Community Building In the Library
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Community Building In the Library

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    Community Building In the Library Community Building In the Library Presentation Transcript

    • Relationship Building with Teens though
    • Getting Teens to Notice  Teens are sometimes a hard community to reach.  May not visit the library.  Are not always avid readers.  Readers Advisory?  They do not always check e-mail.  Mailing list.
    • Ways to Advertise Teen Programs  Flyers – Invest time  Appeal to teens  Include smaller takeaway versions  Post flyers in local stores where teens or parents may frequent.  Work with Parks & Recreation.  E-mail teachers or school librarians.
    • Ways to Advertise Teen Programs  Create a Teen Advisory Group (TAG).  Promote within school  Talk to teens in person. And finally…
    • Use social networking! 
    • Facebook Works Wonders  Great way to promote events and allow teen’s friends to see events at the library.  Convenient for teens since they can check it from their phones.  A good way to get feedback on events and ideas for new ones.  Makes it easy to communicate with groups such as your TAG, anime club, etc.  Easy to maintain!  Not really a page about you.
    • Recruiting “Friends”  Pass out a survey with a treat.
    • Recruiting “Friends” (cont.)  Have a laptop available at a programs.  Lost & Found items  Create business-like Facebook cards.  Hand them out in person.  Leave them by computers during peak teen user hours.
    • A Few More Notes About Facebook  When creating events, keep the event private, but enable guests to invite their own friends.  When asking someone to be friends, be upfront.  Purpose of the page  You will eventually get your own “friend requests.” 
    • The Result of Using Facebook  Eliminates the stress of worrying if you posted flyers in all of the possible places.  Teens will recognize you, even if you don’t recognize them.  Program attendance may increase.
    • Community Building with Mobile
    • What’s up with Mobile? http://www.digitalbuzzblog.com/mobilestatistics-2011-growth-of-mobile/
    • Significant Change in Use From this…. ….To This
    • Significant Change in Use From this…. ….To This
    • Significant Change in Use From this…. ….To This
    • Significant Change in Use From this…. ….To This
    • Significant Change in Use From this…. ….To This
    • Significant Change in Use From this…. ….To This
    • Significant Change in Use From this…. ….To This
    • Significant Change in Use From this…. ….To This
    • How do we change to adapt? • QR Codes • Check-in • Augmented Reality • Mobile E-branch • Mobile Collections • Mobile Apps
    • What is a QR Code? 2D Barcode with content embedded
    • How Can We Use It? A physical link to the digital world • Material Displays • Flyers and posters • Contact Info • Business Cards
    • Mobile Check-in • Foursquare • Facebook • Yelp • BrightKite This is fun but… So what? (how does this help the library?)
    • Augmented Reality A computer generated digital “Layer” over a view of the real world.
    • Augmented Reality How can we use it? • Historical Tours • Library Tours • Digital collections embedded in physical world • Links in the community back to the library
    • Mobile E-Branch Coming soon….
    • Other Uses for Mobile Technology • Texting • Roaming Reference • E-Books • Mobile Databases • Tapping into Mobile Apps • Social Media Access Point