Your SlideShare is downloading. ×
PR 2.0 and Social Status | Social Media Brazil 2010
Upcoming SlideShare
Loading in...5
×

Thanks for flagging this SlideShare!

Oops! An error has occurred.

×

Saving this for later?

Get the SlideShare app to save on your phone or tablet. Read anywhere, anytime - even offline.

Text the download link to your phone

Standard text messaging rates apply

PR 2.0 and Social Status | Social Media Brazil 2010

853
views

Published on

My presentation @socialmediabr 2010 in English …

My presentation @socialmediabr 2010 in English

@pedrosorren

Published in: Business, Technology

0 Comments
6 Likes
Statistics
Notes
  • Be the first to comment

No Downloads
Views
Total Views
853
On Slideshare
0
From Embeds
0
Number of Embeds
2
Actions
Shares
0
Downloads
37
Comments
0
Likes
6
Embeds 0
No embeds

Report content
Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
No notes for slide




































































































  • Transcript

    • 1. PR 2.0 & Social Status by @pedrosorren
    • 2. # Muchas Gracias!
    • 3. @pedrosorren
    • 4. @pedrosorren
    • 5. @pedrosorren
    • 6. @pedrosorren
    • 7. @pedrosorren
    • 8. @pedrosorren
    • 9. @pedrosorren
    • 10. @pedrosorren
    • 11. **ATTENTION** Disclaimer!
    • 12. PR 2.0? Humm.
    • 13. Old School
    • 14. New School
    • 15. How information is transmitted
    • 16. Ok. So what’s important now?
    • 17. #calabocagalvao
    • 18. Public Relations has NOTHING to do with technology.
    • 19. Public Relations has NOTHING to do with technology. Tech is just shortens the time & space. That’s a shift.
    • 20. Emotions
    • 21. Estimulations
    • 22. Wishes
    • 23. Dreams
    • 24. Positioning
    • 25. Capacity of Persuasion
    • 26. PR is most of the time is...
    • 27. Social Status
    • 28. WTF ?
    • 29. WTF ? • Prestigioius due to a position in society or family • Actually gettiing it done by own merit
    • 30. X
    • 31. Digital Social Status
    • 32. Digital Social Status
    • 33. Digital Social Status
    • 34. Digital Social Status
    • 35. Digital Social Status @cardoso
    • 36. Digital Social Status @cardoso
    • 37. When Will I be Mayor?
    • 38. Do you want to raise 110% in revenue?
    • 39. Pure Status
    • 40. The Human Factor
    • 41. 535
    • 42. 672 535
    • 43. 765 672 535
    • 44. 1105 765 672 535
    • 45. 1694 1105 765 672 535
    • 46. 22,180!
    • 47. Piotr Arsenieyevich Smirnov
    • 48. • First man to introduce advertising in Czarian Russia • Tech savvy. 1st company to introduce the Carachoal Vodka Destilation process • Wanted the Royal Czar Recognition as the official Vodka from Russia
    • 49. #FAIL
    • 50. PR 2.0 medieval Style.
    • 51. PR 2.0 medieval Style.
    • 52. + !
    • 53. + !
    • 54. + !
    • 55. + !
    • 56. LBS + Real Time + Status
    • 57. LBS + Real Time + Status Do you check-in in any place?
    • 58. LBS + Real Time + Status Do you check-in in any place?
    • 59. LBS + Real Time + Status Do you check-in in any place?
    • 60. LBS + Real Time + Status Do you check-in in any place?
    • 61. Democracy, Interction, Innvation, culture, revolution, a better world?
    • 62. Democracy, Interction, Innvation, culture, revolution, a better world? THAT’S NOW WHAT OUR TIMELINE IS SAYING TO US
    • 63. Democracy, Interction, Innvation, culture, revolution, a better world? THAT’S NOW WHAT OUR TIMELINE IS SAYING TO US
    • 64. We wanna feed our hungry egos. =|
    • 65. Webcelebs.
    • 66. Timeline Rockstars • They don’t RT • They don’t reply • They don’t do #FF • The DM misunderstood ;-)
    • 67. RTs =
    • 68. RTs =
    • 69. RTs = Mention =
    • 70. RTs = Mention =
    • 71. RTs = Mention = #FF =
    • 72. Webcelebs are the new MadMen
    • 73. Where do they live?
    • 74. Where do they live? Agencies!
    • 75. Where do they live? Agencies! Thinking about Marketing for Products
    • 76. "The phrase want better marketing, create a better product has never been more relevant". - Adam Broitman
    • 77. Corporate Exemple • They don’t Tweet • No FB button on their website • Closed • Only attend to it’s own events • Jornalists steals their products • Always pushing the consumers to do everything with their software/accessories
    • 78. Here we’re all the same, baby
    • 79. “Don’t sell Tell” @julima “There’s no more pay to play only play to play” @equalman
    • 80. The new PR is • New possibilities under the same product • Impossible like @mandic • Post-PHD in P&R and R&D
    • 81. Status Dreams Emotions Stimulation Wishes
    • 82. Valeu! @pedrosorren