June 23, 2009
Boingo Wi-Fi Mobile Snapshot
Boingo Wireless is the world’s largest network of Wi-Fi hotspots, and operates more LAPTOP vs. MOBILE WI-FI
airport Wi-Fi networks – nearly 60 – than any other company. Airports remain the number
Percentage of devices associating with Boingo’s
one venue for Wi-Fi usage worldwide, so Boingo is in a unique position to understand
airport Wi-Fi network, May, 2009.
consumer usage of Wi-Fi on both laptops and mobile devices at these locations.
Over the past 24 months, we have seen an explosion of device-based users associating
with Boingo’s airport Wi-Fi network. More than a quarter of all network associations are
now coming from a mobile device, driven primarily by the iPhone. In addition, Boingo
Mobile users – customers who subscribe to a Boingo monthly Wi-Fi plan – are consum-
ing an average of 114MB of data via Wi-Fi per month. Boingo Mobile customers now use
Wi-Fi on average 12 times per month. Mobile Laptop
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MOBILE DEVICE DISTRIBUTION
Percentage of mobile devices associating with
Boingo airport Wi-Fi network, by type.
AVERAGE MB’S OF MOBILE USAGE 2009 (Jan-May)
Average amount of data consumed by Boingo Mobile users, per month. 2009 data.
60MB iPhone 89.2% Google Android 0.6%
iPod Touch 4.7% Windows CE 0.2%
40MB S60 N Series 2.8% Nokia N800/N810 0.2%
S60 E Series 2.0% Blackberry 0.2%
JAN FEB MAR APR MAY
PENETRATION OF MOBILE
Percentage of mobile devices associating with Boingo airport Wi-Fi network.
May, 2009 73.9% 26.1% iPhone 51.7% Google Android 0.0%
iPod Touch 42.4% Windows CE 0.6%
S60 N Series 4.0% Nokia N800/N810 0.0%
May, 2008 88.5% 11.5% S60 E Series 1.3% Blackberry 0.0%
May, 2007 99.9%
0 20 40 60 80 100
MOBILE FACTS JAN FEB MAR APR MAY
Average Connects Per User 8.6 9.9 10.3 11.5 12.4 iPhone 1.0% Google Android 0.0%
Average Minutes of Use 230.5 264.2 250.1 292.9 306.3 iPod Touch 0.0% Windows CE 66.0%
S60 N Series 31.0% Nokia N800/N810 0.2%
Percentage of Connects at
35% 40% 48% 50% 52% S60 E Series 1.9% Blackberry 0.0%
Source: Boingo Wireless, Inc. | Published June 23, 2009
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