The Future Brand Paradigm

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  • + perfectpixels Jason Levine 2 years ago
    I apologize if you find it a bit confusing- this one is hard to follow without the narration. The point of this deck (which is much better when spoken) is to illustrate the current paradigm of consumerism is self-destructive where we consume with the false assumption that our resources can continue to support the cycle.

    We have learned through our own methodologies at Perfect Pixels that a new paradigm is emerging where branding must lead the way to communicate mutualism- the concept of lessening one’s impact on the environment and instead giving back, perhaps even consuming less. A few companies are beginning to reach out with great success doing this such as Boeing with the 787 and Target with their new community programs.

    Our clients have begun demonstrating this path with our guidance and have found that their customers embrace their message of eco-friendly, reduction of resource consumption and reciprocation. Find out more from http://perfectpixels.com or http://blog.perfectpixels.com.
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The Future Brand Paradigm - Presentation Transcript

  1. media group C R E AT I Ne d i a RrA u p D S I G N I F I C A N C E m G Bg oN CR EATING BRAND SIGN IFIC A NCE
  2. NO SIGNAL
  3. “Its telling me to go on the 99. Do you want to go that way” ?
  4. ZEITGEIST
  5. e de ning spirit or mood of a period of history as shown by the beliefs and ideas of the time
  6. Fascism Communism Disease Y2K Terrorism Religion
  7. FEAR
  8. Human reat Response FIGHT OR FLIGHT
  9. Human reat Response SURVIVAL SUCCESS
  10. SIX BILLION HUMAN BEINGS TODAY
  11. NINE BILLION HUMAN BEINGS 2050 AD

+ Jason LevineJason Levine, 2 years ago

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