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  • What does “active” Epocrates physicians mean? Redo graph.
  • What does “active” Epocrates physicians mean? Redo graph.
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    1. 1. Mobile Medical Technology Presentation 2009
    2. 2. Introduction and Agenda <ul><li>Challenges Facing Today’s Clinicians </li></ul><ul><li>Mobile Device Adoption and Use </li></ul><ul><li>Case Study Demonstration </li></ul><ul><li>Summary </li></ul><ul><li>Appendix – Epocrates Information </li></ul>CONFIDENTIAL AND PROPRIETARY © Epocrates, Inc. All rights reserved. To learn more about Epocrates, please visit us at www.epocrates.com Slide
    3. 3. Challenges Facing Today’s Clinicians <ul><li>Did you know? </li></ul><ul><li>More than 1.5 million Americans are injured every year by drug errors 1 </li></ul><ul><li>At least 25% of all medication-related injuries are preventable </li></ul><ul><li>4 out of 4 U.S. adults take at least 1 medication or dietary supplement every day; almost 1/3 take 5 or more </li></ul><ul><li>An average 75 year old has 3 chronic conditions, regularly uses 5 prescription drugs and multiple OTC products, and sees more than one physician 2 </li></ul><ul><li>65% of patients who walk into a physician’s office leave with a prescription 3 </li></ul>CONFIDENTIAL AND PROPRIETARY © Epocrates, Inc. All rights reserved. To learn more about Epocrates, please visit us at www.epocrates.com Slide 1. Institute of Medicine report 2006;2. Alliance for Aging Research, 2004;3. CDC National Ambulatory Medical Care Survey, 2000
    4. 4. Mobile Device Usage Among Physicians Manhattan Research 2009, Taking the Pulse® v9.0 Over 60% of physicians use a smartphone or PDA CONFIDENTIAL AND PROPRIETARY © Epocrates, Inc. All rights reserved. To learn more about Epocrates, please visit us at www.epocrates.com Epocrates is the primary mobile reference used by physicians Slide (% of all physicians) (% of physicians accessing drug references on a smartphone/PDA)
    5. 5. Primary Use of Mobile Devices CONFIDENTIAL AND PROPRIETARY © Epocrates, Inc. All rights reserved. To learn more about Epocrates, please visit us at www.epocrates.com Slide Manhattan Research 2008, Taking the Pulse®
    6. 6. #1 Rated: Epocrates Essentials <ul><li>Epocrates Essentials ($159/yr) </li></ul><ul><li>Premium drug and formulary reference </li></ul><ul><ul><li>Thousands of brand and generic medications </li></ul></ul><ul><ul><li>Hundreds of over-the-counter and herbal medicines </li></ul></ul><ul><ul><li>Health plan coverage information </li></ul></ul><ul><li>Disease reference and integrated assessment tool </li></ul><ul><ul><li>Over one thousand disease topics and condition </li></ul></ul><ul><li>Diagnostic & laboratory reference </li></ul><ul><ul><li>Hundreds of tests and panels </li></ul></ul>CONFIDENTIAL AND PROPRIETARY © Epocrates, Inc. All rights reserved. To learn more about Epocrates, please visit us at www.epocrates.com Slide “ I consider Epocrates in all its variations the must-have application for family physicians.” Dr. Lin
    7. 7. Epocrates helps reduces medical errors and increases efficiency CONFIDENTIAL AND PROPRIETARY © Epocrates, Inc. All rights reserved. To learn more about Epocrates, please visit us at www.epocrates.com Slide Study by Brigham & Women’s Hospital researchers; published JAMIA 2006 <ul><li>60% report avoiding 3+ adverse events/ medical errors in prior month </li></ul><ul><li>Physicians use Epocrates more than 6 times per day </li></ul><ul><li>Physicians report daily improvement in patient care </li></ul>Harvard researchers report on Epocrates use 45% of physicians report saving >20 minutes per day Epocrates survey 2009 (n= 2,075 physicians
