The presentation will discuss key components of Memorial Hermann’s deployed CRM solution:
Community outreach for potential patients to attract and track their interactions with the hospital, and to ultimately obtain more patients
Specialty group on-boarding process to automate the method of bringing rehab patients into the system for both inpatient and outpatient tracking
Call center technology replacement from an older stand-alone system to a connected CRM system, allowing the hospital to track inquiries concerning events and patient referrals via the phone and online
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