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Company

  1. 1. Company & Technology Summary July 2008 Logovision Wireless Inc. “ Wherever you are, there you go”
  2. 2. Company Background <ul><li>Founded in August 2004 </li></ul><ul><li>Inventor of groundbreaking wireless multimedia technologies </li></ul><ul><li>Privately funded </li></ul><ul><li>Headquartered in Toronto, Ontario </li></ul><ul><li>Currently 4 flagship commercial products released </li></ul><ul><li>See http://www.movidity.com/aboutus.htm </li></ul>
  3. 3. Suite of Applications running on a Common Platform details www.logovisionwireless.com/LogovisionMovidityBrochure.doc <ul><li>www.mymovy.com – world’s first on-demand, handheld searchable, video mobilizing “YouTube” site, but including live mobile streaming as well and secure, independent corporate “portals”; immediate to-mobile transcoding of video/audio assets in other formats </li></ul><ul><li>MMES (Multimedia Mobilizing Enterprise System) is a multimedia on-demand web-based application platform that allows corporations, institutions and broadcasters to “mobilize” video and/or audio content with the full complement of functions of mymovy.com. </li></ul><ul><li>MC2 (MovyCam2) is a handheld-to-handheld live and archived video streaming application which mobile users can to stream live video captured by their cellphone cameras to other handheld users using a network/device independent java midlet. </li></ul><ul><li>MLSS (Multi-feed Large Scale Surveillance) is a mobile MULTIFEED on-demand mobile transcoding live video stream application which can to stream live video captured by hundreds of camera feeds to mobile users. </li></ul>
  4. 4. Product/Technology Advantage <ul><li>Massive scalability – 100,000s concurrent mobile video clients through a small number standard quadcore Linux servers; software does not limit further scalability </li></ul><ul><li>Low Cost – no specific infrastructure required </li></ul><ul><li>Network agnostic – our IP based technology does not rely on any proprietary network protocol </li></ul><ul><li>Device democracy – our products run without issue on any JAVA enabled device (e.g., Blackberry, Android(pending), cell phones), as well as the iPhone </li></ul><ul><li>Live or Archived – our technology uniquely works with either live or archived multimedia </li></ul><ul><li>Licensable Mobile Video solutions – individual corporate hosting is possible through all products which combine mobile transcoding/authoring, live and archived streaming, large-scale database access of content, branded, discrete mobile players and portals </li></ul><ul><li>Mobile video assets of corporate clients can be managed by corporate clients of the network provider </li></ul>
  5. 5. Product/Technology Advantage <ul><li>Immediate Deployment - Our products/technology will run anywhere in the world right away, except on certain handsets in South Korea (because the variation in midp2 java that is used on cell phones on South Korea; Samsung, LG, Sanyo, however, use the global midp2 standard everywhere else). Our applications will also not run on the majority of handsets in Japan, which use &quot;Doja&quot; a predecessor of midp2 as java environment (though we did, in fact, port our old player to Doja once in a couple of days as a test </li></ul><ul><li>Internet Based - Our video &quot;streaming&quot; is Internet based and doesn't have to be provisioned through the cellular network provider; our video streaming will run on any standard cellular or wireless ip-network - edge, evdo, 3g, wifi; live streams start almost immediately, archived video requires some initial buffering but works pretty well. Also, transmission will run on ipv4 and ipv6 (immediately). </li></ul><ul><li>Mobile Video Authoring and Handheld Platforms - Our solutions can transcode existing video streams or content and immediately mobilize them without the need of authoring software and without special profile definitions for different kinds of handsets. We support BlackBerries (with more than one video and audio formats); java/j2me handsets - Nokia, Sony Ericcson, Samsung, LG, Sanyo, and newer Motorola handsets (Motorola's implementation of java and 3gp support has historically  been a problem for us, and others); iPhone; GooglePhone/Android (is potentially interesting for us because (1) programming is in java and we can just port applications; (2) the operating system is Linux and that is what we use in the server side); we can also support Windows CE devices because we can transcode our video stream into Windows compatible format - we just haven't done this because the market for these devices in smaller and less focused than BlackBerry, iPhone and other smartphones (e.g. Nokia) </li></ul><ul><li>Interactive - our transmission model is structure for precise interactive capabilities; resolved to 5 second intervals of video, we can switch to a website, another video, etc.; our statistics about video usage are resolved at 5 second intervals and report this information and use it for billing, demographics, loyalty points, etc. Global – no geographic boundaries to access multimedia </li></ul><ul><li>Additional Control - our video solutions are all maintained through websites on the server side and in our mobile clients, users can stipulate video, audio only, timeshifting (on both live up to 24hrs and archived), handset type; in Multifeed which is all live streaming, they can stipulate display, bitrate, framerate...ad hoc..and hence control these factors to provide the best quality service depending on where they are. </li></ul>
  6. 6. Product Benefits DESCRIPTION BENEFIT FEATURE World’s first mobilization system through an easy-to-use web interface; no authoring software is to mobilize media assets for handsets or networks First-to-market capability, allowing anyone to mobilize media Media mobilization Powerful capabilities spanning consumer, content owner/ creator and broadcaster scale Video / audio in live and archived form Live & archived media Media is accessible from Java cell phones, Blackberry, iPhone, and without much extension, GooglePhone(Linux phone) and Windows CE devices Supports more handsets than any other system, greater potential subscriber base Broad device support Transmission System is global extension and cell network agnostic; depends only on the most standard Internet protocol…even for live streaming; localized versions of applications are easily accomplished for language and culture as server software – DBMS and content streaming - is easily replicated for discrete new sets of users World-wide availability with localization Global reach