    8. 8. Mobile Device Use in Education Approx. 70-80% of all 3 rd & 4 th year medical students use a mobile device <ul><li>Schools that support the use of mobile medical technology </li></ul>CONFIDENTIAL AND PROPRIETARY © Epocrates, Inc. All rights reserved. To learn more about Epocrates, please visit us at www.epocrates.com Slide 45% of students own an iPhone/iPod touch; 60% without a smartphone plan to buy one in the next year Epocrates, Future Physicians of America Survey IV, 2009 iPhone/ iPod touch Palm PDA Palm smart-phone Black-berry WinMobile PPC Other 30% of all U.S. medical schools require mobile device use for some/all of their students; an additional 50% of schools “strongly recommend” use
    9. 9. Rapid Adoption of Mobile Technology <ul><li>Continued spread of wireless networks, with 3G and 4G speed for easy access to the internet </li></ul><ul><li>More useful software and wider variety of applications </li></ul><ul><li>Greater device variety </li></ul><ul><li>Lower costs </li></ul><ul><ul><li>Device hardware </li></ul></ul><ul><ul><li>Services and applications </li></ul></ul><ul><li>Improved technology </li></ul><ul><ul><li>Memory, resolution, speed, ease-of-use, multi-functional </li></ul></ul>CONFIDENTIAL AND PROPRIETARY © Epocrates, Inc. All rights reserved. To learn more about Epocrates, please visit us at www.epocrates.com Slide
    10. 10. Mobile Device Selection Things to consider when purchasing hardware <ul><li>Operating System </li></ul><ul><ul><li>iPhone or iPod touch device </li></ul></ul><ul><ul><li>BlackBerry devices (Ex: Storm, Bold, Curve) </li></ul></ul><ul><ul><li>Palm OS or Web OS (Ex: Treo, Tungsten, Palm Pre) </li></ul></ul><ul><ul><li>Windows Mobile Professional (Ex: iPAQ, Samsung Omnia HTC Tilt) </li></ul></ul><ul><ul><li>Windows Mobile Standard (Ex: Motorola Q, T-Mobile Dash, Samsung BlackJack) </li></ul></ul><ul><ul><li>Android OS (Ex: Motorola Droid, Google My Touch) </li></ul></ul><ul><li>Memory </li></ul><ul><ul><li>Available device memory </li></ul></ul><ul><ul><li>Expansion card capability </li></ul></ul><ul><li>Price </li></ul><ul><ul><li>Range from under $100 to over $500 </li></ul></ul><ul><li>Premium features </li></ul><ul><ul><li>Keyboard </li></ul></ul><ul><ul><li>Touch screen </li></ul></ul><ul><ul><li>Other features (e.g., camera, MP3) </li></ul></ul>CONFIDENTIAL AND PROPRIETARY © Epocrates, Inc. All rights reserved. To learn more about Epocrates, please visit us at www.epocrates.com Slide For product and price comparisons visit: www.zda.net www.pdamd.com
    11. 11. Summary <ul><li>Mobile devices are a part of the standard practice of medicine </li></ul><ul><ul><li>64% of physicians use a mobile device </li></ul></ul><ul><ul><li>Approximately 70-80% of 3 rd and 4 th year medical students use mobile devices </li></ul></ul><ul><ul><li>Mobile devices are as “essential as the stethoscope” for many clinicians </li></ul></ul><ul><li>Use of mobile technology has been shown to: </li></ul><ul><ul><li>Reduce medication errors </li></ul></ul><ul><ul><li>Improve quality of care </li></ul></ul><ul><ul><li>Save time and money </li></ul></ul>CONFIDENTIAL AND PROPRIETARY © Epocrates, Inc. All rights reserved. To learn more about Epocrates, please visit us at www.epocrates.com Slide <ul><li>Most popular current applications used include clinical and formulary reference tools </li></ul>
    12. 12. Practical Applications <ul><li>Situation </li></ul><ul><ul><li>A 58 year old woman comes into clinic with complaints of a sore throat, non-productive cough, and runny/stuffy nose. She’s been self-treating with Advil Cold and Sinus without relief. She also states she has been “feeling down” over the past month and wants to know if she can take St. John’s Wort. </li></ul></ul><ul><ul><li>Past Medical History: advanced renal cell carcinoma </li></ul></ul><ul><ul><li>Current Medications: aspirin, temsirolimus </li></ul></ul><ul><li>Clinical Reference Use </li></ul><ul><ul><li>Using the Interaction Checker , clinician notes a significant interaction between temsirolimus and St. John’s Wort and advises patient not to take it. </li></ul></ul><ul><ul><li>Clinician believes patient will benefit from an antidepressant upon further evaluation. Clinician looks up “depression” in Epocrates Dx ™ for medication options and decides to treat with an SSRI, escitalopram. Clinician looks in Epocrates Rx ® for any contraindications and potential drug interactions. </li></ul></ul><ul><ul><li>Using the Formulary feature, clinician confirms that the patient’s insurance plan (Blue Shield of California) covers escitalopram. Clinician discovers it is covered at tier 3 (highest copay) with prior authorization and decides to change to a less expensive alternative, citalopram. </li></ul></ul><ul><ul><li>Clinician looks up Advil Cold and Sinus and realizes it does not contain an antitussive or antihistamine, which could relieve some of her symptoms. Clinician looks in Epocrates Rx ® by class for an analgesic/antihistamine/antitussive/decongestant product to give as recommendations. </li></ul></ul>CONFIDENTIAL AND PROPRIETARY © Epocrates, Inc. All rights reserved. To learn more about Epocrates, please visit us at www.epocrates.com Slide
    13. 13. Appendix Epocrates Company & Product Information
    14. 14. Epocrates is the leading provider of point-of-care clinical software <ul><li>>900,000 active healthcare professionals world-wide </li></ul><ul><li>450,000 other U.S. healthcare professionals </li></ul><ul><ul><li>Nurses, pharmacists, dentists, physicians assistants & other healthcare professionals </li></ul></ul><ul><li>Over 40% U.S. medical students </li></ul>CONFIDENTIAL AND PROPRIETARY © Epocrates, Inc. All rights reserved. To learn more about Epocrates, please visit us at www.epocrates.com Slide 80% of users surveyed report being referred by a colleague or friend Over 1 in 3 U.S. physicians (>250K)
    15. 15. Recognized and Trusted Brand Among Physicians CONFIDENTIAL AND PROPRIETARY © Epocrates, Inc. All rights reserved. To learn more about Epocrates, please visit us at www.epocrates.com Slide Source: Annual Report on Physician Practice, 2007, survey time period of February – May 2006. (1) Asked in Southwest, South, West and Midwest Regions only. (2) Asked in Southwest, South, West and Midwest Regions only. (3) Formerly WebMD, changed to Emdeon in 2006. <ul><li>High brand recognition among physicians </li></ul><ul><li>Second only to Microsoft among 18 leading healthcare technology companies </li></ul>(1) (1) (1) (2) (3) 20 40 60 80 100
    16. 16. Epocrates helps reduces medical errors and increases efficiency Over 40% of physicians report avoiding 2 or more ADEs per week CONFIDENTIAL AND PROPRIETARY © Epocrates, Inc. All rights reserved. To learn more about Epocrates, please visit us at www.epocrates.com Slide 45% of physicians report saving >20 minutes per day Epocrates survey, 2009, 2,075 physicians
    17. 17. Epocrates Rx ® Drug and Formulary Reference – Free! <ul><li>Information on thousands of drugs </li></ul><ul><ul><li>Adult and pediatric dosing (inc. renal/hepatic) </li></ul></ul><ul><ul><li>MultiCheck® drug interaction checker </li></ul></ul><ul><ul><li>Safety information (e.g., Black box warnings, pregnancy and lactation) </li></ul></ul><ul><li>Health plan coverage information: </li></ul><ul><ul><li>Co-pay tiers, quantity limits, prior authorization </li></ul></ul><ul><ul><li>Many national, regional & Medicaid plans, plus all Medicare Part D plans </li></ul></ul><ul><li>Free updates and clinical news </li></ul><ul><ul><li>New drugs and interactions </li></ul></ul><ul><ul><li>Drug recalls </li></ul></ul><ul><ul><li>DocAlerts for your specialty </li></ul></ul>CONFIDENTIAL AND PROPRIETARY © Epocrates, Inc. All rights reserved. To learn more about Epocrates, please visit us at www.epocrates.com Slide Instant answers to your clinical questions
