Final presentaiton
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Final presentaiton

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Final presentaiton Presentation Transcript

  • 1. VCEVIRTUAL cAMERA EXPERIENCE Yen Lin Only Liu Present
  • 2. context brief Virtual camera experience Textual Visual experiential DSLR Preview potential buyers' Brief /// context
  • 3. research brief e-commerce Virtual Product EXP DSlR "More a customer knows about a product, more likely they willing to purchase the product.” -- Jiang and Benbasat Brief /// research
  • 4. goal apply know, try, and compare potential buyers want to based on our research survey result. apply /// goal
  • 5. challenge apply Operation of cameras Virtual vs Phtsical from a physical tool to an 2D interface Shifting understanding apply /// challenge
  • 6. idea apply textual + visual goal + challenge = idea from 2D interface to a virtual DSLR exp overview, features, sepcification appearance, performance experience mode apply /// idea
  • 7. catalogue Camera page overview 360 appearance price wireframes apply apply /// wireframes
  • 8. experience mode comparison wireframes apply apply /// wireframes backview appearance pacakge spec live view full screen
  • 9. cataloque inital render apply apply /// inital render
  • 10. cataloque 2nd mockup apply apply /// 2nd mockup cataloque - preset cataloque - feedback
  • 11. 2nd mockup apply apply /// 2nd mockup camera - page camera - page 2
  • 12. 2nd mockup apply apply /// 2nd mockup camera - exp - tut camera - exp - AV Mode
  • 13. cataloque 2nd mockup apply apply /// 2nd mockup camera - exp - Live view
  • 14. 2nd mockup apply apply /// 2nd mockup comparison - appearance comparison - Tech spec
  • 15. apply /// storyboard 1 2 3 4
  • 16. apply /// storyboard 5 6 7 8
  • 17. apply /// storyboard 9 10 11
  • 18. apply /// storyboard 13 14 15 16
  • 19. apply /// storyboard 17 end click prototypehttp://iyenlin.wix.com/wk-11-edit
  • 20. participants & methods evaluation Naive User Testing System Usability Scale + 7 siat students + 1 non siat student evaluation /// methods
  • 21. issue & reflection evaluation Vaild / Invaild SCORING sus CHANGES rAPIDLY Super low fidelity prototype evaluation /// reflection
  • 22. new - main menu Refinement Refinement response to missing home screen
  • 23. catalogue refinement Refinement response to confusion enhance system feed back
  • 24. new - main menu Refinement response to missing home screen
  • 25. new - main menu Refinement response to missing home screen
  • 26. Camera Description refinement Refinement menu tab for easy access
  • 27. EXP(VCE) Mode refinement Refinement Background live mode
  • 28. performance refinment Refinement
  • 29. comparison refinement Refinement confusion
  • 30. video Final Prototype introduce the intended interaction to users Final prototype
  • 31. Reference Final prototype 1. Jiang and Benbasat: The Functional Mechanisms of Online Product Presentations Information Systems Research 18(4), pp. 454–470, ©2007 INFORMS 2. http://www.cisco.com/en/US/prod/collateral/routers/ps5763/ps7041/prod_presentation0900aecd 8056e757.html 3. http://www.abercrombie.ca/webapp/wcs/stores/servlet/CategoryDisplay?parentCategoryId=12236& catalogId=10901&langId=-1&categoryId=50448&storeId=11306&topCategoryId=12202 4. http://www.asos.com/ASOS/ASOS-Elgin-Skinny-Jean-in-Mono-Stripe/Prod/pgeproduct.aspx?iid=2 562293&cid=14875&sh=0&pge=0&pgesize=20&sort=-1&clr=Multi 5. http://www.asos.com/Asos/Asos-Top-With-Pu-Trimmed-V-Neck/Prod/pgeproduct.aspx?iid=25674 76&abi=1&clr=black 6. http://www.canon.ca/inetCA/subCategoryHome?msegid=2&catid=17&scatid=129 7. http://en.nikon.ca/Nikon-Products/Digital-SLR-Cameras/index.page