Question 3

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Question 3

  1. 1. What kind of media institution might distribute your media product and why?Wednesday, 4 May 2011
  2. 2. Media Institution We though that our film opening could be distributed by Fox Searchlight Pictures who specialise in low budget films. Fox Searchlight are a well know brand and have links with other distributors which would distribute the film further. http://www.foxsearchlight.com/index.phpWednesday, 4 May 2011
  3. 3. Media Institution We though that our film opening could be distributed by Fox Searchlight Pictures who specialise in low budget films. Fox Searchlight are a well know brand and have links with other distributors which would distribute the film further. http://www.foxsearchlight.com/index.phpWednesday, 4 May 2011
  4. 4. Distribution Being a low budget film, ‘Sub-Surface’ would not have a huge premier release in the UK which would cost far too much. Film 4 and BBC Three are known for their backing of low-budget films and distributing them to a large audience, this would be good four our film.Wednesday, 4 May 2011
  5. 5. Distribution Being a low budget film, ‘Sub-Surface’ would not have a huge premier release in the UK which would cost far too much. Film 4 and BBC Three are known for their backing of low-budget films and distributing them to a large audience, this would be good four our film.Wednesday, 4 May 2011
  6. 6. Market Sub-Surface is targeted at a gap in the market, no film has previously been based on the 7/7 London Bombings. This niche market would be a hit with lots of people of all ages. Also, more news coverage has been on the bombings since a trial in 2011, making it fairly new. Although very similar, it does has links with the 9/11 Bombings films but most of these were highly rated and ‘Sub-Surface’ would fit in perfectly with the other films.Wednesday, 4 May 2011
  7. 7. Advertising We would produce viral advertisments and post them on the Fox Searchlight’s Facebook Page which has over 200,000 fans. This would be a successful way to advertise because many of the fans will already be interested in contemporary and low-budget films. We could also produce a trailer for the film to be shown on television and use a well known song to create more media attention.Wednesday, 4 May 2011
  8. 8. Viral Ads Facebook is used by millions across the world, by placing ads of Facebook you can choose which type of people to target the advert towards, this would be everyone but especially those who have thriller films in their interests. Hopefully, through this ‘Sub-Surface’ will be passed on by word of mouth across the UK and the World.Wednesday, 4 May 2011
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