    18. 18. Epocrates Rx Pro ® Drug and Treatment Guide ($99/year) <ul><li>Information on thousands of prescription, over-the-counter and herbal medicines </li></ul><ul><ul><li>Thousands of prescription drugs </li></ul></ul><ul><ul><li>Hundreds of herbal medicines </li></ul></ul><ul><ul><li>Hundreds of over-the-counter drug monographs </li></ul></ul><ul><ul><li>Drug interaction checker and pill pictures (iPhone and BlackBerry platforms) </li></ul></ul><ul><li>Infectious disease treatment guide </li></ul><ul><ul><li>Search by body system, bug or drug </li></ul></ul><ul><ul><li>Access empiric and specific treatment recommendations in seconds </li></ul></ul><ul><li>IV compatibility checker and weight-based dosing calculator </li></ul>CONFIDENTIAL AND PROPRIETARY © Epocrates, Inc. All rights reserved. To learn more about Epocrates, please visit us at www.epocrates.com Slide More treatments, more answers
    19. 19. Epocrates Essentials ® Drug and Disease Reference ($159) <ul><li>Building on Epocrates drug reference, the premium suit includes: </li></ul><ul><li>Disease Content </li></ul><ul><ul><li>Peer-reviewed disease content </li></ul></ul><ul><ul><li>Over 1,200 disease topics and conditions </li></ul></ul><ul><ul><li>Evidence-based treatment options </li></ul></ul><ul><ul><li>Infectious disease guide </li></ul></ul><ul><li>OTC and Herbal Drug information </li></ul><ul><ul><li>Hundreds of herbal drugs </li></ul></ul><ul><ul><li>Hundreds of over-the-counter drug monographs </li></ul></ul><ul><li>Lab information & More </li></ul><ul><ul><li>Hundreds of diagnostic & lab tests </li></ul></ul>CONFIDENTIAL AND PROPRIETARY © Epocrates, Inc. All rights reserved. To learn more about Epocrates, please visit us at www.epocrates.com Slide Comprehensive drug, disease, and lab information
    20. 20. Epocrates Essentials Deluxe ® Complete Suite ($199) <ul><li>Drug and formulary reference </li></ul><ul><ul><li>Thousands of prescription, over-the-counter and alternative medicines </li></ul></ul><ul><li>Disease guide and symptom assessment tool </li></ul><ul><ul><li>Over 1,200 diseases topics and conditions </li></ul></ul><ul><ul><li>Treatment recommendations </li></ul></ul><ul><ul><li>Evidence-based findings (BMJ Group partnership) </li></ul></ul><ul><li>Diagnostic and laboratory reference </li></ul><ul><ul><li>Hundreds of tests and panels </li></ul></ul><ul><li>ICD-9 and CPT ® coding guide </li></ul><ul><ul><li>More than 20,000 codes </li></ul></ul><ul><ul><li>Look up by category, keyword or code </li></ul></ul><ul><li>Medical dictionary </li></ul><ul><ul><li>Over 100,000 definitions and more for medical terms </li></ul></ul><ul><ul><li>Sourced from Stedman’s Dictionary 28 th Edition </li></ul></ul><ul><li>Now available iPhone/iPod touch! </li></ul>CONFIDENTIAL AND PROPRIETARY © Epocrates, Inc. All rights reserved. To learn more about Epocrates, please visit us at www.epocrates.com Slide Complete mobile clinical practice suite
    21. 21. DocAlert ® Clinical Messages – Free! <ul><li>DocAlert clinical partners include: </li></ul><ul><ul><li>Government </li></ul></ul><ul><ul><li>Content Providers </li></ul></ul><ul><ul><li>Specialty and state medical associations </li></ul></ul><ul><li>DocAlert content includes: </li></ul><ul><ul><li>Safety alerts and product recalls </li></ul></ul><ul><ul><li>New journal articles </li></ul></ul><ul><ul><li>Evidence-based medicine recommendations </li></ul></ul><ul><ul><li>Clinical information </li></ul></ul>CONFIDENTIAL AND PROPRIETARY © Epocrates, Inc. All rights reserved. To learn more about Epocrates, please visit us at www.epocrates.com Slide Sponsored DocAlerts are always identified & limited Important clinical news sent directly to your mobile device
    22. 22. Mobile Resource Centers– Free! <ul><li>Handheld resources that can help you stay current and save time and effort </li></ul><ul><ul><li>Relevant clinical news and research </li></ul></ul><ul><ul><li>Specific to medical conditions or specialties </li></ul></ul><ul><ul><li>Articles include unique insight and commentary by Contributing Editors </li></ul></ul>CONFIDENTIAL AND PROPRIETARY © Epocrates, Inc. All rights reserved. To learn more about Epocrates, please visit us at www.epocrates.com Slide <ul><ul><li>Available for Palm OS, Windows Mobile and iPhone/iPod touch devices </li></ul></ul><ul><li>Topics include: </li></ul><ul><ul><li>Venous Thromboembolism </li></ul></ul><ul><ul><li>Leukemia </li></ul></ul><ul><ul><li>Pain Management </li></ul></ul><ul><ul><li>Diabetes </li></ul></ul><ul><ul><li>Atrial Fibrillation </li></ul></ul><ul><ul><li>Infection Management </li></ul></ul>Maintained by Key Opinion Leaders
