>1. Raising global awareness and find-ability of libraries </li></ul><ul><li>2. Increasing library relevancy by providing more access, content and value </li></ul><ul><li>3. Connecting users, both physically & online, to libraries & library services </li></ul>
    4. 4. Driving Usage of Libraries via WorldCat.org Connect to Libraries Provide Value Generate Traffic WorldCat.org Libraries
    5. 5. Driving Usage of Libraries via WorldCat.org Connect to Libraries Provide Value Generate Traffic WorldCat.org Libraries
    6. 6. People are twittering about us!
    7. 7. WorldCat Downloadable Widgets – Search Box
    8. 8. WorldCat Downloadable Widgets – Keyword Search
    9. 9. List Widget
    10. 11. Google Books
    11. 12. Facebook Ad Campaigns
    12. 13. YouTube Videos <ul><li>Citations Tool – over 16,000 downloads! </li></ul><ul><li>Hackathon </li></ul><ul><li>List creation </li></ul><ul><li>Videos created by others </li></ul><ul><li>Why I love WorldCat – coming soon! </li></ul>
    13. 15. Driving Usage of Libraries via WorldCat.org Connect to Libraries Provide Value Generate Traffic WorldCat.org Libraries
    14. 16. Demo <ul><li>Detailed record redesign </li></ul><ul><li>Reviews & Ratings </li></ul><ul><li>Lists </li></ul><ul><li>List watching </li></ul><ul><li>Saved search </li></ul><ul><li>Tags </li></ul><ul><li>www.worldcat.org </li></ul>
    15. 17. WorldCat Hackathon <ul><li>Held at NYC Public Library, Nov. 7-8, 2008 </li></ul><ul><li>Over 35 participants </li></ul><ul><li>2 nd session held in Amsterdam last week </li></ul><ul><li>Generated lots of creative ideas & helped inform our product plans </li></ul>
    16. 18. Visualizing WorldCat Holdings Created by Mark Matienzo at NYPL
    17. 19. Driving Usage of Libraries via WorldCat.org Connect to Libraries Provide Value Generate Traffic WorldCat.org Libraries
    18. 20. Demo <ul><li>Library affiliation </li></ul><ul><li>Library profile page – new! </li></ul>
    19. 21. Find in a Library through your Android Phone
    20. 22. Mobile Web Applications http://mobileworldcat.org
    21. 23. WorldCat Mobile pilot Over 14,000 downloads since Jan. 2009! Download at www.worldcat.org/m/
    22. 24. Using WorldCat.org to Build Web-scale for Libraries <ul><li>WorldCat.org aims to provide unique value by: </li></ul><ul><li>1. Embedding libraries in the internet on your behalf </li></ul><ul><li>2. Providing unique & aggregated content for all library users </li></ul><ul><li>3. Driving more usage of libraries (local, regional & global) </li></ul>
    23. 25. WorldCat.org numbers – Good news for libraries <ul><li>Traffic continues to grow at an impressive rate! </li></ul><ul><li>Over 500 million click-throughs to WorldCat.org </li></ul><ul><li>16 million page views per month </li></ul><ul><li>Over 27 million click-throughs to library services (OPAC, ILL, OpenURL, etc.) </li></ul>
    24. 26. <ul><li>Enhanced digital material search & access </li></ul><ul><li>Library search </li></ul><ul><li>Further internationalization efforts </li></ul><ul><li>Authoritative content </li></ul><ul><li>More widgets </li></ul><ul><li>Additional strategic partnerships </li></ul>What’s Next?
    25. 27. Open Discussion <ul><li>Are we on the right track? </li></ul><ul><li>What do you like / dislike? </li></ul><ul><li>What other features would you like to see? </li></ul><ul><li>What are your patrons asking for? </li></ul><ul><li>Thoughts on emerging trends or mashups? </li></ul><ul><li>Thanks for your feedback! </li></ul>
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