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Search Engine Marketing Learning how to take advantage of search engines for your local business is critical to getting found by your customers. In the past, search results were dominated by large companies and or chains that monopolized the search results. Most businesses feel they cannot compete with these super powers. What has changed?
Times Are Changing…Are You? Some businesses continue to use outdated advertising methods: Newspaper Classifieds Local Papers Yellow pages Savvy business owners recognize E-mail these outdated methods should not dominate your spending! Direct Mailing
The Web…your opportunity Connect with local consumers looking for local merchants 9 out of 10 internet users search the internet looking for information about your business 30% of all searches include a city, state or zip reference. More than 3 billion local searches are conducted a month. Is Your Business Getting Found?
Google’s Local Marketplace Google has been focusing on the local search and business side for over one year. Your competitor’s have a head start! Local Businesses are displayed when visitors type in a term that Google believes to be a local search. Best Barbecue Ribs in NYC Car Repair •c Fresh fish
Introducing Google Place Pages Google Place pages are available to be claimed by all businesses rightful owners. Article Source: http://EzineArticles.com/5869650 Shockingly, more than two thirds of business owners are not using their own free page for advertising. Page can be edited and enhanced by the business owner to improve their search rankings in the local results. Claiming and completing your business profile is a combination of art and science much like search engine optimization.
Google Ranking Factors Google relies on a number of factors to rank your business “Place Page.” One important factor is its own reputation checking on other directories to confirm your business listing. Article Source: http://EzineArticles.com/5869650 customer reviews play an important part in improving your rankings Do you have a customer review program that is being actively managed? If not, you should!
How To Improve Your Google PlacePage Rankings Coupon Promotions Up to date events Engagement with customer reviews Choosing the right categories for your business Let us help you set up and manage your Google Place Page for your business. For a small setup fee you can start reaching your local customers and grow your business in less than 60 days! 800-501-9440 Port Washington, NY