    23. 23. Epocrates Online: Decision Support at the Point-of-Care <ul><li>Thousands of brand and generic drugs, hundreds of over-the-counter and herbal medicines </li></ul><ul><ul><li>Drug interaction checker with prescription, over-the-counter and herbal medicines </li></ul></ul><ul><ul><li>Drug pricing </li></ul></ul><ul><ul><li>Pill pictures and printable patient education handouts </li></ul></ul><ul><ul><li>Health insurance and all Medicare Part D formularies </li></ul></ul><ul><li>Peer-reviewed disease monographs </li></ul><ul><ul><li>Evidence-based findings (BMJ Group partnership) </li></ul></ul><ul><ul><li>Treatment recommendations </li></ul></ul><ul><ul><li>National society guidelines and image library </li></ul></ul>CONFIDENTIAL AND PROPRIETARY © Epocrates, Inc. All rights reserved. To learn more about Epocrates, please visit us at www.epocrates.com Slide Epocrates Online (free & premium) Easy access from any computer with connection to the internet www.epocrates.com/online Internet-based drug and disease reference
    24. 24. Group Sales for Institutions <ul><li>Discounts are available on Epocrates products for organizations of 10 or more </li></ul><ul><ul><li>Hospitals </li></ul></ul><ul><ul><li>Schools </li></ul></ul><ul><ul><li>Residency Programs </li></ul></ul><ul><ul><li>Government agencies </li></ul></ul>CONFIDENTIAL AND PROPRIETARY © Epocrates, Inc. All rights reserved. To learn more about Epocrates, please visit us at www.epocrates.com Slide <ul><li>Benefits include </li></ul><ul><ul><li>Flexible packages to meet your needs </li></ul></ul><ul><ul><li>Consistent access to clinical resources </li></ul></ul><ul><ul><li>Easy site-wide implementation </li></ul></ul><ul><ul><li>Limited IT resources required </li></ul></ul>
    25. 25. Epocrates Honors® Program CONFIDENTIAL AND PROPRIETARY © Epocrates, Inc. All rights reserved. To learn more about Epocrates, please visit us at www.epocrates.com Slide <ul><li>Benefits of joining Epocrates Honors </li></ul><ul><ul><li>Join the #1 healthcare online survey community </li></ul></ul><ul><ul><li>Share your insights </li></ul></ul><ul><ul><li>Get compensated for your time </li></ul></ul><ul><li>Once opted-in, members are invited to participate in market research via email </li></ul><ul><li>Surveys are completed online </li></ul><ul><ul><li>Average survey is 15 minutes </li></ul></ul><ul><ul><li>Honorarium based on survey length </li></ul></ul><ul><ul><li>Survey topics include product concepts and new treatments </li></ul></ul>To learn more visit: www.epocrates.com/honors Get paid for your clinical insights
    26. 26. The Epocrates Guarantee CONFIDENTIAL AND PROPRIETARY © Epocrates, Inc. All rights reserved. To learn more about Epocrates, please visit us at www.epocrates.com Slide <ul><li>The Epocratic Oath </li></ul><ul><ul><li>We are committed to accuracy and integrity in our content. </li></ul></ul><ul><ul><li>We strive to build the most user-friendly mobile software for clinicians </li></ul></ul><ul><ul><li>We guarantee to help you save time and improve care with our products </li></ul></ul>
