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Manage Your Web Content with SharePoint 2013 Mobility and Search

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With tremendous growth in mobile device usage on the Internet over the past few years, the importance of mobility is evident. Given the shift, companies are looking to develop and execute on …

With tremendous growth in mobile device usage on the Internet over the past few years, the importance of mobility is evident. Given the shift, companies are looking to develop and execute on strategies that provide a first-class experience for these devices. Organizations are also investing in search and content targeting techniques to provide a richer, more focused experience for customers.


SharePoint is a powerful web content management platform – and it’s even better with the 2013 release. Join Perficient’s Travis Nielsen to see a SharePoint 2013 implementation and learn how to leverage the platform’s new WCM capabilities.

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  • 1. SharePoint 2013 Web Content Management Mobility and Search
  • 2. About Perficient Perficient is a leading information technology consulting firm serving clients throughout North America. Perficient helps clients implement business-driven technology solutions that … ‒ Integrate business processes ‒ Improve worker productivity ‒ Increase customer loyalty ‒ Create a more agile enterprise to better respond to new business opportunities. 2
  • 3. Perficient Profile Founded in 1997 Public, NASDAQ: PRFT 2011 Revenue of $248 million 20 major market locations throughout North America ‒ Atlanta, Austin, Charlotte, Chicago, Cincinnati, Cleveland, Columbus, Dallas, Denver, Detroit, Fairfax, Houston, Indianapolis, Minneapolis, New Orleans, Philadelphia, San Jose, Southern California, St. Louis and Toronto ~2,000 colleagues Dedicated solution practices More than 500 enterprise clients (2010) and 85% repeat business rate Alliance partnerships with major technology vendors Multiple vendor/industry technology and growth awards 3
  • 4. Our Solutions Expertise & ServicesBusiness-Driven Solutions Perficient Services• Enterprise Portals  End-to-End Solution Delivery• SOA and Business Process Mgmt  IT Strategic Consulting• Business Intelligence  IT Architecture Planning• User-Centered Custom Applications  Business Process & Workflow Consulting• Interactive Design  Usability and UI Consulting• CRM Solutions  Custom Application Development• Enterprise Performance Management  Offshore Development• Customer Self-Service  Package Selection, Implementation and• eCommerce & Product Information Management Integration• Enterprise Content Management  Architecture & Application Migrations• Enterprise Resource Planning  Education• Management Consulting  Interactive Design• Industry-Specific Solutions• Mobile Technology Perficient brings deep solutions expertise and offers a• Security Assessments complete set of flexible services to help clients implement business-driven IT solutions
  • 5. Our SharePoint Expertise is #1SharePoint is HOT!Perficient is one of the strongest, largest, most trusted SharePoint partners in theUnited States. 400+ professionals in the SharePoint practice area Leader in cloud-based SharePoint Online implementations 500+ SharePoint projects One of 20 companies worldwide on Microsoft Partner Advisory Council for SharePoint Hired by Microsoft to build SharePoint 2010 demo for Microsoft Technology Centers (MTC) Early access to software and training via Product Group relationships Defined competencies in infrastructure, development, design, and strategy Strong partnerships with Nintex, NewsGator, AvePoint, Telligent, Metalogix, and Yammer 5
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  • 9. Topics 9
  • 10. SharePoint 2013 WCM• Site design using technologies web developers know & love• Re-architected markup
  • 11. Web Designers in SharePoint 2010 Custom Navigation HTMLSketches CSS Dreamweaver SharePoint Designer 11
  • 12. Designer and Developer Enablement in SP2013 SharePoint HTML Auto Snippet ChannelSketches Upload Convert Gallery settings CSS Dreamweaver 12
  • 13. DEMO: Design 13
  • 14. Design Demo: RecapWhat we just saw:• Upload assets from a design agency (HTML5, CSS , .js)• Design Manager: • Import as a Master Page • Identified and fixed a validation issue (<FORM> element)• Snippet Gallery: • Move the Content Placeholder • Add Navigation• Apply the new Master Page• …all using Notepad++ 14
  • 15. PUBLISH: OverviewSearch Driven Publishing ModelMulti-lingual variants and built-in translation servicesAuthor simplicityIntegration Scenarios 15
  • 16. DEMO: Publish 16
  • 17. News / Services (Catalog) Tagging Term Set Catalog Connection SEARCH Index Search Crawl Navigation Term SetImages / Assets (DocLib) 17
  • 18. ContentType=Carousel Display Template=Slideshow ContentType=FeaturedWork Display Template=FeaturedWorkSEARCH Index 18
  • 19. Integration with External data Crawl Query Content Content by Search Web Part Enrichment 4 Search Engine / Index Protocol Connector Handler Framework 5 Display Templates 32 Model Files Research BCS News1 6
  • 20. SharePoint 2013 WCM• Adaptive Experience – Dynamic content – User segmentation• Mobile support – Responsive design – Device channels – Image renditions
  • 21. Adaptive Experiences• SharePoint Search as the engine of SP2013 WCM• Out-of-the-box capabilities: • Activity ranking: Sort by recent views and clicks • Usage counts: Overall viewed or clicked items • Recommendations: Based on item-to-item relationships• Customized, adaptive experiences based on: • User behavior (clicks) • Referral data from search engines • Browser type 21
  • 22. Why Mobile Matters• Mobile sales to Global Mobile vs. Desktop Internet User Projection, account for 15% of 2007-2015E, by Morgan Stanley US retail e- 2000 commerce in 2013• Per day: 371K INTERNET USERS (MM) 1600 babies born. 378K 1200 iPhones sold. 700K Android devices 800 activated. 400 0 2006 2008 2010 2012 2014 2016 Mobile Desktop
  • 23. Mobile: Responsive Design• Works via CSS3 media queries• All purpose
  • 24. Mobile: Device Channels• Channel defined by User Agent string• Use Cases: • Smaller images / page weight • Fundamentally different layout or content • Extensive use of mobile frameworks• Compliments Responsive Design
  • 25. DEMO: EngageAdaptive Experiences Mobility 25
  • 26. ConclusionDesigner tools Search driven (data) Dynamic contentDesign Manager Term driven (nav) Device channelsSnippet Gallery Template-centric Responsive designHTML5 Extensible / powerful Designer friendly 26
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  • 28. Connect with Perficientperficient.com/lyncconf SharePointTeam@Perficient.com blogs.perficient.com/microsofthttp://bit.ly/SV4vVf http://slidesha.re/RmJln5 April 10-12, 2013 www.shareconference.com/us
  • 29. Contact Us Thank You! Travis Nielsentravis.nielsen@perficient.com Twitter: @travisnielsen