Big Open DataThought Leader Panel                                        Jodee Rich                                       ...
Big Open Data | PeopleBrowsr                              2
Social Media Strategy                              10,000 posts/second                     1% Gold 100% Real              ...
Big Picture          Human SocializationSwinging through the trees…                   Big Open Data | PeopleBrowsr        ...
Big Picture          Emerging from the jungle with language…                   Big Open Data | PeopleBrowsr               ...
Big Picture          Thousands of years later we wrote it down…                   Big Open Data | PeopleBrowsr            ...
Big Picture          PCs, internet, mobile phones and GPS have come together toenable a vast distributed data network of c...
Big Picture          A collective stream of intelligence…                    Big Open Data | PeopleBrowsr                 ...
Connected Little Brothers will have more intelligence than                                              Big Brother       ...
An Inverted Orwellian Revolution                               Little Brother has access to vast amounts of data          ...
Identity Archives                                           Big Open Data | PeopleBrowsr                               11
DisconnectedVast Replication of Efforts                                 Big Open Data | PeopleBrowsr                      ...
CASE STUDIES                       Data Size                                   Total number of TV Show mentions since Janu...
TV Shows Analytics                                  TV Show: 60 Minutes                       Big Open Data | PeopleBrowsr...
Case Studies                          Vehicle Brands Report                                                      Big Open ...
Case Studies                             2011 Super Bowl                        387,162    vs          99,124             ...
Activity Statement                                          The only fully transparent influence measurement system       A...
Kred Outreach                             Outreach is the measure of generosity                               Outreach poi...
Big Data for Little Brother will carry the next level ofHuman Evolution                    Big Open Data | PeopleBrowsr   ...
Big Data for Little Brother will carry the next level of  Human Evolution We are the 99%@WingDude slidesha.re/PBPepsiCoJod...
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PeopleBrowsr on Big Open Data

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PeopleBrowsr on Big Open Data

  1. 1. Big Open DataThought Leader Panel Jodee Rich CEO PeopleBrowsr Big Open Data | PeopleBrowsr
  2. 2. Big Open Data | PeopleBrowsr 2
  3. 3. Social Media Strategy 10,000 posts/second 1% Gold 100% Real Big Open Data | PeopleBrowsr 3
  4. 4. Big Picture Human SocializationSwinging through the trees… Big Open Data | PeopleBrowsr 4
  5. 5. Big Picture Emerging from the jungle with language… Big Open Data | PeopleBrowsr 5
  6. 6. Big Picture Thousands of years later we wrote it down… Big Open Data | PeopleBrowsr 6
  7. 7. Big Picture PCs, internet, mobile phones and GPS have come together toenable a vast distributed data network of collective memory Big Open Data | PeopleBrowsr 7
  8. 8. Big Picture A collective stream of intelligence… Big Open Data | PeopleBrowsr 8
  9. 9. Connected Little Brothers will have more intelligence than Big Brother Big Open Data | PeopleBrowsr 9
  10. 10. An Inverted Orwellian Revolution Little Brother has access to vast amounts of data Big Open Data | PeopleBrowsr 10
  11. 11. Identity Archives Big Open Data | PeopleBrowsr 11
  12. 12. DisconnectedVast Replication of Efforts Big Open Data | PeopleBrowsr 12
  13. 13. CASE STUDIES Data Size Total number of TV Show mentions since January 2011 30 Million Big Open Data | PeopleBrowsr 13
  14. 14. TV Shows Analytics TV Show: 60 Minutes Big Open Data | PeopleBrowsr 14
  15. 15. Case Studies Vehicle Brands Report Big Open Data | PeopleBrowsr 15
  16. 16. Case Studies 2011 Super Bowl 387,162 vs 99,124 Total Tweets 2011 Total Tweets 2010 From last year, total volume of Tweets mentioning Super Bowl brandsincreased 271%.Doritos had the highest number of mentions in 2010 and was the 3rd topmentioned brand this year, with an 89% increase in volume in 2011.In 2011, most social activity of all ads was in the Auto industry,represented by Volkswagon, Chrysler and Chevrolet. Big Open Data | PeopleBrowsr 16
  17. 17. Activity Statement The only fully transparent influence measurement system A record of every interaction, a full view of your social presence Post and earn points directly from the Activity Statement Big Open Data | PeopleBrowsr 17
  18. 18. Kred Outreach Outreach is the measure of generosity Outreach points are based in levels and will increase infinitely as users interact and spread messages from others. Outreach is measured by Retweets @replies New follows List following Outreach represents how others inspire you to interact and engage. Big Open Data | PeopleBrowsr 18
  19. 19. Big Data for Little Brother will carry the next level ofHuman Evolution Big Open Data | PeopleBrowsr 19
  20. 20. Big Data for Little Brother will carry the next level of Human Evolution We are the 99%@WingDude slidesha.re/PBPepsiCoJodeeRich@PeopleBrowsr.com Big Open Data | PeopleBrowsr 20
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