    27. 27. Getting Started with Epocrates <ul><li>Setting up an account </li></ul><ul><ul><li>You must register at www.epocrates.com/account.do and set up an account to access any tools or resources – it’s easy and free </li></ul></ul><ul><li>Selecting a platform and a product </li></ul><ul><ul><li>Once you have registered, choose a platform </li></ul></ul><ul><ul><ul><li>Mobile device platforms include: iPhone/iPod touch, BlackBerry, Palm OS, Windows Mobile Professional and Standard – Coming Soon: WebOS and the Android platform </li></ul></ul></ul><ul><ul><ul><li>If you do not have a compatible mobile device, you can access our online product </li></ul></ul></ul><ul><ul><li>Next, you can select a product that is compatible with your platform </li></ul></ul><ul><ul><ul><li>Mobile device products include: Epocrates Essentials Deluxe, Epocrates Essentials, Epocrates Rx Pro and Epocrates Rx Free </li></ul></ul></ul><ul><ul><ul><li>Online products include Epocrates Online Premium and Epocrates Online Free </li></ul></ul></ul><ul><li>Follow the download instructions </li></ul><ul><ul><li>iPhone – go to the iTunes App Store and download Epocrates </li></ul></ul><ul><ul><li>BlackBerry – go to get.epocrates.com in your device web browser </li></ul></ul><ul><ul><li>Palm – download from a sync cable or wirelessly, see epocrates.com for details </li></ul></ul><ul><ul><li>Windows Mobile - download from a sync cable or wirelessly, see epocrates.com for details </li></ul></ul><ul><ul><li>Epocrates Online – a internet-based reference, so there’s nothing to download </li></ul></ul>CONFIDENTIAL AND PROPRIETARY © Epocrates, Inc. All rights reserved. To learn more about Epocrates, please visit us at www.epocrates.com Slide Mobile and Online access starts at www.epocrates.com
    28. 28. Epocrates Product Requirements <ul><li>Palm & Windows Devices </li></ul><ul><li>Palm OS devices </li></ul><ul><ul><li>OS 5.0 or higher </li></ul></ul><ul><ul><li>Memory reqs: min. 5.8MB </li></ul></ul><ul><ul><li>Can be updated wirelessly or with sync cable </li></ul></ul><ul><li>Windows Mobile Professional devices </li></ul><ul><ul><li>Windows Mobile 5.0 or 6 OR Pocket PC 2003, 2003 SE </li></ul></ul><ul><ul><li>Memory reqs: min. 4.9MB </li></ul></ul><ul><ul><li>Can be updated wirelessly or with sync cable </li></ul></ul><ul><li>Windows Mobile Standard devices </li></ul><ul><ul><li>Windows Mobile Smartphone 2003 and Windows Mobile 6 </li></ul></ul><ul><ul><li>Memory reqs: min. 3.5MB </li></ul></ul><ul><ul><li>Requires wireless updates – need data plan </li></ul></ul><ul><li>Coming Soon! – Web OS and Android devices </li></ul><ul><ul><li>Native applications at the end of 2009 </li></ul></ul><ul><li>iPhone/iPod touch & </li></ul><ul><li>BlackBerry Devices </li></ul><ul><li>iPhone/iPod touch devices </li></ul><ul><ul><li>OS 2.0 or higher </li></ul></ul><ul><ul><li>Memory reqs: min. 8MB </li></ul></ul><ul><ul><li>Requires wireless updates or Wi-Fi connection </li></ul></ul><ul><li>BlackBerry devices </li></ul><ul><ul><li>OS 4.1 or higher </li></ul></ul><ul><ul><li>Memory reqs: min. 10MB – 5MB </li></ul></ul><ul><ul><li>Requires wireless updates or Wi-Fi connection – data plan strongly recommended </li></ul></ul>CONFIDENTIAL AND PROPRIETARY © Epocrates, Inc. All rights reserved. To learn more about Epocrates, please visit us at www.epocrates.com Slide <ul><li>Epocrates Online </li></ul><ul><li>Free & Premium subscriptions </li></ul><ul><ul><li>Available through a computer with an internet connection </li></ul></ul><ul><ul><li>Register for free at www.epocrates.com/online </li></ul></ul><ul><ul><li>No download necessary! </li></ul></ul>Learn more at www.epocrates.com/products Choose a mobile device at www.epocrates.com/gomobile
    29. 29. Epocrates Myths CONFIDENTIAL AND PROPRIETARY © Epocrates, Inc. All rights reserved. To learn more about Epocrates, please visit us at www.epocrates.com Slide <ul><li>Epocrates does NOT: </li></ul><ul><li>Share or sell user’s contact information </li></ul><ul><li>Share or sell individual users’ lookup data </li></ul><ul><li>Disclose the identity of our users </li></ul><ul><li>Track or access the use of non-Epocrates PDA applications (calendar, emails) </li></ul><ul><li>Get paid by pharmaceutical companies to include drugs or treatment recommendations in our database </li></ul>Epocrates values you as our customer – we do not disclose any personal information to third parties
    30. 30. Thank you! Questions or comments? Email community@epocrates.com

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