Boingo Wi-Fi Mobile Snapshot
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Boingo Wi-Fi Mobile Snapshot Document Transcript

  • 1. June 23, 2009 Boingo Wi-Fi Mobile Snapshot Boingo Wireless is the world’s largest network of Wi-Fi hotspots, and operates more LAPTOP vs. MOBILE WI-FI airport Wi-Fi networks – nearly 60 – than any other company. Airports remain the number Percentage of devices associating with Boingo’s one venue for Wi-Fi usage worldwide, so Boingo is in a unique position to understand airport Wi-Fi network, May, 2009. consumer usage of Wi-Fi on both laptops and mobile devices at these locations. Over the past 24 months, we have seen an explosion of device-based users associating with Boingo’s airport Wi-Fi network. More than a quarter of all network associations are 26.1% 73.9% now coming from a mobile device, driven primarily by the iPhone. In addition, Boingo Mobile users – customers who subscribe to a Boingo monthly Wi-Fi plan – are consum- ing an average of 114MB of data via Wi-Fi per month. Boingo Mobile customers now use Wi-Fi on average 12 times per month. Mobile Laptop If you have any questions, or would like to see other data, please contact us at MOBILE DEVICE DISTRIBUTION wifisnapshot@boingo.com. Percentage of mobile devices associating with Boingo airport Wi-Fi network, by type. AVERAGE MB’S OF MOBILE USAGE 2009 (Jan-May) Average amount of data consumed by Boingo Mobile users, per month. 2009 data. 120MB 100MB 80MB 60MB iPhone 89.2% Google Android 0.6% iPod Touch 4.7% Windows CE 0.2% 40MB S60 N Series 2.8% Nokia N800/N810 0.2% S60 E Series 2.0% Blackberry 0.2% 20MB 2008 0MB JAN FEB MAR APR MAY PENETRATION OF MOBILE Percentage of mobile devices associating with Boingo airport Wi-Fi network. May, 2009 73.9% 26.1% iPhone 51.7% Google Android 0.0% iPod Touch 42.4% Windows CE 0.6% S60 N Series 4.0% Nokia N800/N810 0.0% May, 2008 88.5% 11.5% S60 E Series 1.3% Blackberry 0.0% 2007 May, 2007 99.9% 0 20 40 60 80 100 Laptop Mobile MOBILE FACTS JAN FEB MAR APR MAY Average Connects Per User 8.6 9.9 10.3 11.5 12.4 iPhone 1.0% Google Android 0.0% Average Minutes of Use 230.5 264.2 250.1 292.9 306.3 iPod Touch 0.0% Windows CE 66.0% S60 N Series 31.0% Nokia N800/N810 0.2% Percentage of Connects at 35% 40% 48% 50% 52% S60 E Series 1.9% Blackberry 0.0% Boingo-Owned Locations Source: Boingo Wireless, Inc. | Published June 23, 2009 Boingo, Boingo Wireless and the Boingo Wireless logo are registered trademarks of Boingo Wireless, Inc.