2012 2013 club presentation - strategic plan

Crystal City-Pentagon Rotary ClubA vibrant service organizationof diverse community leaders who actively collaborate to improve lives locally and worldwide. August 1, 2012

Strategic Club Focus Plan ClubLeadership Operating Plan Budget 2012-2013 | Crystal City-Pentagon Rotary Club

Strategic Plan 2010-2015

Strategic Planning CommitteeFoundation Club 2012-2013 | Crystal City-Pentagon Rotary Club

GOAL 1: EXPAND OUR CLUB MEMBERSHIP INNUMBER AND IN DIVERSITY• Focus 50% of our membership efforts on retention and keeping current members actively collaborating in support of our club and Rotary International.• Actively reach out to memberships of the Crystal City-Pentagon community – professionals, parents (Wakefield, and Gunston) and business owners – to get more Crystal City/ Pentagon representation in the club. 2012-2013 | Crystal City-Pentagon Rotary Club

GOAL 2: INCREASE CLUB PARTICIPATION IN PROJECTSAND EVENTS• All members of the club actively participate in services projects every year.• Increase club member presence at Rotary conferences, events, and leadership programs (RLI). 2012-2013 | Crystal City-Pentagon Rotary Club

GOAL 3: ENHANCE OUR FUND RAISING EFFORTS• Create a transparent and accountable project lifecycle.• Increase corporate sponsorship of Golf Tournament.• Identify alternate avenues of fundraising.GOAL 4: TELL OUR STORY TO THE COMMUNITY• Share successes with the rest of the community, District and Worldwide 2012-2013 | Crystal City-Pentagon Rotary Club

2012-2013Club Focus

2012-2013 FocusOf the 25 action items inour strategic plan, PublicImage supports 16 ofthem. 2012-2013 | Crystal City-Pentagon Rotary Club

Public Image – Great, but how?• Bulletins• Meeting Structure• Social Media• Soft Media• Website (Main, Hero, Golf) 2012-2013 | Crystal City-Pentagon Rotary Club

2012-2013 | Crystal City-Pentagon Rotary Club

You the Rotarian 2012-2013 | Crystal City-Pentagon Rotary Club

2012-2013 FocusMost of our success can beattributed to our work onservice projects. Second and final special focus. 2012-2013 | Crystal City-Pentagon Rotary Club

Service Projects – Great, but how?• Leadership structure• Project champions• Project categorization• Project level budgets 2012-2013 | Crystal City-Pentagon Rotary Club

Large Medium CompactProjects Projects Projects 2012-2013 | Crystal City-Pentagon Rotary Club

Club Leadership Plan 2012-2013 | Crystal City-Pentagon Rotary Club

2012-2013 | Crystal City-Pentagon Rotary Club

Club Operating Budget 2012-2013 | Crystal City-Pentagon Rotary Club

Income Historical BudgetDues ($260 per member) 8,840 8,840Meals 10,471 10,500Tickets 849 850Fines/Money Talks 1,464 1,500Total 21,690ExpenseClub Administration (Programs, mugs, gifts, etc.) 16,912 RI/District Dues ($104.04 per member) 3,537 3,537 Commonwealth of VA Registration 25 25 Crystal City Sports Pub Meals 9,789 10,500 Christmas Gift - Sport Pub 350 350 Training Reimbursement (RLI, PETS) 1,000 1,000Membership Committee (Rot on Tap, chamber, shirts, etc.) 1,020 2,000Public Image Committee (web site, collateral, etc.) 500 2,000Operating Contingency Fund 500 778Total (21,690) 2012-2013 | Crystal City-Pentagon Rotary Club

Questions August 1, 2012

http://www.clubrunner.ca	1036
http://www.crsadmin.com	25

2012 2013 club presentation - strategic plan

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