Making Links, Reaching out or Moving Closer connecting with your networked Community. Strategies for social media.

Reaching out or moving closer: Connecting with your ‘Community’ Penny Hagen Making Links 2008

Design for social change

Using social technologies to connect with your ‘community’

Favourites Email Facebook Phone Forum Comments Group Tags Anyone User Photos Blog Photo set Delicious

Favourites Email Facebook Phone Page Comments Group Tags Anyone User Photos What do they mean Blog for organisations? Photo set Delicious

“ We want a more engaging website We want to increase participation We want to use social media

Participation & engagement

Experience

Ownership

Relinquish control

Brand abuse

Enhance brand through participation

Is your organisation ready for it?

MSN Twitter Facebook Blog Delicious Skype My Space Space Book You Tube LinkedIn Slideshare Web Presence RSS My Space Flickr website

MSN Twitter Facebook Blog Delicious Skype My Space Space Book You Tube LinkedIn Slideshare Web Presence RSS My Space Flickr website organisational

MSN Twitter Facebook Blog Delicious Skype My Space Space Book You Tube LinkedIn Slideshare Web Presence RSS My Space Flickr personal website organisational

MSN Twitter Facebook Blog Delicious Skype My Space Space Book You Tube LinkedIn Slideshare Web Presence RSS My Space Flickr website

MSN Twitter Facebook Blog Delicious Skype My Space Space Book You Tube LinkedIn Slideshare Web Presence RSS My Space Flickr website control

MSN Twitter Facebook Blog Delicious Skype My Space Space Book You Tube LinkedIn Slideshare Web Presence RSS My Space influence Flickr website control

reach out MSN Twitter Facebook Blog Delicious Skype My Space Space Book You Tube LinkedIn Slideshare Web Presence RSS My Space Flickr website

Flickr

NewMatilda.com comments share

Dumbo feather blog delicious flickr

moving closer MSN Twitter Facebook Blog Delicious Skype My Space Space Book You Tube LinkedIn Slideshare Web Presence RSS My Space Flickr website

MCA generationnext Myspace

cancerwise MDAnderson Twitter

Consider Control Resourcing Shared interests Niche community Appropriate tools

Initiating connections with your ‘community’

WWF Human Habitat

Insight Reflection Intervention Seed content Community

Guide Dogs NSW/ACT DesignLab

let the community tell us about the tools

let the community tell us about the tools Build connections with individuals Build relationships with existing hubs Maintain momentum

develop an ecology MSN Twitter Facebook Blog Delicious Skype My Space Space Book You Tube LinkedIn Slideshare Web Presence RSS My Space Flickr website

thank you See also image credits creative commons http://creativecommons.org/licenses/by-sa/2.0/deed.en http://delicious.com/digimo Flickr username: danorth1 tags: socialmedia socialchange Uploaded on May 7, 2006 http://www.flickr.com/photos/danorth1/142574092/ socialmediastrategy socialnetworks twitter Flickr ROI username: BdR76 Uploaded on October 30, 2006 http://www.flickr.com/photos/85451010@N00/284073235/ Flickr slide 12: username: BdR76 Uploaded on October 30, 2006 http://www.flickr.com/photos/85451010@N00/284073235/ Flickr slide 14 & 8 username: Carf Uploaded on August 4, 2007 http://www.flickr.com/photos/beija-flor/1226715071/sizes/l/in/photostream/ http://www.flickr.com/photos/beija-flor/1217587004/sizes/l/ Flickr Slide 32: Uploaded on February 17, 2007 username: cello512 http://www.flickr.com/photos/45299717@N00/393684343/ slide 15: The Hebrew University of Jarusalem http://teachline.ls.huji.ac.il/

Making Links, Reaching out or Moving Closer connecting with your networked Community. Strategies for social media.

by penny hagen on Nov 17, 2008

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Making Links, Reaching out or Moving Closer connecting with your networked Community. Strategies for social media. — Webinar Transcript

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