What is Marketing

  • 4,139 views
Uploaded on

"What is marketing/communication/PR doing ?[in 2008]?"

"What is marketing/communication/PR doing ?[in 2008]?"

More in: Business , Career
  • Full Name Full Name Comment goes here.
    Are you sure you want to
    Your message goes here
  • Dear Luigi,
    Interesting comment as always, thamks. May be i'll change the order of the slides as suggested.
    Ciao.
    Pier Luca<br /><br/>
    Are you sure you want to
    Your message goes here
No Downloads

Views

Total Views
4,139
On Slideshare
0
From Embeds
0
Number of Embeds
1

Actions

Shares
Downloads
279
Comments
1
Likes
7

Embeds 0

No embeds

Report content

Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
    No notes for slide

Transcript

  • 1. What is marketing/communication/PR doing? [in 2008]
  • 2. Build trustworthy relations conversating with people in order to meet and overwhelm their needs or expectations
  • 3. How?
  • 4. Innovate
  • 5. Distinguish
  • 6. Plan
  • 7. Organize
  • 8. Control Results
  • 9. How will we do it?
  • 10. Relating
  • 11. Donating
  • 12. Engaging
  • 13. Building & Confirming Trust
  • 14. Restarting from the beginning
  • 15. Pier Luca Santoro Consultant and trainer in the fields of: marketing, company organisation, sales general management. Current : Strategic Consulting, including business plan & sales strategy development. Advising new businesses on formation of corporations and business structures and structuring commercial transactions. Brand development, advertising revenue, content providing. Developed brand strategy and statistics systems. Training, Coaching and Consulting. Past : Marketing and Sales Manager at Bonomelli Spa Pharmaceutical Division, Senior Product Manager at Giuliani Industrie Farmaceutiche, Assistant Product Manager at Star Spa - Condistar SBU -. For my complete profile: http://www.linkedin.com/in/pedroelrey
  • 16.
    •                                            
    • Attribuzione 2.5 Italia
    • Tu sei libero:
    • di riprodurre, distribuire, comunicare al pubblico, esporre in pubblico, rappresentare, eseguire e recitare quest'opera
    • di modificare quest'opera
    • di usare quest'opera per fini commerciali
    • Alle seguenti condizioni:
    • Ogni volta che usi o distribuisci quest'opera, devi farlo secondo i termini di questa licenza, che va comunicata con chiarezza.
    • In ogni caso, puoi concordare col titolare dei diritti d'autore utilizzi di quest'opera non consentiti da questa licenza.
    • Le utilizzazioni consentite dalla legge sul diritto d'autore e gli altri diritti non sono in alcun modo limitati da quanto sopra .
    Attribuzione . Devi attribuire la paternità dell'opera nei modi indicati dall'autore o da chi ti ha dato l'opera in licenza.