  7. 7. Product Benefits Compact Java based player works on a broader range of mobile devices allowing many more potential users than other authoring mobile video streaming server offerings Dramatically larger user base Generic player DESCRIPTION BENEFIT FEATURE Creation of small and large social communities for media sharing Private groups, messaging, sharing Embedded social networking Unique, patentable technology differentiates from competition and provides wide ranging benefits and leverage; patentable technology is continually being produced and represented in even new applications IP protection Intellectual property with patents pending Less susceptible to wireless transmission problems since wireless bandwidth is shared and highly variable Enhanced user experience; provide a structure for interactive streaming, bitrate adaptation and lossless packet delivery Unique “Object” Transmission Model Highest known performance for software-only based JAVA player (35+ FPS MPEG4); player also interchangeably uses embedded video/audio codecs on the handheld – mpeg4, h264, amr, mp3, aac, wmv Superior video & audio performance Multi-codec, efficient player
  8. 8. Product Benefits Provides for both small and large scale roll-out at a fraction of current costs Reduces CAPEX / OPEX Simple implementation & operation DESCRIPTION BENEFIT FEATURE End-user control and interaction with media opens up broad applications for website interaction and even codec settings (see Multifeed application) Interactive user experience, creates “sticky” services Interactive capability Significantly reduces hardware needs, improves latency (fast conversion of media), minimizes bandwidth requirements, most media formats – wmv, h264, mpeg4, avi, mov, flv, ogg, rm, etc. Efficient resource use; software only and stand linux server scalable High performance mobile transcoding for either live or archived video/audio Requires no special wireless protocols, gateways or other infrastructure – leverages existing Internet web servers and other widely used components – supports edge, wifi, evdo, 3, etc. without restriction Dramatically reduces infrastructure cost IP based and a simple octet stream
  9. 9. Product Benefits DESCRIPTION BENEFIT FEATURE Practically infinite scalability by adding individual, low cost web servers across geographic regions, each supporting thousands of concurrent users Concurrent mobile client and transmission bandwidth scalable Massive Scalability Is independent of any network (e.g., CDMA, GPRS) or manufacturer Available to all network providers and users Network Independent Uses embedded functionality of mobile devices and customization for branding and individual capabilities / markets Wide distribution and vertical market specific OEM & customizable
  10. 10. Demos ( aslo see product websites/mobile clients ) Movidity, LogoVision Wireless j2me decoder mpeg4 Nokia 6630 http://www.youtube.com/watch?v=JoNBGPqpHfg&feature=user DESCRIPTION URL Blackberry BOLD video streaming http://www.youtube.com/watch?v=lliTzD79cHU Movidity MyMovy Video Streaming to iPhone iPod Touch http://www.youtube.com/watch?v=3Pzxve5qz8c&feature=related Adaptive Bitrate Video Object Streaming to 3G BlackBerryBOLD http://www.youtube.com/watch?v=JL5Hpz-oXDU&feature=user
  11. 11. Competitive Comparison <ul><li>Windows Media streaming - just runs on Windows handsets; has to be pre-installed, but it is since they are the handset manufacturer; mobile video streaming runs OK over 3G, but maybe not over EDGE, EVDO </li></ul><ul><li>Quicktime/Apple - just runs on the iPhone; has to be pre-installed but it is since they are the manufacturer; mobile video streaming requires a different server </li></ul><ul><li>RealNetworks/RealPlayer - has to be pre-installed on the handset and requires RTSP protocol and they aren't a handset manufacturer; mobile video is special and has to be authored </li></ul><ul><li>On2 Technologies/Flash - has no PC equivalent player for mobile; a browser plug-in won't work; offer streaming server that support video that will play in Quicktime but is more expensive than what Apple offers; </li></ul><ul><li>MobiTV - mobile tv and no other apparent mobile video application. Requires telco hosting because of the pre-processing of live tv streams and dedicated RTSP channel requirements; runs on a lot of handset but is now owned by Sprint and called SprintTV </li></ul>
  12. 12. Competitive Comparison <ul><li>Mobile YouTube - a huge video repository; does not support live UGC; cannot be licensed or commercialized as a hosting service; relies on ad revenue problematic considering the monumental number of users they support; mobile video requires RTSP protocol and 3G handsets, or an iPhone, and thus has transmission limitations; video content has no practical value </li></ul><ul><li>Orb and Slingbox - convert your home PC into a streaming server for mobile to mobilize your TV channels, your Internet video streams (this would be qualified depending on the digital video codecs they support); video is streamed to your mobile handset from you TV through your computer and the stream is expressed in Windows format, RealMedia format or Quicktime; your computer must always be on and you must have a highspeed Internet connection at home; if you don't mobile connect through home WIFI, you need a 3G handset as the mobile streaming solution is non-innovative and does not specifically pertain to mobile networks; this technology is fun but pertains to the individual consumer - you can't support your friends - and doesn't have a global reach as globally, many people with adequate cell phones for video streaming do not always have  PCs with high speed access, etc.; Orb is just software you download to your PC, Slingbox is a piece of hardware you have to hookup to your TV which was first popularized as a system that would allow you to watch tv on your PC </li></ul>
  13. 13. Product Licensing Models <ul><li>White label Licensing – MMES, MLSS and MC2 are licensable to corporations, whether they be phone companies, hosting providers or corporate users. MyMovy.com provides licensed portals to corporate clients. Each aspect of our technology base can be embedded or connected to 3rd party applications. </li></ul><ul><li>Private Portal Hosting - We can provide rapid deployment of hosted private multimedia portals (i.e., based on www.mymovy.com model) on a flat periodic fee, per user, or usage license basis. </li></ul><ul><li>Custom Multimedia Development – custom services or products per specific client requirements </li></ul>

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