Social Media - a load of crystal balls?
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Paul Squires' presentation from Media140 Bristol, 21/06/10. ...
Paul Squires' presentation from Media140 Bristol, 21/06/10.
References within the presentation are as follows:
Cyberia (1994), Douglas Rushkoff
360° Touchpoint analysis: Maximising the impact of marketing and sales activities (2009), Spengler / Wirth
Putting crowd wisdom to work (2005), Google
University of North London on Wikipedia
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